Beauty Retailing - China - February 2014:Latest Industry Size Research Report @ http://www.researchmoz.us/beauty-retailing-china-february-2014-report.html
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Beauty Retailing - China - February 2014:Latest Industry Size Research Report
1. Beauty Retailing - China - February 2014
Deals and discounting can be an entry point to attract new customers and personalisation and relevance in promotion will become the critical point for retailers in
coming years. But in the long run, creating unique shopping experience remains essential.
table Of Content
introduction
retailers Covered In This Report
in-store
online
methodology
limitation
abbreviations
executive Summary
a Promising Future
figure 1: Best- And Worst-case Forecast Of China Beauty Retailing Sales, 2008-18
maximise Consumer Reach With Channel Convergence
figure 2: Beauty Retailing Channels Bought From In The Last 6 Months, By Beauty Retailing Channel Bought From In The Last 6 Months, December 2013
attract Shoppers Beyond Price Promotions And Discounts
immersive Shopping Experience
figure 3: Consumer Buying Behaviour, By Beauty Retailing Channels Bought From In The Last 6 Months, December 2013
tailor Services At A City-specific Level
what We Think
issues In The Market
how Can Retailers Maximise Consumer Reach With Channel Convergence?
how Can Retailers Attract Shoppers Beyond Price Promotions And Discounts?
could A More Immersive Shopping Experience Drive Consumers In-store?
how Can Beauty Retailers Tailor Their Services At A City-specific Level?
trend Application
return To The Experts
let’s Make A Deal
mintel Futures: Old Gold
market Drivers
key Points
china Revises E-commerce Laws To Fight Fraud And Boost Transparency
figure 4: Internet Users And Penetration Rate, 2005-13
figure 5: Online Shopping Category Penetration (% Of Consumers Who Have Shopped Per Category), 2012
internet Giants Fight For Market Share In Mobile Shopping
figure 6: Ownership Of Consumer Technology Products, February 2013
figure 7: The Rapid Growth Of Mobile Internet Shoppers, June 2012 And December 2012
figure 8: Weixin, The Nation’s Favourite Social Media With A Few Fun Features Like "shake " And "drift Bottle.", February 2014
figure 9: Vending Machine Alliance With Weixin In A Shanghai Tube Station
figure 10: Laiwang Offers Similar Functions With Weixin, February 2014
figure 11: Nike, L’oréal Paris, And Olay Weixin Account, February 2014
the Emergent Middle Class Have The Potential To Boost Both Online And Offline Beauty Sales
figure 12: The Growth Of Chinese Middle Class Households, 2000-15
Beauty Retailing - China - February 2014
2. the Woju Generations Shape Online Consumption
figure 13: Five Clusters Based On Lifestyle Aspiration, September 2013
who’s Innovating?
key Points
facial Skincare Dominates Npd In The Beauty Sector
figure 14: New Product Launches, By Top Four Beauty Categories And Other, 2009-13
own-label Launches See A Decline In Launch Activity
figure 15: Beauty And Personal Care New Launches, Branded Vs Own-label, 2009-13
watsons Leads Own-label Npd
figure 16: Own-label Product Launches, % Share For A.s. Watson, 2009-13
figure 17: Examples Of Own-label Facial Skincare Launches From A.s. Watson, 2013
click And Collect For Added Convenience
weixin “discount Your Pepsi” Machine Generates Opportunities For Beauty Retail
the Rise Of “me-tail”
figure 18: Share With Your Best Friend, Dove Shower Gel Campaign, December 2013
figure 19: Afù Campaign, “to Become A Catman”, January 2014
awakening The Senses
figure 20: Shanghai’s Under Armour Store, November 2013
figure 21: The Fat Duck's Sound Of The Sea Dish, Help People Experience One Flavour More Intensely By Offering The Sound Of Farmyard Chooks, October
2013
market Size, Forecast And Segment Performance
key Points
segment Sales By Sector
figure 22: Chinese Value Sales Of Beauty And Personal Care Products, By Category, 2009-13
forecast
figure 23: Best- And Worst-case Forecast Of China Beauty Retailing Sales, 2008-18
figure 24: Annual Disposable Income, 2007-12
forecast Methodology
market Share
key Points
figure 25: Retailers’ Value Shares In Beauty And Personal Care, Top Five Retailers, 2011-13
companies And Brands
a.s. Watson
sephora
figure 26: Sephora Outrageous Volume Dramatic Mascara, May 2013
figure 27: Sephora Flagship Store In Shanghai, February 2014
gialen Cosmetics
figure 28: Gialen Collagen Whitening & Moisturising Mask, July 2012
tmall
figure 29: Penetration Rate Of Chinese Shopping Websites, March 2013
jumei
figure 30: Jumei Home Page
channels Of Distribution
key Points
figure 31: Value Sales Of Beauty And Personal Care Products, By Channel Of Distribution, 2013
