In the growing business and marketing world, have you thought of the factors that lead to immense abandoned carts and overall reduction in sales growth?? Its- “Declining interests of your customers in your brand!!” Now, even though you have super marketing and promotion strategies, most of the times customers are not willing to buy from your site, and consequently what happens? It leads to huge increase in abandoned carts, and lost grip of your customers.
When you try continuously to make your best to make your customers happy then what does trouble you most???
Obviously, seeing abandoned carts made by customers.
You need to focus on is- The best marketing strategy to checkout shopping cart abandonment in a much more smarter way.
Try HubSpot Abandoned Cart Recovery plugin to see how it works for online stores-
http://bit.ly/2P3obN9
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Team MakeWebBetter
Brand experience Dream Center Peoria Presentation.pdf
eCommerce Techniques To Checkout Shopping Cart Abandonment
1. Hey!! Time has arrived to recover
your abandoned carts!!
Abandoned Cart
Recovery
A step to stop!
Brought To You By
MakeWebBetter
2. Is growing statistics of your
company declining?
What can be reason behind?
Decreasing interests of customers for your
brand!!
EXACTLY!
3. Overview
Customer Priority- An ultimate aim of business world!!!
When you are running an ecommerce
store, then what is the ultimate goal in
your mind ?
To get your potential customers?
EXACTLY!!
To achieve this aim you initiate best
marketing strategies to get your
customers closed to you and your brand
as well.
5. When buyers do not want to buy products from your site
then there may be many reasons behind it !!!!
Now what you need
to do ??
6. Just look into the main
reasons…...
and
try your best to solve
them so that your
customers would not
leave their shopping
carts abandoned!!
7. Here I will cover following topics!
❏ What are abandoned carts ?
❏ What is the statistics of Abandoned Cart Recovery?
❏ Why do customers abandon carts?
❏ What is the overall impact of abandon carts on sales and revenue?
❏ How can you recover Abandoned Carts?
9. When your Customers due to
some reasons, add products into
the shopping carts and do not
complete the transaction process
at checkout then the carts are
referred as Abandoned Carts.
10. If you really want to make a Good
Market Position then you should
not only focus on making products
and services to get your brand
bewared…..
11. But what is important is When
Where and How you are going to
present it to your customers to let
them make more and more
purchases.
12. More and More you recover Abandoned carts
More and More you get Closer to your
customer!!
Have you looked
at the statistics
on Abandoned
Cart Rate in last
years??
13. Let me show you trends-
The Abandoned Cart Rates in
2016
68.63%
2017
69.23%
2018
79.60%
14. You must have seen
how fastely the rate
of abandoned carts
are getting higher
that means, your
marketing strategies
need to have a KICK!!
15. Now what is your next step??
First you need to look
into the main reason
why your customers
are leaving their
carts abandoned??
16. Why do Customers Abandon Carts ?
High Shipping Cost Lack of Payment option Not Ready to Purchase
No Free Shipping No Discounts Available
18. Wondering to decrease Abandoned Cart Rates??
When it comes to finding ways to
recover shopping carts left
abandoned by the customers
then following points come in
minds to go with!!!
● Secured Policies.
● Discounts and coupons.
● Easy checkout process.
● Provide Free Shipping.
● Provide secure policies.
● Email Drip Marketing.
Get Smarter to convert your abandoned
carts with these ways-
Have a
look!!
19. Along with this you need to keep proper track,
whether your strategy works or not!!
Let me show you the trends-
Source: https://www.marketingsherpa.com/article/case-study/triggered-emails-recapture-29-abandoned#
Triggered Emails
can recover upto
20% to 40%
abandoned carts.
Youtube Ads
have contributed a
lot in engaging
customers
towards brands
and its services.
Companies that excel
in Drip Marketing
generate 80% more
sales at 3% lower
costs.
Compelling
content can
recover 36% of
abandoned carts
20. Still you find your tactics useless, we have a great idea for
you!!
You need to keep the features of your ecommerce
site upgraded sp as to improve sales performance.
To ensure this first you
need to look at the video
first!!!
22. You must have watched
the video! Lets conclude
about it!
HubSpot Abandoned cart Recovery
Plugin will help you develop strong
client base, which had weakened
due to some low marketing tactics
like offers, discounts or coupons.
23. Key Features of Plugin
HubSpot Abandoned Cart Recovery will
-Manages all the abandoned carts of your store customers with ease.
-Checks and updates customers abandoned cart data automatically.
-Contact properties is used to recover abandoned cart with automated HubSpot
email workflows.
