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A COLLECTION OF COMMUNITY MANAGEMENT A Collection Of Community Management Advice

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A COLLECTION OF COMMUNITY MANAGEMENT ADVICE: HOW DO YOU ENVISION THE DREAM COMMUNITY/SOCIAL TEAM SET UP AT A COMPANY? “ hether it’s handled by an outside W agency or in-house, whether it’s one“ ead of Community, running a H person or a whole team, the key is department just as important this: having a dedicated resource for and independent as marketing. both social media and community Community Managers focusing management. It’s a demanding on areas like forums, events, job. If you “tack on” community or etc. Content creators creating social media duties to someone great content. Social Media who already has a full plate (or Managers focusing on publishing a different area of expertise) it and interacting via social media. not only spreads that employee Support representatives handling too thin, but doesn’t allocate issues and questions.” enough resources for the often EVAN HAMILTON, USERVOICE overwhelming task that it is.” PETER REDMER, MAGENIUM SOLUTIONS, LLC. 44

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