1. Credential 2015
Build Your Brand to Embrace a Path to the TOP
/ 0 9 1 - 1 1 5 1 1 5 0
/Master Peach
/ MasterPeachBrand@gmail.com
/ MasterPeachBrand.com

2. MasterPeach Brand
Vision and Mission
Core value
Our team
About us
Introduction Why us? Our Solution Our Clients Questions
How We Create Story
Strategy Framework
Branding Framework
Marketing Framework
Creative Framework
Web Dev Framework
Framework
Brand Strategy
Design & Development
Search Engine Marketing
Social Media Marketing
Content Marketing
Performance Evaluation
Services
Our Clients
Regional Campaign
SME Growth Plan
Case studies
Question & Answer
Closing
1 2 3 4 5
Our Agenda

3. Introduction

4. MasterPeach Brand
Build Your Brand to Embrace a Path to the Top
Introduction
MasterPeach Brand is a full service
business consultant with a collection of
business strategists, marketing
executives, and creative directors who
have long experience working for
corporate such as Sony, Nivea,
Allianz Ayudhya and etc.
Vision
A leading business consultant in brand
building for SMEs to be successful in
global market within 5 years
Mission
To provide leadership in brand strategy
with strategic planning, EFFECTIVE
STORYTELLING, and growth driven
marketing campaign
www.MasterPeachBrand.com

5. “Our Business
Is Growing Your Business”
Core ValueWe promise to deliver the utmost quality in
what we do includes ensuring that our
people, efforts, and philosophy fulfil our
commitment
www.MasterPeachBrand.com

6. Our Team
One Team-One Plan-One Goal
Activation Team
Ensure the excellence execution
performance
PR Team
Amplify and make noise through
the press
Media Team
Select media to amplify
communication to target
segments
Production House
Design and develop the
communication
Account Team
Get the customer’s brief and
requirement
Business Analysis
Try to find business opportunity or
unmet need from consumer insight
Creative Team
Brainstorm and disrupt the Idea
Business Research
Validate and verify the concept
www.MasterPeachBrand.com

7. Why us?

8. How We Create The Story?
Strategy Framework
Analyze business strength and
craft the winning strategy
Marketing Framework
Promote your unique selling
points to your targeted customers
Users’ Experience
Embrace customer storytelling,
recommendation and sharing
Branding Framework
Develop brand positioning and
image based on the winning
strategy
Creative Framework
Communicate key messages
through online and offline
media
Build Your Brand to Embrace a Path to the Top
www.MasterPeachBrand.com

9. Strategy Framework
Where are we now?
+Situation Analysis
+Business Model
+SWOT Analysis
Where do we want to go?
+Long and Short Term Goal
+Financial Goal
+Strategic Goal
How will we get there?
+Planning
+Managing
+Monitoring
www.MasterPeachBrand.com

10. Brand Challenge
Need Gap
Top Brand
Solution
Branding Framework
Build your Brand to Embrace a Path to the Top
Research and analyze the
consumer insight to find
unmet need
Develop brand positioning
and marketing plan to
promote solution with RTB
Identify issues which
brand needs to grow the
business
Monitor the brand imagery
and measure the ROI
www.MasterPeachBrand.com

11. Marketing Framework
Build Your Brand to Embrace a Path to the Top
Marketing has become a
Fast-changing Battle,
No one can predict the
market anymore.
PLAN-DO-CHECK
Our Experience Team keeps their eyes on the trend and
closely check the result to make sure that the performance
PLAN-DO-CHECK Approach
Allows our experience team to monitor the performance and
manage the marketing plan to achieve the business goal.
www.MasterPeachBrand.com
Strategy
Communication
Marketing
Experience
Business Goal
Campaign
PLAN
CHECK DO

12. Creative Framework
Build Your Brand to Embrace a Path to the Top
Our Strategic
Creativity
Brand
DNA
Media
Behaviour
Consumer
Insight
Finding unmet needs
Bring brand DNA to live
Cut through the barrier
and engage target
audiences
www.MasterPeachBrand.com

13. Web Development Framework
Build Your Brand to Embrace a Path to the Top
www.MasterPeachBrand.com
Our Agile Scrum Process
will help
shorten development time
&
maximize customer
satisfaction
5. SPRINT CYCLE
(2WEEKS)
1. COLLECT
CUSTOMER
FEEDBACKS
CUSTOMER
REQUIREMENTS
9. SOLUTION
4. SPRINT BACKLOG
2. PRODUCT BACKLOG
NOT OK
HIGH PRIORITY
MED PRIORITY
LOW
PRIORITY
6.TESTING
OK
7. PRESENTING
3. SPRINT PREPARATION
8. CompletedTasks

14. Our Solution

15. Design &
Development
Social Media
Marketing
Performance
Evaluation
Brand Strategy
Search Engine
Marketing
Content
Marketing
What We Can Do
Build Your Brand to Embrace a Path to the Top
Solution
www.MasterPeachBrand.com

16. Brand Strategy
Build Your Brand to Embrace a Path to the Top
Business Strategy
Consulting
Marketing
Communication
Planning
Brand Monitoring
www.MasterPeachBrand.com
We translate research
insights into marketing
and brand strategy
with a clear plan to
achieve brand and
business goal

