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PERSONAL BRAND EXPLORATION
Mia Eremita
Project & Portfolio I: Week 1
August 4th, 2022
My name is Mia Eremita and I am a gaming
content creator. I decided I wanted to be
involved in both industries therefore I combined
my love for television and gaming. I taught
myself how to edit on Adobe Premiere pro at 8
years old and always had a passion for media.
To start branching out and networking I decided
to start creating my own content throughout all
social media. One day I will be able to make a
living off of content creation and will be involved
in television down the line as well!
IDENTITY
Picture of You
Goes Here
PROFESSION
Potential Job Titles:
• On Air Talent
• Content Creator
• Editor
BRAND ARCHETYPE – I will
NEVER move onto another task or
assignment until my original project is
near perfection. Being that my
archetype is “The Entertainer,” I will
always produce content that makes
my viewer feel something (like
happiness or excitement!)
[TALENT] for [GAMING]
Picture Relevant
to Your Industry
Goes Here
ESPORTS AND GAMING ORGANIZATIONS
TARGET AUDIENCE
Matthew Haag
Outreach Plan:
• Become a partnered streamer on twitch
• Reach out to him on twitter being we already have
mutuals
• Hoping to reach out in a few years this is my absolute
dream organization
PROFILE
PICTURE
[CEO] at [100Thieves]
Corley Miller
Outreach Plan:
• Create a portfolio with my favorite work and shows
produced at full sail
• Become a lot more active on LinkedIn, being this is her
main form of communication
• Planning to reach out right after school, October of
2023, for an entry level job position in New York
PROFILE
PICTURE [Junior Chief of Staff] at
[NYXL]
Mateus Portilho
Outreach Plan:
• Create the perfect reel and continue to build my social
medias
• I will use twitter or Linkedin to reach out
• Hoping to reach out before graduation to talk about
internships
PROFILE
PICTURE [Advertiser/Marketing] at
[Cloud9]
GOALS
Short Term: (Immediately After Graduation, 2023)
• Gain 50k followers on tik tok, interview relevant people in
the gaming industry and network more!
‣ I will continue to produce great content consistently
everyday, and start interacting with other creators
and company's content a lor more
Mid Term: (2024)
• Be on air talent for any news station, apply to a big esports
organization
Have an effective portfolio and resume that shows off
my best work.
Long Term: (2028)
• Be a part of making esports and gaming very mainstream
even start a gaming segment on everyday news.
Keep expanding my network and continue to be
consistent with my content
SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in TRADE & Current Proficiencies:
Adobe Premiere Pro
SOFT
HARD
Novice / Adept / Expert
Social Media Savvy Novice / Adept / Expert
Time Management/Organization Novice / Adept / Expert
Communication Novice / Adept / Expert
Adobe Premiere Pro
SOFT
HARD
Novice / Adept / Expert
Social Media Savvy Novice / Adept / Expert
Time Management/Organization Novice / Adept / Expert
Communication Novice / Adept / Expert
I help creators/businesses do creative
campaigns on social media by creating and
brainstorming a schedule.
PROMISE
CREDENTIALS
Work Experience:
• Content creator, video editor, social
media manager
• Fit Model for Hudson Jeans
• Cashier for a private owned deli and
Spirit Halloween
Education:
• Sportscasting, B.S., Full Sail University (Exp. 2023)
• 1 ½ years at Marymount Manhattan College, Communication Arts Major, Journalism
minor
Awards:
• National Honor Society
Picture Relevant
to Your Industry
Goes Here
COMPETITION
Joshua Gonzalez
Industry Experience:
• Worked in the United States Marine Corps
• Low Voltage Electrician
• Sandwich Artist
Education:
• Oviedo High School Graduate, ECPI University, Radio
School, Satellite School, currently attending Full Sail
University
Leadership Experience:
• Sergeant in charge of a 10 man fire team.