- With this addon, automated email sending can be easily established.
here..
24. Do you want it
for your site??
Why to
wait
then?
25. Guys!! It just has few and quick steps to work with!
AUTOMATIC INSTALLATION
Automatic installation is the easiest option as WordPress handles file
transfer itself and you do not need to leave your web browser.
Steps are as follows:
1) Download the zip folder of the HubSpot Abandoned Cart Recovery.
2) After downloading, install plugin through browsing and activate it.
MANUAL INSTALLATION
The manual installation method involves downloading our HubSpot
Abandoned Cart Recovery Extension and uploading it to your web server
via your favorite FTP application.
Have a
look!!
26. Guys, just grab this extension to get your-
Abandoned carts
Converted to
Increased sales
27. Align your marketing strategy with more options!!
Guys, your ultimate goal should be -
Produce Quality over content and send targeted audience.
Make your customer the hero of your story.
Let them love your brand with a long term effect!!
28. Hey!! Have you heard of Drip Email Marketing??
Drip Marketing - It is a way to reshape the world that
we live in!!
Let us study about its usefulness!!!
You will just love it!!
29. You must have seen, most of the times your customers forget to complete the
process while doing online shopping, so at that time there is a need to remind
them via triggered emails and drip messages so that they can complete it. This
is what Email Drip Marketing defined by.
If you trigger them at every instant, definitely they will complete the process,
Most Importantly, It will let them to be-
Huh!!
24*7 Closed And Connected
30. What is Drip Marketing?
It is a communication strategy that
sends or “drips” a pre-written set
of messages to customers or
prospects over time .
It comes in the form of email
marketing and other media can also
be used .
31. Are you looking for…. how does it work??
Let me explain you with an EXAMPLE-
1- Miss Bluffy is incredibly lazy. She doesn’t like queues, they drive
her crazy .
2- Just the another day she wanted some food, to go out and buy
she wasn’t in mood. She subscribed to ShopCart and started to
browse, and saw that they delivered right to the house .
3- So she ordered the food and was just about to hit “Buy”.
Suddenly do you know what
happened?
32. A yarn rolled his way, and distracted him . So he became busy in playing with a
yarn, the thought of food was incredibly far, When he got an email to finish his
purchase.”
Ultimately...
4-He remembered his food and went to ShopCart and finally hit “Buy”, Now
week after week, he gets their email and orders too without fail.
You forgot your
food, Miss
Bluffy!”
Drip
Message
from
Shopcart
33. This is how Miss bluffy became a regular customer!
Mr Fluffy is as happy as he can be
and ShopCart made awesome
sales very firmly.
Just an email trigger, which got
them not just one sale, but a
regular customer too. Now she
acts on almost all their triggered
emails!
34. LikeWise Miss Bluffy, You also need to-Make your customer
react to your each
notifications and
messages...
35. If am right..you must be thinking how you can create safe, secure and successful
drip campaign?
It is not only important that you start drip campaigns but what is important is how
you are increasing network traffic on it !!!
Always remember to follow these steps-
● Create effective subject line.
● Focus on targeted pre-written emails.
● Track performance.
● Send to right customer, right time.
● Be notified about customer response.
36. Hmm,, you must be thinking about its benefits!!!
Guys Drip Marketing will make your work to
recover abandoned carts -
● Quicker
● Easier
● Smarter
37. You will be surprised by Drip Marketing STATISTICS!
Guys, to be very
confident, Email drip
Marketing has really
helped merchants to
recover their
abandoned carts.
Automated
Emails get 119%
higher click
rates than
broadcast
emails.
64% of email
recipients
open emails
because of
subject line.
On an average
people spend 52
seconds on
scanning your
email content.
Open rates
for drip
emails are
80% higher
than single
send emails.
Companies
that excel in
drip
marketing
generate 80%
more sales.
Drip
Campaigns can
generate 50%
more sales-
ready leads .
Source- https://www.pinpointe.com/blog/do-drip-campaigns-really-work
38. But how Drip Marketing will benefit you?
● Strong automated communication .
● Nurture relationships without direct
human involvement.
● Built credibility and full trust over
time.
● Ensures easy decision making.
39. This was all for today, Guys….
For More ideas and ways of getting all your
abandoned recovered you need to be
connected to us and keep watching….
Coming soon with more
innovative ideas and Tactics
Just For You!!!
40. Thanks For Watching
Contact Us
MakeWebbetter
Email at - webmaster@makewebbetter.com
Telephone- +18885454559-(Toll Free)
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