17. Design & Development
Build Your Brand to Embrace a Path to the Top
www.MasterPeachBrand.com
We maximise user
experience by developing
user friendly interface
across devices so they can
simply enjoy
Mobile
Application
Website
Planning/
Revamping
Mobile
Responsive
Web
Creative
Website
Design
Maintenance
& Update
Web
ProgrammingResponsive

18. www.MasterPeachBrand.com
Parietal Lobe
SEO
SEM
Link Building
Evaluation
Pagerank
Backlink
Keyword Analysis
ROIRe-marketing/Affiliate
Google Adwords/PPC
Landing Page
On Page
Search Engine Marketing
Build Your Brand to Embrace a Path to the Top
Our SEM experts focus on the most relevant keywords and use the
SEM technique to make you rank at the top of Google

19. Marketing Planning Social Media Platform Facebook Marketing
Campaigns
Facebook Advertising
Social Media MarketingBuild Your Brand to Embrace a Path to the Top
0201 03
www.MasterPeachBrand.com
04
Fanpage Maintenance
05
Engage targeted customers and encourage users to share
their brand experience

20. www.MasterPeachBrand.com
Content Marketing
Build Your Brand to Embrace a Path to the Top
Photo,
Infographic,
Game
Slide
Presentation
News,
Public
relation
Movie,
Music,
Animation
Email
marketing,
Newsletter
Let’s create the rich media content for your audiences and Go Viral!

21. Performance Evaluation
Build Your Brand to Embrace a Path to the Top
Act
Interaction & Leads
Reach
Awareness & Visits
Convert
Sales & Profit
Engage
Loyalty & Advocacy
Volume
www.MasterPeachBrand.com
Volume Quality Value ROI
Unique
Visitors
Bounce
Rate
Revenue
Per Visit
% Return on
Visitors
Leads
% Conversion
to Leads
Sales
Value
% Return on
PPC
Number
of Sales
% Conversion
to Sale
Net
Profit
% Return on
Transaction
Active
Customers
% Repeat
Customers
Repurchase
Value
% Return on
Loyal Customers

22. Case Studies

23. Our Clients
Build Your Brand to Embrace a Path to the Top
Corporate
Brand
SME
www.MasterPeachBrand.com
7

24. www.MasterPeachBrand.com
7
Case1: Regional Campaign
Build Your Brand to Embrace a Path to the Top
Market: Pan Pacific Regions
Descriptor: Sony Singapore
Client’s Brief
‣ Target Audience: 1st Jobbers
‣ Educate customers about Picture Special Effects
‣ Engage people by sharing users’ experience
Action
‣ Create campaign
“Capture your Dream inspired by TX55”
‣ Build 7 Special Effects Gallery with sharing on
Facebook, IG, and Tweeter app
‣ Show movie to educate users how to use 7 Special
Effects enhancing the pictures
‣ Plan media to build the campaign awareness
Results
‣ TX55 overachieved Sales Target
‣ Gained +350,000 new fans (70% Sony Thai)
Cyber-shot TX55
TX55 Story Telling short movie
Use TX55 to Capture Inspiration,
Capture your Dreams
Advertising
Big Idea!
7 Picture Effects
Gallery
Share your Dreams

25. www.MasterPeachBrand.com
7
Case2: SME Growth Plan
Build Your Brand to Embrace a Path to the Top
Results
‣ AekArnon became the fastest growing and well-
known real estate investment consultant company
in Chiang Mai
‣ There are 10 projects authorized AekArnon to be
their sole agent within 2 years
‣ Generate new leads up to 5,000 leads in 2 years
Market: Chaing Mai, Thailand
Descriptor: Real estate investment consultant in Chiang
Mai.
The Challenge
‣ To develop real estate investment market in Chiang
Mai
‣ To build awareness of AekArnon International Co.,
Ltd. as a real estate investment consultant.
‣ Propose real estate investment plan to potential
investors/customer in order to meet their objective
‣ There was NO company offering One-Stop Service
to investors
Mobile
Application
Website
SEO
(Pantip,
Google,
Facebook)
Action
‣ Cultivate real estate investment market through
Online Marketing (SEO and SEM)
‣ Organize seminars: Retire Rich, Retire Young with
Real Estate
‣ Develop mobile application: AekArnon Sim to
educate consumers
‣ Collaborate with strategic partners to provide One-
Stop Service for investors
Loyal
Customers
CustomersLead Generation
‣ SEO - Website
‣ SMO - Facebook,
Youtube, G+
‣ Seminar
‣ Sale materials
‣ Mobile application
‣ E-mail marketing
‣ Special offer/
promotion
‣ Thank You Card
‣ Special seminar
‣ CRM program
‣ New Year Card
‣ New Year Gift
‣ Exclusive offer
‣ Exclusive club
Press
Conference
Online
Offline
Advertorial
Print Ads
Business Model

26. Question&
Answer

27. THANK YOUBuild Your Brand to Embrace a Path to the TOP
/ 0 9 1 - 1 1 5 1 1 5 0
/Master Peach
/ MasterPeachBrand@gmail.com
/ MasterPeachBrand.com