7 Powerful Tips
For Social Media

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Social Media is Exploding.

Is your
company
taking
advantage?

Pass the Re-Share Test.
#1
Share = Recommendation

Would people
share this post
with their friends?
Ask Yourself:

Be Valuable
#2
Make your followers more informed.

Give value to your
followers:
- Provide information
- Perform an analysis
- Give instructions

Be Bold
#3
Have an opinion and take a stance.

Breaking some
eggs.
Start a conversation by

Be Brief
#4
The world moves quickly. Make your point.

Use short headlines.
50 characters max
Use an active voice.
“make sure you…”
Be punchy.
“never miss out!”

Tell a human story
#5
People connect with other people.

Which tells a human story?

Be Visual
#6
Bright colors will get your story noticed.

Tweets with
photos get 313%
more engagements.
Use engaging photos.
Source: Twitter (1)

Share user generated content.
#7
User generated content feels real and relatable.

Posts should feel
natural in social
feeds.

Authentic, Real-World
Stock Photography
USE BETTER PHOTOS

All photos sourced from Twenty20.
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social media.
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