4. A Real Time, Turn Key Publishing Platform
• Social Publishing Platform – add a social layer to your CMS
• Aggregate and curate social content and original content in
a highly visual way
• Embed easily - no tech/design resources required.
• Ignite your social media team and editorial team.
• Mobile web responsive. Android & IOS apps coming soon.
• Teaser modules that amplify your social presence.
• Monetize better with Sponsored Content units.
5. Background
A Team from HuffPost, CNN, VaynerMedia
Founder, Paul Berry was CTO of HuffPost
Ran Product, Design and Engineering
Top 10 Trafficked Site in US
Collaboration with Best in the World
Twitter, Facebook, Google
GE, IBM, Johnson and Johnson
World Class Team
Team is 30 developers strong
Core team in NYC coming from Google, Klout, CNN, VaynerMedia and HuffPost
6. Board of Directors
All-Star Investors & Board
(Advisor)
John Battelle Jonah Peretti Chris Dixon Greg Coleman Gary V Nicholas N Howard Lindzon Marcy Simon
Eric Hippeau – Lerer Ventures (Chairman)
Ken Lerer – Lerer Ventures
Fred Harman – Oak Investment Partners
Jordan Levy – Softbank Capital
Angel Investors:
Venture Investors:
17. Embed RebelMouse Anywhere!
• Embed code (a single line of code!) adapts in any CMS, which
allows you to easily add RebelMouse to any website.
• Add RebelMouse embeds to any Tumblr page, Wordpress
page or Facebook tab.
• Grab the embed code
right on RebelMouse
.
• Power a full domain for any
campaign. Examples:
ESPNnext2013.com
ESPNPreDraft.com
18. Increase Engagement, Recirculation & Track
Performance
“Time spent is TWICE site Average [for RebelMouse page on
his site]”
-Markus Stolz (@elloinos)
“Los Angeles News Group Saw 10-30% Increase in PV’s due to
RebelMouse”
- Full post at http://rbl.ms/LANG
Analytics Available on RebelMouse
• Stats per Post
• Google Analytics Integration – for all powered sites
• XRS Tracking for shared content across RebelMouse and
in embeds
19. Use Cases: Solutions to Core Problems
• Updating websites with fresh content can be time-
consuming and costly
• Integrating social is often done with clumsy widgets
• Custom sponsorships can be extra, extra tricky to
integrate to an existing website CMS
20. Easily Customizable
• Several layouts to select
• Add a custom theme
• Easily adjust CSS so
embed matches your
site’s look and feel
• Add custom fonts
#Protip:
Use larger
Modules on
Visually
strong
pages
21. Create Teaser Modules
• Easily create sidebar modules to
showcase social content
• Generate code via Embed tab
22. Rebel Alerts: Email Made Easy
• Daily emails of any RebelMouse
page activity
• Encourage people to subscribe
• Integrate MailChimp to manage
subscription list, subject line and
content
• Other email newsletter
enhancements and vendor
integration coming soon!
24. Online Ads These Days…
THE PROBLEM:
Traditional ad campaigns can take months to plan.
Then you sit and wait.
You are more likely to summit Mount Everest than
click a banner ad. (Source: Solve Media)
25. Welcome, RebelAds
• RebelAds offer a significant change to traditional advertising
online.
• In buzzword-y jargon, RebelAds = real-time, native, social ads.
• Purpose: Reach the right person at the right time and deliver a
clear message
• Turn your social content into real-time ads, powered by your
RebelMouse page
• Circulate RebelAds with top publishers
26.
27. These Ads Can Run in Premium Placements
Edit Headlines and Publish Content in Real-Time – Play the Headline Game!
28. Early Example: RebelAd on USA
Turning social content into ads
allows for a better experience than
seeing the same ads over and over
for months:
29. First Steps
• Sign up for a RebelMouse page, and start experimenting.
• Add all of your social feeds via the CONTENT & FEEDS tab under the
Dashboard. Move posts around, freeze your favorite posts above the
fold. Experiment with the Design tab. Make the site your own!
• Integrate RebelMouse on your brand page
• Options: Social subdomain
(realtime.yourdomain.com, new.yourdomain.com) or personal domain
Consider Powering Your Site
• Remove some RebelMouse branding
• Google Analytics
• TypeKit integration
• MailChimp integration coming shortly
• $9.99 a month