Digital Transformation Adoption Read the full post, Where Digital Business Dollars Are Allocated @ fourquadrant.com/where-digital-business-dollars-are-allocated/ Download the executive summary to gain deeper insights into:   Organizations are projected to spend an average of $15.3M on digital business initiatives over the next 12 months Some 91% of IT decision-makers (ITDMs) surveyed say their organization plans to adopt or has already launched a digital first business strategy VIEW THE DECK TO SEE - Digital Business Adoption - Top 5 Business Objectives for Digital Business - Digital Business Adoption - The Technologies Behind Digital Business - Definition of Digital Business KEY QUESTIONS ADDRESSED - The multiple meanings and objectives of digital business depending on the organization.   - Where digital business dollars are expected to be allocated towards within the next year.   - Who leads and has ownership of each digital transformation stage. 59% OF THE DOLLARS INVESTED IN DIGITAL BUSINESS WILL BE SPENT ON NEW TECHNOLOGIES ========================================= ADDITIONAL GTM RESOURCES @ FOUR QUADRANT ========================================= Read the full post, Where Digital Business Dollars Are Allocated @ fourquadrant.com/where-digital-business-dollars-are-allocated/ Marketing Automation Buyer’s Checklist fourquadrant.com/go-to-market-planning-templates/marketing-automation-buyers-checklist/ Go to Market Resources @ fourquadrant.com IT Spending Research @ fourquadrant.com/go-to-market-it-spending-research/ Free Downloads @ fourquadrant.com/free-marketing-templates/ Go to Market Insights @ fourquadrant.com/go-to-market-planning-templates/

1. Go to market resources @ fourquadrant.com
Digital Transformation Adoption

2. Digital Transformation Adoption
Definition of Digital Business
Go to market resources available @ www.fourquadrant.comSource: IDG

3. Digital Transformation Adoption
The Technologies Behind Digital Business
Go to market resources available @ www.fourquadrant.comSource: IDG

4. Digital Transformation Adoption
Digital Business Adoption
Go to market resources available @ www.fourquadrant.comSource: IDG

5. Digital Transformation Adoption
Top 5 Business Objectives for Digital Business
Go to market resources available @ www.fourquadrant.comSource: IDG

6. Digital Transformation Adoption
Digital Business Adoption
Go to market resources available @ www.fourquadrant.comSource: IDG

7. Read the full post, Where Digital Business Dollars Are Allocated @
fourquadrant.com/where-digital-business-dollars-are-allocated/
Marketing Automation Buyer’s Checklist fourquadrant.com/go-to-market-
planning-templates/marketing-automation-buyers-checklist/
Go to Market Resources @ fourquadrant.com
IT Spending Research @ fourquadrant.com/go-to-market-it-spending-
research/
Free Downloads @ fourquadrant.com/free-marketing-templates/
Go to Market Insights @ fourquadrant.com/go-to-market-planning-
templates/
Go to Market Resources From Four Quadrant
for Sales & Marketing
Go to market resources available @ www.fourquadrant.com