figure 32: Number Of Stores, By Segment, 2012 And 2013
figure 33: Innisfree Opened Its Flagship Store In The Superbrand Mall, Which Is Located In The Downtown Area Of Pudong, Shanghai, February 2013
Beauty Retailing - China - February 2014
3. the Consumer – Usage Of Beauty Retailers
key Points
mega Online Platforms Take The Retail Lead
figure 34: Beauty Retailing Channel Bought From In The Last 6 Months, December 2013
age Proves No Boundary To The Online Shift
figure 35: Beauty Retailing Channels Bought From In The Last 6 Months, By Age, December 2013
the Integration Of Online And Offline
figure 36: Beauty Retailing Channels Bought From In The Last 6 Months, By Beauty Retailing Channel Bought From In The Last 6 Months, December 2013
affluent People Buy Everywhere
figure 37: Beauty Retailing Channels Bought From In The Last 6 Months, By Monthly Personal Income, December 2013
figure 38: Repertoire Of Beauty Retailing Channels Bought From In The Last 6 Months, By Monthly Personal Income, December 2013
the Disparity Between Cities
the Consumer – Beauty Products Purchased
key Points
high Penetration Of Most Beauty Categories
figure 39: Types Of Beauty Products Bought In The Last 6 Months, December 2013
facial Skincare Remains Essential
figure 40: Types Of Beauty Products Bought In The Last 6 Months, By Repertoire Of Types Of Beauty Products Bought In The Last 6 Months, December 2013
figure 41: Types Of Beauty Products Bought In The Last 6 Months, By Monthly Personal Income, December 2013
figure 42: Repertoire Of Types Of Beauty Products Bought In The Last 6 Months, By Monthly Personal Income, December 2013
dalian, Champion For Beauty
figure 43: Types Of Beauty Products Bought In The Last 6 Months, By City, December 2013
figure 44: Types Of Beauty Products Bought In The Last 6 Months, By City, December 2013 (continued)
the Consumer – Buying Beauty Products In-store
key Points
promotion As A Standard?
figure 45: Most Important Factors For Buying Beauty Products In-store, December 2013
members Only
weaning The Affluent Off Discounts And Deals
figure 46: Most Important Factors For Buying Beauty Products In-store, By Monthly Personal Income, December 2013
figure 47: Most Important Factors For Buying Beauty Products In-store, By Monthly Personal Income, December 2013 (continued)
figure 48: Beauty Retailing Channels Bought From In The Last 6 Months, By Monthly Personal Income, December 2013
shanghainese, Deal Seekers; Beijingese, Time Savers
figure 49: Most Important Factors For Buying Beauty Products In-store, By City, December 2013
figure 50: Top Five Regions In China With The Highest Annual Disposable Income Per Capita (rmb), 2011
the Consumer – Buying Beauty Products Online
key Points
authenticity And Provenance
figure 51: Most Important Factors For Buying Beauty Products Online, December 2013
bespoke Delivery Service For The Rich
figure 52: Most Important Factors For Buying Beauty Products Online, By Monthly Personal Income, December 2013
guangzhounese Are The Real Money Savers
figure 53: Most Important Factors For Buying Beauty Products Online, By City, December 2013
the Consumer – Future Opportunities For Beauty Retailers
key Points
competition For Savviness
figure 54: Added-value Services To Engage Consumers, December 2013
online Buyers Are More Demanding For Deals
figure 55: Added-value Services To Engage Consumers, By Beauty Retailing Channels Bought From In The Last 6 Months, December 2013
social And Environmental Responsibility Matters More To The Affluent
Beauty Retailing - China - February 2014
4. figure 56: Added-value Services To Engage Consumers, By Monthly Personal Income, December 2013
figure 57: Repertoire Of Added-value Services To Engage Consumers, By Monthly Personal Income, December 2013
chengdu, An Emerging Centre For Selling Lifestyles
figure 58: Added-value Services To Engage Consumers, By City, December 2013
the Consumer – General Behaviour Towards Buying Beauty Products
key Points
building Content Online
figure 59: Consumer Buying Behaviour, December 2013
figure 60: Media Used In The Three Months To October 2013
creating Great Customer Experiences
figure 61: Consumer Buying Behaviour, By Beauty Retailing Channels Bought From In The Last 6 Months, December 2013
convenience Is King
figure 62: Consumer Buying Behaviour, By Beauty Retailing Channels Bought From In The Last 6 Months, December 2013
figure 63: Consumer Buying Behaviour, By Beauty Retailing Channels Bought From In The Last 6 Months, December 2013
appendix – Trend Application
old Gold
figure 64: China Population Trend, 2004-12
appendix – Who’s Innovating?
