Se ha denunciado esta presentación.
18 de sept. de 2014
הרצאתו של תומר שטיינברג, SAP
Simplify Everything. Do Anything.
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 2
“The (effective) use of big data will become a key basis of competition and growth for individual firms.”
Big Data means delivering solutions that take a business to the next level of success
Big Data Exploitation A Business Imperative…..
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 3
“If I had asked my customers what they wanted they would have told me that they wanted a faster horse”
Henry Ford (alleged)
Big Data Exploitation A Business Imperative (not just a technical way of making horses faster)
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 4
Gain competitive advantage by becoming a solution provider rather than an equipment manufacturer
Requires predictive analytics and algorithms to forecast equipment health
Impact gross transaction value
Optimize offerings from sellers with buyer demand in the eBay economy by finding signals within 50+ PB of noise daily
Today… SAP is Transforming Business with Big Data
© 2014 SAP SE or an SAP affiliate company. All rights reserved. 5
© 2014 SAP SE or an SAP affiliate company. All rights reserved. 6
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 7
For decades, a complex landscape of core, yet disparate, technologies have been cobbled together to solve business problems
HOLDING YOU BACK
SENSING & UNDERSTANDING
These technologies are critical to success but the infrastructure is
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 8
SAP HANA changes the game
ONE copy of the data
SAP HANA combines all these technologies to dramatically accelerate your business
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 10
One atomic copy of data for Transactions + Analysis, All in Memory
Eliminate unnecessary complexity and latency
Less hardware to manage
Accelerate through innovation and simplification
3 copies of data in different data models
Inherent data latency
Poor innovation leading to wastage
Separated Transactions + Analysis + Acceleration processes
SAP HANA (DRAM)
A Common Database Approach for OLTP and OLAP Using an In-Memory Columnar Database
Re-think Data Management for Real-time Business
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 11
Supports any Device
Any App Server
SAP Business Suite and BW ABAP App Server
SAP HANA Platform
Business Function Library
Predictive Analysis Library
Stored Procedure & Data Models
Application & UI Services
SAP HANA Platform Converges Database, Data Processing and Application Platform Capabilities & Provides Libraries for Predictive, Planning, Text, Spatial, and Business Analytics to enable business to operate in real-time.
SAP HANA Platform – More than just a database
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 14
✔ Real-time Analytics
✔ All apps run faster
✔ Amazing mobile & user experience
✔ Avoid costly IT maintenance
SAP HANA Can Power Everything You Do
© 2014 SAP SE or an SAP affiliate c 2014 AG. All rights reserved. ompany. All rights reserved. Customer 1155
On Premise HANA
HANA Enterprise Cloud
HANA in Amazon’s Cloud
HANA in Partner Clouds
HANA in Virtual Environments
And with a perpetual or subscription license, customers will have more choice from SAP than with any other platform provider on the market!
SAP HANA Everywhere
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 16
Drive innovation by improving forecasting models* Analyze Big Data from sensors. Watch the video.
Engaging customers and building fandom* Built state of the art experience for fans. Watch the video.
Improve diagnostic through pattern detection 300M records; analysis in 2-10 seconds. Watch the video.
Predict customer purchase sentiment Seasonality Analysis in 5 seconds. Watch the video.
Cost Reduction, Tire Life Extension* 40 billion events per year analyzed. Read about Services Success
Customer Insight Detect critical signals from 50+ PBs of data in eBay EDW. Watch the video
Performance Insight of Customer Behavior*
Improved ROI of campaigns by targeting the right audience. Watch the video.
SAP Big Data Strategy Methodology Example Successes
© 2014 SAP SE or an SAP affiliate company. All rights reserved. Customer 17
The explosion in data volume, variety, and velocity is called Big Data – and if you can harness it, it will revolutionize the way you do business.
SAP’s Big Data platform, applications, analytics, and services can help you dive into that ocean of information and extract real business value – in real time.
SAP offers a proven methodology and approach to discover breakthrough performance possibilities specific to your business and quantifies the value potential
Start with a SAP Big Data Innovation Workshop
© 2014 SAP SE or an SAP affiliate company. All rights reserved.