2. Apple Q4 Relative Performance
Revenue was in line but earnings exceeded expectations.
Source: Company information
3. Apple Revenue Growth
Revenue growth in Q4 was driven by the iPhone and the Chinese market.
Source: Company information
4. Apple Product Trends
The iPhone has grown at more than twice the rate of the iPad over the past 5
years and accounts for 75% of product units sold.
Source Company information
5. Apple Financial Metrics
EPS has grown dramatically, driven by revenue gains rather than profit
improvement.
Source Company information
7. Apple Cash Flow Breakdown
Cash increased 53% in 2015 and the major uses of cash were changes in
marketable securities and share buybacks.
Source: Company information
8. Learn More
To learn more about creating persuasive charts, download the free
Mastering Chart Selection Guide, which includes a 30-day trial of the Mekko
Graphics software.
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Notas del editor
Technology
Region
Product
Stacked cascade charts
Technology
Revenue
COGS
SG&A
R&D
CAGR
Time series
Legend
Technology
Revenue
Operating income
Earnings per share
Operating margin
Time series
Data row
Technology
Revenue
COGS
SG&A
R&D
CAGR
Time series
Legend