On-page SEO involves 13 steps to optimize a website for search engine ranking. These include conducting keyword research; setting up a domain and hosting; creating informative content; optimizing titles, URLs, and metadata; improving site speed; submitting sitemaps; and verifying the site in search console and analytics. Following these on-page best practices helps search engines understand and index a site properly to increase visibility and drive organic traffic.
Affordable SEO - On Page SEO, The First Step Of GOOGLE Or BING Ranking
1. Affordable On Page SEO
Beginning End
Start From The Next Slide
On-page SEO : First step For
Website Ranking On Google Or BING
2. Niche And Keyword Research
Niche Research is vital before buying the domain. After successful niche research,
you can try for EMD(EMD means exactly matched domain). Before selecting a
niche, you should go with several keyword research of that niche. Otherwise, you
may not have a visitor.
Step 1:
3. Buy Domain
The domain is the IP address of your website. Remembering the IP address is
difficult. So it is converting as a name that is a domain name. Ex-127.2330.145.25
means google .com.Try to take EMD(Exact match domain). EMD means the
domain name will be your site title or brand name. Precisely EMD is related to
your site content. It is not a vital factor for ranking.
Step 2:
4. Domain Hosting Connection
The domain and hosting integration step is the second step. If one takes domain-
hosting from the same company, integration is automatic. But in the case of a
different company, integration should be done by own, or you must take support
from the Hosting company or hire someone from anywhere. It may be a
marketplace like Upwork, Fiverr, etc.
Step 3:
5. Create Website
Make a lightweight website on your domain name by taking a affordable seo. For
this, one can choose WordPress for creating his website. If you choose
WordPress, install WordPress on your domain that has enough space to make a
website. You must take at least 5 GB of space from your host though it depends
on demand.
Step 4:
6. Informative Post
Put your content on your website. Content is your main property. Steps of content
writing are shown in the next slide.
Step 5:
7. Keyword Research
We search for something in Googe or BING. For this, we write something in the search bar. The
text we write for search is called a keyword.Selects/find a keyword from research. It is the first
important part of your SEO. Know details about Keyword Research. The keyword is the king of
your site or content. In the case of keyword analysis, you should never work with those keywords
that have a high SEO competition. Here I recommend you two tools for Keyword research. First is
keyword planner and second is keyword Revealer.
Step 5.1:
8. SEO Title
Set an SEO title for your post or page. You can see two titles one will be for your visitor another is
for Search Robot. The second one is an SEO title that will be index by Robot. There is a limitation
of SEO title but, for social media sharing like Facebook has none. Using the WordPress
plugin(Yoast SEO), You can make a different title for Facebook and Google and, it is called an
open graph. By putting your post URL in the Facebook debugger tool, You can check your open-
graph. The title can contain 60-70 characters. Here space is also considered as a character.
Step 5.2:
9. URL Optimization And Redirect
URL optimization is vital. You will set your keyword at very first in the URL partially or fully. You can also target
one more keyword. Here google maintains a volume of character in her search result. After showing some
characters, Google does not show the rest word. The length or URL in the browser may vary. Maintain title and
URL similarity. You always try to make a more readable URL. Multiple URLs should skip.
If you run a WordPress site, user whatever enter www or non-www, your site will redirect to 301 with HTTPS. 301
redirect is permanent. Google loves a permanent redirect. In WordPress, from the setting, you will choose the
same wp address and site address name. Suppose you have an old site of 3/4 years and has 250/300 links. Then
you must not redirect them as google knows them well and have some traffic.
Step 5.3:
10. Unique Article And Web-Copy
You must consider the following points when you will write an Article or a Web
Copy. Keyword Density, Internal and External link, Image Optimization, Open
Graph are the considerable matter.
Step 5.4:
11. Meta Description
The meta description is another factor of Google ranking. You must set your meta description on
the post and page separately. If you don’t use the meta description, Google will fetch some words
from your post or page that may not be user friendly. It shows in Google search results, so it is vital
for visitor’s attraction. Here, you can use your root keyword twice. Generally, Google represents
the meta description within 320 characters. More than 320 characters google does not show. You
can target LSI or multiple keywords here.
Step 6:
12. HTTPS
A secure connection is vital for SEO. Hypertext Transfer Protocol Secure (HTTPS)
is an extension of the Hypertext Transfer Protocol (HTTP). It ensures secure
communication over a computer network. If you have an SSL, you will show your
secure connection, which means your URL will be HTTPS. Without a secure
connection, your site will never be index by Google. It may hack by hackers.
Step 7:
13. Loading Time
The loading time of your site very important. Search Engine (Google, BING) never
loves slow or high loading time site. Your site loading time must be within 1 to 3
seconds. In the search result, site loading time is a parameter. High loading time
decreases visitors. You will lose your visitor. The bounce rate of your site will be
more.
Step 8:
14. Citation
Put a citation of your post or page content that you can show above your post or
anywhere. A Citation is an index of your post or page content. From this citation
any one can go his perspective of your post.
Step 9:
15. Robots.txt file in WordPress site
or Any website
Robots.txt is a file by which one website invites all search engine robots to index his
site. Google and BING send their robots all the Sites all over the world after webmaster
tools verification. By default, In the WordPress site, after the installation of WordPress,
there are reading tabs under setting tabs. From there, you can permit all the site
engine robots to your site for indexing if your site is ready to publish by clicking search
engine visibility.
Step 10:
16. Create XML Sitemap
An XML sitemap is a vital factor. It is a helpful feature. Following the XML sitemap,
Search engine robots index one site. In one website, There are several parts like
blog, portfolio, post, page, category, etc. XML sitemap makes a list of them. If
anyone wants not to index something, he can disable those. So let me know how
to create an XML sitemap on a WordPress site.
Step 11:
17. Webmaster Tools Verification
Webmaster tools or search console are the tools for site owners by which site owners can do and see many things.
However, there are two webmaster tools mainly – Google and BING.The main are listed below what you will be able to
see after webmaster tools verification:
✔Unindex link indexing
✔The ranked keyword could have seen.
✔The position of the ranked keyword
✔We can not see Internal and External links.
✔Identify vital errors like short meta description, short meta title, site map error etc.
Step 12:
Many
more
18. Add Google Analytics To
WordPress Or Any Site
Google Analytics is a google tool. Add Google Analytics to WordPress website is
an important SEO factor.The site owner can see real-time data. The benefits of
Google Analytics with the website are listed below briefly.
Step 13:
•s
✔The site owner can see the real-time visitor at any time.
✔The site owner can see the visitor details like age, gender, country, etc..
✔The site owner can see the device by which the visitor is coming.
Many More
19. A Quick Overview Of Content
Writing Or Article Writing
✔ Low competition keyword selection
✔ Related and long-tail keyword selection
✔ Make a title combining the main keyword and long tail or related keyword
✔ Write an optimized article targeting the title
✔ Image optimization
✔ Url optimization
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