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By: Mario Prisciandaro
Digital Marketing
What is Digital Marketing
 Digital Marketing is an term for the marketing services
and product using for the digital technologies.
 Digital Marketing is a techniques such as: Search
Engine Optimization, Content Writing, Social media
etc.
Getting Started in Digital
Marketing
 Eagerness to learn
 Stay Updated
 Networking
 Learn the terminology
 Build your personal brand
Understanding Digital Marketing
Basics
 Search Engine Optimization
 Search Engine Marketing
 Content Marketing
 Social Media Marketing
 Email-Marketing
Search Engine Optimization
 Search Engine Optimization is a Strategies to
promote the our web site in higher rank.
Search Engine Marketing
 Consider hiring a SEO firm or marketing professional
 Do keyword research
 Structure your website with a clear hierarchy
Content Marketing
 Determine Objectives for Content Marketing
 Understand Your Audience
 Measure Your Content Marketing
 Create a Content Amplification Plan
 Research Audience Needs
Social Media Marketing
 Social media marketing is the process of gaining
traffic or attention through social media sites
Advantages of Digital Marketing
 Reduced cost
 Simple
 Real time results to measure
 Brand Development
 Not Intrusive
 Flexibility
Mario Prisciandaro

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New Concept of Digital Marketing - Mario Prisciandaro

  • 2. What is Digital Marketing  Digital Marketing is an term for the marketing services and product using for the digital technologies.  Digital Marketing is a techniques such as: Search Engine Optimization, Content Writing, Social media etc.
  • 3. Getting Started in Digital Marketing  Eagerness to learn  Stay Updated  Networking  Learn the terminology  Build your personal brand
  • 4. Understanding Digital Marketing Basics  Search Engine Optimization  Search Engine Marketing  Content Marketing  Social Media Marketing  Email-Marketing
  • 5. Search Engine Optimization  Search Engine Optimization is a Strategies to promote the our web site in higher rank.
  • 6. Search Engine Marketing  Consider hiring a SEO firm or marketing professional  Do keyword research  Structure your website with a clear hierarchy
  • 7. Content Marketing  Determine Objectives for Content Marketing  Understand Your Audience  Measure Your Content Marketing  Create a Content Amplification Plan  Research Audience Needs
  • 8. Social Media Marketing  Social media marketing is the process of gaining traffic or attention through social media sites
  • 9. Advantages of Digital Marketing  Reduced cost  Simple  Real time results to measure  Brand Development  Not Intrusive  Flexibility