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MEDTECH 2013 Lunch Keynote: Tim Ogilvie, CEO, Peer Insight

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Tim Ogilvie, CEO, Peer Insight, presents at MEDTECH 2013 as our lunch keynote on October 8, 2013 on How to Build a Time Machine.

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MEDTECH 2013 Lunch Keynote: Tim Ogilvie, CEO, Peer Insight

  1. 1. tim@peerinsight.com
  2. 2. word count: 2 DEBATE vs.
  3. 3. word count: 4 TIME TRAVEL
  4. 4. word count: 8 DEBATE vs. TIME TRAVEL
  5. 5. word count: 14 How to build a time machine.
  6. 6. word count: 15 1, frame
  7. 7. word count: 16 2, constrain
  8. 8. word count: 19 3, veto the veto
  9. 9. word count: 20 4, empathize
  10. 10. word count: 21 5, visualize
  11. 11. word count: 22 6, co-create
  12. 12. word count: 24 7, don’t separate
  13. 13. word count: 25 8, evaluate
  14. 14. word count: 26 9, iterate
  15. 15. word count: 26 9, iterate
  16. 16. word count: 38 1, frame 2, constrain 3, veto the veto 4, empathize 5, visualize 6, co-create 7, don’t separate 8, evaluate 9, iterate
  17. 17. Dear Jane, We noticed that you have started collecting colors for three projects. Perhaps our How-to guides, Recommended Products & Tools lists, and Paint Calculator will be useful as you start your projects. You can find these tools at www.behr.com. Best of luck to you! Your friends at BEHR
  18. 18. word count: 50 1, frame 2, constrain 3, veto the veto 4, empathize 5, visualize 6, co-create 7, don’t separate 8, evaluate 9, iterate
  19. 19. Why is time travel so urgent for MedTech firms? free market government monopoly
  20. 20. Why is time travel so urgent for MedTech firms? free market government monopoly “There’s an app for that!”
  21. 21. Why is time travel so urgent for MedTech firms? free market government monopoly favorable winds • • • • • Free IT Cheap sensors Baby boomer wave Social production Shift  outcomes
  22. 22. Why is time travel so urgent for MedTech firms? free market government monopoly favorable winds • • • • • Free IT Cheap sensors Baby boomer wave Social production Shift  outcomes • • • • • difficult headwinds Privacy Lack of $ transparency Lack of outcome “ “ Implementation of ACA Reimbursement uncertainty
  23. 23. “Don’t debate, experiment.”
  24. 24. “Be the change you want to see in the world.”
  25. 25. tim@peerinsight.com

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