• Team lead during Operation Trident Juncture in Norway
Skills and Proficiencies:
• Satellite Operator- 3 years
• Radio Operator- 3 years
• Communications Planner- 3 years
Mia Eremita
Overall Online Presence:
• Not too many connections or online presence that is
something I may need to work on. I have a Linkedin
account to start
• Grade: Poor
HEADSHOT HEADSHOT
Industry Experience:
• Editor and Curator for NOX Media
• Content Creator on social media
Education:
• St. Joseph by the Sea High School 2016-2020
• Marymount Manhattan College (Communication Arts
and Journalism) 2020-2022
• Sportscasting 2022-2023
Leadership Experience:
• Floor Manager for WSJS (a club tv studio broadcast for
morning announcements)
• Social Media Manager for multiple creators and
companies
Skills and Proficiencies:
• Editor on Adobe Premiere Pro – 5 years
• Social Media Marketing- 3 years
• Streamlabs OBS- 2 years
Overall Online Presence:
• I have limited connections on linkedin, however I do
have a lot of connections, some blood (family), others
are friends and professional relationships made online
through social media. Yes, I have a personalized
banner. I still want to work on my LinkedIn profile by
putting more detail and making the page a little more
personable
• Grade: Average 65 out of 100
COMPETITION
Joshua Butera
Noteworthy Experience:
• Animal House Shelter Volunteering
Mia Eremita
HEADSHOT HEADSHOT
Industry Experience:
• Twitch Internship
• Google Internship
• Caterer
• Stock Clerk
Education:
• Barrington High School
• Northwestern University
Skills and Proficiencies:
• Java
• Python (Programming Language)
• C (Programming Language)
Overall Online Presence:
• 349 connections, customized banner seems (a picture
he took himself), Proper bio and well organized,
amazing detail
• Grade: Superior 80 out of 100
Industry Experience:
• Editor and Curator for NOX Media
• Content Creator on social media
Education:
• St. Joseph by the Sea High School 2016-2020
• Marymount Manhattan College (Communication Arts
and Journalism) 2020-2022
• Sportscasting 2022-2023
Leadership Experience:
• Floor Manager for WSJS (a club tv studio broadcast for
morning announcements)
• Social Media Manager for multiple creators and
companies
Skills and Proficiencies:
• Editor on Adobe Premiere Pro – 5 years
• Social Media Marketing- 3 years
• Streamlabs OBS- 2 years
Overall Online Presence:
• I have a lot of connections, some blood (family), others
are friends and professional relationships made online
through social media. Yes, I have a personalized
banner. I still want to work on my LinkedIn profile by
putting more detail and making the page a little more
personable
• Grade: Average 65 out of 100
BRAND POSITION
For [Esports Organizations] who [need someone
to curate and make content], I provide
[Knowledge of what a consumer loves in the 21st
century] because [I HAVE BEEN CREATING
CONTENT SINCE I WAS EIGHT.]
“TALENT”
NETWORKING &
MARKETING
Industry Events & Organizations
• Twitch Con
‣ 10/07/2022 | San Diego
• 100Thieves Event
‣ 04/10/2023 | Los Angeles
• NYXL Open House
‣ March 2023 | New York
Digital Marketing
• Primary Content: I will continue to make gaming comedy content
throughout all social media. Being that my archetype is the “Entertainer”
I want to continue spreading happiness on my platform. I would love to
branch out to creating a podcast interviewing relevant people in the
gaming/esports industry.
• Primary Tools: I found that twitter and Instagram is a great place to
network with professionals and businesses. I will post on all social
media to build up my portfolio! (tik tok, Instagram, youtube, twitter,
twitch)
• Website: On my website (which I will be creating in the near future) I will
put all of my best/favorite work to show to companies when looking for a
job in the future.
Picture of You
Goes Here
PROFESSIONAL DEVELOPMENT
Mentor
• I would want a mentor who creates or curates content
daily to not only send me in the right direction with my
content but send me in the right direction for a career.
Would love to get involved and shadow veryone and
anyone in a media company. October 2023
Formal Education
• Marymount Manhattan College-Communication Arts
and Journalism 2020-2022
• Full Sail University- 2022-2023
Technical Skills
• Adobe After Effects, October 2023
• Canva, December 2022
• OBS, January 2023
Soft Skills
• Critical Thinking, October 2023
• Keeping Calm, October 2023
• Great Time Management, October 2023
Mia Eremita
You know [times where you can become unmotivated]? Well, what I do is
[create a well thought out schedule for each week]. In fact, [scheduling
allows me to post content daily, live my personal life stress free and be a full
time student].
Picture of You
Goes Here
REFERENCES
Twitter, Twitter,
https://twitter.com/portilho?ref_src=twsrc%5Egoogle%7Ctwca
mp%5Eserp%7Ctwgr%5Eauthor.
Cloud9, 16 July 2022, https://cloud9.gg/.
Corley Miller - Associate - Neuro-Insight | Linkedin.
https://www.linkedin.com/in/corleymiller.
“100 Thieves.” 100 Thieves, https://100thieves.com/.
agement/reference-manager
Joshua Butera - Swe Intern - Twitch | Linkedin.
https://www.linkedin.com/in/joshuabutera.

