Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.
SOCIAL
STORIES
01
SOCIAL STORIES
Has your business adapted to the change in:
1. Technology
1. Demographics
1. Consumer Behaviour
@MadHatt...
02
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Do you know how to leverage technology and social media
to amplify your m...
03
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Meat Pack Video
04
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Did you notice:
• 60,000 Facebook fans in 1 year
• Integrated experiences...
05
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Proximity and Location-Based Marketing (LBS)
06
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Restaurants
07
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Event Areas/ Theme Parks
08
Presented by: Nicole Stuber
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Retailers
09
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Sports Arenas
10
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Concerts
11
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Airports
12
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
How can you integrate technology with social media
strategies and engage ...
13
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Why are we so connected?
14
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Technology:
• Mobile devices are a BIG opportunity for e-commerce
• We do...
15
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Demographics:
• Over 50% of the worlds population is under 30 years old
•...
16
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Consumer Behaviour:
• 90% of buyers trust peer recommendations
17
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
PEOPLE ARE
CONNECTED
18
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
How can you develop social media strategies, campaigns,
and integrate exp...
19
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
19
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
19
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
20
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
Mobile:
• Mobile users constitute ½ of the world’s population, and
2 mill...
21
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
MOBILE MARKETING
IS ALWAYS ON
22
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
MAD
TAKEAWAYS
23
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
1. PLAN
AHEAD
24
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
2. KNOW THE
TONE
25
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
3. THINK OUTSIDE
THE BOX
26
MAD TAKEWAYS
@MadHatterTech #SocialSummitKW
4. OFFER VALUABLE
CONTENT
27
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
5. MAKE CONTENT
EASY TO SHARE
28
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
6. ENGAGE WITH
YOUR AMBASSADORS
29
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
7. MAKE USE OF
RELEVANT EVENTS
30
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
8. ADAPT TO CHANGE
IN TECHNOLOGY
31
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
9. UNDERSTAND
DEMOGRAPHICS
32
MAD TAKEAWAYS
@MadHatterTech #SocialSummitKW
10. KNOW YOUR
CONSUMER
BEHAVIOUR
33
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
What relevant event is coming up next?
34
SOCIAL STORIES
@MadHatterTech #SocialSummitKW
THE HOLIDAYS!
How can you leverage this relevant event?
What are the ways...
Mad Hatter
Technology
DON’ T BE A STRANGER, KEEP IN TOUCH!
(226) 444 -0434
ge tinto uc h @ m adhatte rte c h.c a
@ MADHATT...
SoLoMo Social Summit 2015: Social Stories
SoLoMo Social Summit 2015: Social Stories
Próxima SlideShare
Cargando en…5
×

SoLoMo Social Summit 2015: Social Stories

348 visualizaciones

Publicado el

Learn about digital and social engagement and ways to develop social media strategies, campaigns and "in-app" social sharing experiences in mobile applications. Compel your audiences to be your brand ambassadors and share your stories for you. The ability to leverage technology and social media in order to amplify your messages is a great skill to master. Learn about sectors leveraging technology like location-based, social-local-mobile marketing including restaurants, sport arenas, shopping centres, retailers, event centres and airports.