figure 65: Top Five Areas For New Product Launches, 2009-13
figure 66: Own-label Product Launches From A.s. Watson, % Share, By Category, 2009-13
appendix – The Consumer – Usage Of Beauty Retailers
figure 67: Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
figure 68: Most Popular Beauty Retailing Channel Brought From In The Last 6 Months, By Demographics, December 2013
figure 69: Next Most Popular Beauty Retailing Channel Brought From In The Last 6 Months, By Demographics, December 2013
figure 70: Other Beauty Retailing Channel Brought From In The Last 6 Months, By Demographics, December 2013
figure 71: Beauty Retailing Channel Brought From In The Last 6 Months, By Most Popular Beauty Retailing Channel Brought From In The Last 6 Months,
December 2013
figure 72: Beauty Retailing Channel Brought From In The Last 6 Months, By Next Most Popular Beauty Retailing Channel Brought From In The Last 6 Months,
December 2013
figure 73: Beauty Retailing Channel Brought From In The Last 6 Months, By Other Beauty Retailing Channel Brought From In The Last 6 Months, December
2013
figure 74: Types Of Beauty Products Bought In The Last 6 Months, By Most Popular Beauty Retailing Channel Brought From In The Last 6 Months, December
2013
figure 75: Types Of Beauty Products Bought In The Last 6 Months, By Next Most Popular Beauty Retailing Channel Brought From In The Last 6 Months,
December 2013
figure 76: Types Of Beauty Products Bought In The Last 6 Months, By Other Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
figure 77: Added-value Services To Engage Consumers, By Most Popular Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
figure 78: Added-value Services To Engage Consumers, By Next Most Popular Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
figure 79: Added-value Services To Engage Consumers, By Other Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
figure 80: Consumer Buying Behaviour, By Most Popular Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
figure 81: Consumer Buying Behaviour, By Next Most Popular Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
figure 82: Consumer Buying Behaviour, By Other Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
repertoire Analysis
figure 83: Repertoire Of Beauty Retailing Channel Brought From In The Last 6 Months, December 2013
figure 84: Repertoire Of Beauty Retailing Channel Brought From In The Last 6 Months, By Demographics, December 2013
figure 85: Beauty Retailing Channel Brought From In The Last 6 Months, By Repertoire Of Beauty Retailing Channel Brought From In The Last 6 Months,
December 2013
appendix – The Consumer – Beauty Products Bought
Beauty Retailing - China - February 2014
5. figure 86: Types Of Beauty Products Bought In The Last 6 Months, December 2013
figure 87: Most Popular Types Of Beauty Products Bought In The Last 6 Months, By Demographics, December 2013
figure 88: Next Most Popular Types Of Beauty Products Bought In The Last 6 Months, By Demographics, December 2013
figure 89: Types Of Beauty Products Bought In The Last 6 Months, By Most Popular Consumer Buying Behaviour, December 2013
figure 90: Types Of Beauty Products Bought In The Last 6 Months, By Next Most Popular Consumer Buying Behaviour, December 2013
repertoire Analysis
figure 91: Repertoire Of Types Of Beauty Products Bought In The Last 6 Months, December 2013
figure 92: Repertoire Of Types Of Beauty Products Bought In The Last 6 Months, By Demographics, December 2013
figure 93: Types Of Beauty Products Bought In The Last 6 Months, By Repertoire Of Types Of Beauty Products Bought In The Last 6 Months, December 2013
appendix – The Consumer – Buying Beauty Products In-store
figure 94: Most Important Factors Of Choosing Beauty Products In-store, December 2013
figure 95: Most Popular Most Important Factors Of Choosing Beauty Products In-store, By Demographics, December 2013
figure 96: Next Most Popular Most Important Factors Of Choosing Beauty Products In-store, By Demographics, December 2013
appendix – The Consumer – Buying Beauty Products Online
figure 97: Most Important Factors Of Choosing Beauty Products Online, December 2013
figure 98: Most Popular Most Important Factors Of Choosing Beauty Products Online, By Demographics, December 2013
figure 99: Next Most Popular Most Important Factors Of Choosing Beauty Products Online, By Demographics, December 2013
figure 100: Other Most Important Factors Of Choosing Beauty Products Online, By Demographics, December 2013
appendix – The Consumer – Future Opportunities For Beauty Retailers
figure 101: Added-value Services To Engage Consumers, December 2013
figure 102: Most Popular Added-value Services To Engage Consumers, By Demographics, December 2013
figure 103: Next Most Popular Added-value Services To Engage Consumers, By Demographics, December 2013
appendix – The Consumer – General Behaviour Towards Buying Beauty Products
figure 104: Consumer Buying Behaviour, December 2013
figure 105: Most Popular Consumer Buying Behaviour, By Demographics, December 2013
figure 106: Next Most Popular Consumer Buying Behaviour, By Demographics, December 2013
figure 107: Beauty Retailing Channel Brought From In The Last 6 Months, By Most Popular Consumer Buying Behaviour, December 2013
figure 108: Beauty Retailing Channel Brought From In The Last 6 Months, By Next Most Popular Consumer Buying Behaviour, December 2013
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Beauty Retailing - China - February 2014