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Mia's Personal Brand Exploration

  • 1. PERSONAL BRAND EXPLORATION Mia Eremita Project & Portfolio I: Week 1 August 4th, 2022
  • 2. My name is Mia Eremita and I am a gaming content creator. I decided I wanted to be involved in both industries therefore I combined my love for television and gaming. I taught myself how to edit on Adobe Premiere pro at 8 years old and always had a passion for media. To start branching out and networking I decided to start creating my own content throughout all social media. One day I will be able to make a living off of content creation and will be involved in television down the line as well! IDENTITY Picture of You Goes Here
  • 3. PROFESSION Potential Job Titles: • On Air Talent • Content Creator • Editor BRAND ARCHETYPE – I will NEVER move onto another task or assignment until my original project is near perfection. Being that my archetype is “The Entertainer,” I will always produce content that makes my viewer feel something (like happiness or excitement!) [TALENT] for [GAMING] Picture Relevant to Your Industry Goes Here
  • 4. ESPORTS AND GAMING ORGANIZATIONS TARGET AUDIENCE Matthew Haag Outreach Plan: • Become a partnered streamer on twitch • Reach out to him on twitter being we already have mutuals • Hoping to reach out in a few years this is my absolute dream organization PROFILE PICTURE [CEO] at [100Thieves] Corley Miller Outreach Plan: • Create a portfolio with my favorite work and shows produced at full sail • Become a lot more active on LinkedIn, being this is her main form of communication • Planning to reach out right after school, October of 2023, for an entry level job position in New York PROFILE PICTURE [Junior Chief of Staff] at [NYXL] Mateus Portilho Outreach Plan: • Create the perfect reel and continue to build my social medias • I will use twitter or Linkedin to reach out • Hoping to reach out before graduation to talk about internships PROFILE PICTURE [Advertiser/Marketing] at [Cloud9]
  • 5. GOALS Short Term: (Immediately After Graduation, 2023) • Gain 50k followers on tik tok, interview relevant people in the gaming industry and network more! ‣ I will continue to produce great content consistently everyday, and start interacting with other creators and company's content a lor more Mid Term: (2024) • Be on air talent for any news station, apply to a big esports organization Have an effective portfolio and resume that shows off my best work. Long Term: (2028) • Be a part of making esports and gaming very mainstream even start a gaming segment on everyday news. Keep expanding my network and continue to be consistent with my content
  • 6. SKILLS ANALYSIS Notable Skills & Current Proficiencies: Notable Skills REQUIRED in TRADE & Current Proficiencies: Adobe Premiere Pro SOFT HARD Novice / Adept / Expert Social Media Savvy Novice / Adept / Expert Time Management/Organization Novice / Adept / Expert Communication Novice / Adept / Expert Adobe Premiere Pro SOFT HARD Novice / Adept / Expert Social Media Savvy Novice / Adept / Expert Time Management/Organization Novice / Adept / Expert Communication Novice / Adept / Expert
  • 7. I help creators/businesses do creative campaigns on social media by creating and brainstorming a schedule. PROMISE
  • 8. CREDENTIALS Work Experience: • Content creator, video editor, social media manager • Fit Model for Hudson Jeans • Cashier for a private owned deli and Spirit Halloween Education: • Sportscasting, B.S., Full Sail University (Exp. 2023) • 1 ½ years at Marymount Manhattan College, Communication Arts Major, Journalism minor Awards: • National Honor Society Picture Relevant to Your Industry Goes Here
  • 9. COMPETITION Joshua Gonzalez Industry Experience: • Worked in the United States Marine Corps • Low Voltage Electrician • Sandwich Artist Education: • Oviedo High School Graduate, ECPI University, Radio School, Satellite School, currently attending Full Sail University Leadership Experience: • Sergeant in charge of a 10 man fire team. • Team lead during Operation Trident Juncture in Norway Skills and Proficiencies: • Satellite Operator- 3 years • Radio Operator- 3 years • Communications Planner- 3 years Mia Eremita Overall Online Presence: • Not too many connections or online presence that is something I may need to work on. I have a Linkedin account to start • Grade: Poor HEADSHOT HEADSHOT Industry Experience: • Editor and Curator for NOX Media • Content Creator on social media Education: • St. Joseph by the Sea High School 2016-2020 • Marymount Manhattan College (Communication Arts and Journalism) 2020-2022 • Sportscasting 2022-2023 Leadership Experience: • Floor Manager for WSJS (a club tv studio broadcast for morning announcements) • Social Media Manager for multiple creators and companies Skills and Proficiencies: • Editor on Adobe Premiere Pro – 5 years • Social Media Marketing- 3 years • Streamlabs OBS- 2 years Overall Online Presence: • I have limited connections on linkedin, however I do have a lot of connections, some blood (family), others are friends and professional relationships made online through social media. Yes, I have a personalized banner. I still want to work on my LinkedIn profile by putting more detail and making the page a little more personable • Grade: Average 65 out of 100