Publicado en: Tecnología
  • Sé el primero en comentar

  • Sé el primero en recomendar esto

SoLoMo Social Summit 2015: Social Stories

  1. 1. SOCIAL STORIES
  2. 2. 01 SOCIAL STORIES Has your business adapted to the change in: 1. Technology 1. Demographics 1. Consumer Behaviour @MadHatterTech #SocialSummitKW
  3. 3. 02 SOCIAL STORIES @MadHatterTech #SocialSummitKW Do you know how to leverage technology and social media to amplify your messages?
  4. 4. 03 SOCIAL STORIES @MadHatterTech #SocialSummitKW Meat Pack Video
  5. 5. 04 SOCIAL STORIES @MadHatterTech #SocialSummitKW Did you notice: • 60,000 Facebook fans in 1 year • Integrated experiences on social media and with its app to connect brand ambassadors • Launched Hijack as a promotion to engage fans • Innovative way to earn a discount that was an enhancement to the app • Result: 600 customers in 1 week were “hijacked”!
  6. 6. 05 SOCIAL STORIES @MadHatterTech #SocialSummitKW Proximity and Location-Based Marketing (LBS)
  7. 7. 06 SOCIAL STORIES @MadHatterTech #SocialSummitKW Restaurants
  8. 8. 07 SOCIAL STORIES @MadHatterTech #SocialSummitKW Event Areas/ Theme Parks
  9. 9. 08 Presented by: Nicole Stuber SOCIAL STORIES @MadHatterTech #SocialSummitKW Retailers
  10. 10. 09 SOCIAL STORIES @MadHatterTech #SocialSummitKW Sports Arenas
  11. 11. 10 SOCIAL STORIES @MadHatterTech #SocialSummitKW Concerts
  12. 12. 11 SOCIAL STORIES @MadHatterTech #SocialSummitKW Airports
  13. 13. 12 SOCIAL STORIES @MadHatterTech #SocialSummitKW How can you integrate technology with social media strategies and engage your brand ambassadors?
  14. 14. 13 SOCIAL STORIES @MadHatterTech #SocialSummitKW Why are we so connected?
  15. 15. 14 SOCIAL STORIES @MadHatterTech #SocialSummitKW Technology: • Mobile devices are a BIG opportunity for e-commerce • We don’t have a choice on how we DO social and mobile – The question is how WELL we do it
  16. 16. 15 SOCIAL STORIES @MadHatterTech #SocialSummitKW Demographics: • Over 50% of the worlds population is under 30 years old • 53% of millennials would rather lose their sense of smell than their technology • More people own a mobile device than a toothbrush
  17. 17. 16 SOCIAL STORIES @MadHatterTech #SocialSummitKW Consumer Behaviour: • 90% of buyers trust peer recommendations
  18. 18. 17 SOCIAL STORIES @MadHatterTech #SocialSummitKW PEOPLE ARE CONNECTED
  19. 19. 18 SOCIAL STORIES @MadHatterTech #SocialSummitKW How can you develop social media strategies, campaigns, and integrate experiences to get your audiences attention and compel them to be brand ambassadors?
  20. 20. 19 SOCIAL STORIES @MadHatterTech #SocialSummitKW
  21. 21. 19 SOCIAL STORIES @MadHatterTech #SocialSummitKW
  22. 22. 19 SOCIAL STORIES @MadHatterTech #SocialSummitKW
  23. 23. 20 SOCIAL STORIES @MadHatterTech #SocialSummitKW Mobile: • Mobile users constitute ½ of the world’s population, and 2 million smartphones are sold worldwide every single day • 12 new active mobile social users are added every second, that’s 1 million per day
  24. 24. 21 SOCIAL STORIES @MadHatterTech #SocialSummitKW MOBILE MARKETING IS ALWAYS ON
  25. 25. 22 SOCIAL STORIES @MadHatterTech #SocialSummitKW MAD TAKEAWAYS
  26. 26. 23 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 1. PLAN AHEAD
  27. 27. 24 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 2. KNOW THE TONE
  28. 28. 25 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 3. THINK OUTSIDE THE BOX
  29. 29. 26 MAD TAKEWAYS @MadHatterTech #SocialSummitKW 4. OFFER VALUABLE CONTENT
  30. 30. 27 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 5. MAKE CONTENT EASY TO SHARE
  31. 31. 28 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 6. ENGAGE WITH YOUR AMBASSADORS
  32. 32. 29 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 7. MAKE USE OF RELEVANT EVENTS
  33. 33. 30 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 8. ADAPT TO CHANGE IN TECHNOLOGY
  34. 34. 31 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 9. UNDERSTAND DEMOGRAPHICS
  35. 35. 32 MAD TAKEAWAYS @MadHatterTech #SocialSummitKW 10. KNOW YOUR CONSUMER BEHAVIOUR
  36. 36. 33 SOCIAL STORIES @MadHatterTech #SocialSummitKW What relevant event is coming up next?
  37. 37. 34 SOCIAL STORIES @MadHatterTech #SocialSummitKW THE HOLIDAYS! How can you leverage this relevant event? What are the ways you can adapt technology?
  38. 38. Mad Hatter Technology DON’ T BE A STRANGER, KEEP IN TOUCH! (226) 444 -0434 ge tinto uc h @ m adhatte rte c h.c a @ MADHATTE R TE CH FACE BOOK.COM/MADHATTE R TE CH linke din.c o m /c o m pany/m ad - hatter -technology -inc

×