  • 10. COMPETITION Joshua Butera Noteworthy Experience: • Animal House Shelter Volunteering Mia Eremita HEADSHOT HEADSHOT Industry Experience: • Twitch Internship • Google Internship • Caterer • Stock Clerk Education: • Barrington High School • Northwestern University Skills and Proficiencies: • Java • Python (Programming Language) • C (Programming Language) Overall Online Presence: • 349 connections, customized banner seems (a picture he took himself), Proper bio and well organized, amazing detail • Grade: Superior 80 out of 100 Industry Experience: • Editor and Curator for NOX Media • Content Creator on social media Education: • St. Joseph by the Sea High School 2016-2020 • Marymount Manhattan College (Communication Arts and Journalism) 2020-2022 • Sportscasting 2022-2023 Leadership Experience: • Floor Manager for WSJS (a club tv studio broadcast for morning announcements) • Social Media Manager for multiple creators and companies Skills and Proficiencies: • Editor on Adobe Premiere Pro – 5 years • Social Media Marketing- 3 years • Streamlabs OBS- 2 years Overall Online Presence: • I have a lot of connections, some blood (family), others are friends and professional relationships made online through social media. Yes, I have a personalized banner. I still want to work on my LinkedIn profile by putting more detail and making the page a little more personable • Grade: Average 65 out of 100
  • 11. BRAND POSITION For [Esports Organizations] who [need someone to curate and make content], I provide [Knowledge of what a consumer loves in the 21st century] because [I HAVE BEEN CREATING CONTENT SINCE I WAS EIGHT.] “TALENT”
  • 12. NETWORKING & MARKETING Industry Events & Organizations • Twitch Con ‣ 10/07/2022 | San Diego • 100Thieves Event ‣ 04/10/2023 | Los Angeles • NYXL Open House ‣ March 2023 | New York Digital Marketing • Primary Content: I will continue to make gaming comedy content throughout all social media. Being that my archetype is the “Entertainer” I want to continue spreading happiness on my platform. I would love to branch out to creating a podcast interviewing relevant people in the gaming/esports industry. • Primary Tools: I found that twitter and Instagram is a great place to network with professionals and businesses. I will post on all social media to build up my portfolio! (tik tok, Instagram, youtube, twitter, twitch) • Website: On my website (which I will be creating in the near future) I will put all of my best/favorite work to show to companies when looking for a job in the future. Picture of You Goes Here
  • 13. PROFESSIONAL DEVELOPMENT Mentor • I would want a mentor who creates or curates content daily to not only send me in the right direction with my content but send me in the right direction for a career. Would love to get involved and shadow veryone and anyone in a media company. October 2023 Formal Education • Marymount Manhattan College-Communication Arts and Journalism 2020-2022 • Full Sail University- 2022-2023 Technical Skills • Adobe After Effects, October 2023 • Canva, December 2022 • OBS, January 2023 Soft Skills • Critical Thinking, October 2023 • Keeping Calm, October 2023 • Great Time Management, October 2023
  • 14. Mia Eremita You know [times where you can become unmotivated]? Well, what I do is [create a well thought out schedule for each week]. In fact, [scheduling allows me to post content daily, live my personal life stress free and be a full time student]. Picture of You Goes Here
  • 15. REFERENCES Twitter, Twitter, https://twitter.com/portilho?ref_src=twsrc%5Egoogle%7Ctwca mp%5Eserp%7Ctwgr%5Eauthor. Cloud9, 16 July 2022, https://cloud9.gg/. Corley Miller - Associate - Neuro-Insight | Linkedin. https://www.linkedin.com/in/corleymiller. “100 Thieves.” 100 Thieves, https://100thieves.com/. agement/reference-manager Joshua Butera - Swe Intern - Twitch | Linkedin. https://www.linkedin.com/in/joshuabutera.

Notas del editor

  1. Forbes Most Valuable Brands List (2017): https://www.forbes.com/powerful-brands/list/ Apple 2. Google 3. Microsoft 4. Facebook 5. Coca-Cola 6. Amazon 7. Disney 8. Toyota 9. McDonald’s 10. Samsung Methodology: Forbes valued more than 200 global brands by looking at three years of earnings and allocating a percentage of those earnings based on the role brands play in each industry (e.g., high for luxury goods and beverages, low for airlines and oil companies). We applied the average price-to-earnings multiple over the past three years to these earnings to arrive at the final brand value.