1. Michelle Coy
ARTDIRECTOR/SENIOR GRAPHIC DESIGNER
Cell Phone: 317-654-0328 email: michellecoy.design@gmail.com
online portfolio: http://michellecoy.wix.com/michelle-coy-design
SUMMARY
I am a Senior-level graphicdesignerandArtDirectorwithextensiveprofessional experience in,in-house corporate,non-
profit,andfree-lance environments.Mybackgroundincludesprint,logo,branding,marketing,advertising,bookdesign,
package design,curriculumandinstructionaldesign,productdesign,silkscreengraphics,presentation,webcontent,
copy writing,storyboards,andmultimedia.Iexcel atsimultaneouslyunderstandingbusinessconceptsandmeetingthe
needsof the enduser.I understandSEO,Google Analytics,Scrum, UXand UI design,HTML5 and CSS.I am efficientat
staff management,vendormanagement,andmentoring.
EXPERIENCE
Technical Illustrator Lionbridge Midwest,Indianapolis,IN 2015-present
Create technical illustrationsforaerospace anddefense engineeringpublicationswithinastructuredauthoringand
highlyregulated environment.ContentcreationforSitecore developmentforOEMdistributorof largestsoftware
manufacturerinthe industry.
Owner and Freelance Designer/Marketing Eye 4 Design|Michelle CoyDesign,Indianapolis,IN 1999-present
Work includesbook design,logodesign,branding,advertising,andsocial mediacontent.Highlights:Createdmarketing
planand seriesof holidaysocial mediaads/contenttocreate brandawarenessanddrive traffictolocal,high-endbicycle
retail store,resultingincreasedtrafficand salesconversionoverpreviousquarter.Createdall marketingmaterials,logo
design,CDcover,and webdesignfor11 piece Latinjazz band. Posterdesignforthe Vincentian’sshowninRome at
Vaticanmeetings,currentlyondisplaythroughoutthe EastCoastand to be featured at DePaul University.
Art Director Gilchrist&Soames, Indianapolis,IN 1999-2001
Brand-managedluxuryhotelamenitiesproductsandcorporate image.Developedandmanagedin-house design
department.Artdirectedall departmentwork(photoshoots,package designandcopywriting).Package designand
advertising.Startedthe department andmanagedstaff andvendorrelations.Developedstudioprojectprocessthat
reducedcostsand decreasedturnaroundby51%. Createddesignsthatlandedthe companyitslargestaccount.
Researchedandprojectmanagedtrade showboothdesigntoupgrade company’sbrandimage. Results:Brandwas
positionedasamajorplayerinthe industryandwonbestof show at the industrytrade show inLas Vegas.
Graphic DesignConsultant Roche Diagnostic,Indianapolis,IN 2005-2006
Createdmarketingmaterialsinsupportof ACCU-CHEKglucose metersandnew productlaunch.Spearheadedhigh-level
special productsforMarketingManager,Directorof Marketing,andVice-Presidentof Marketing. Results:Developed
JuvenileDiabetesResearch Foundationfund-raisingeventwhichwaspresentedtothe Governor.
Marketing/StudentRepresentative ITT Technical Institute,Indianapolis,In2004-2005
Developedand maintainedconsistentleadpool throughreferralsandpersonally-developedleads.Scheduledandgave
salespresentationstoprospective students.Counseledstudentsthroughoutthe enrollmentprocess.Primaryrecruiter
for start-upof first-in-nationITTSatellite Campus. Results:Increasedstudentenrollmentandexceededsalesquotaby
50%.

2. Illustrator/Graphic Designer St. VincentHospitalsandHealthServices,Indianapolis,IN 1988-1999
Servedall on-campusdepartmentsandoutlyinghospitals withinthe St.VincentHospital systemthroughdesign,layout
and the developmentof marketingandeducationalmaterials.Developedcreative marketingandeducational materials
to supportclient objectivesandbudgets.Projectmanagedeachclient’srequests.
Visual DesignInstructor IndianapolisPublicSchoolsCareerTechnologyCenter,Indianapolis,IN 2008-2014
•Createdaward winningvisualdesignprogramthatexceededthe minimumIDOEandPerkinsfederal standards.
•Preparedstudentsforinternshipsandcollegecredit.Taughtcollege levelgraphicdesignandmarketingpractices.
•Taught Adobe Photoshop,AdobeIllustrator, Adobe InDesign,multimediaprograms,creativebrief writingand
presentationskillstoinnercityhighschool students. •Artdirectedand ranthe advancedclassas an in-house design
agencyservingclientsfromthe communityandcampus. •Createdanddeliveredall curriculum, learningactivities,
assessmentsandhandsonprojects. •Createdonlinecurriculumassets. •LedIndianapolisPublicSchools Career
TechnologyMagnetre-brandingandrecruitmentefforts resultinginincreasedenrollment. •Spearheadedteamto
recruitcharter school students resultinginincreasedenrollmentinthe CareerTechnologyCenter. •Artdirected
marketingeffortsforMr.Basketball candidate andMcDonald’sAll AmericanTeamselection. •DevelopedVideoGame
Designcourse whichincreasedenrollmentthroughout the CareerTechnologyCenter. •Createdandimplemented
marketingcampaignsforthe district, campus,athleticteams,band, andafter-school programs. •Advisor2008-2014.
Results/Awards: ReceivedIndianapolisPublicSchool “Above andBeyondthe Call of Duty”Award(2013). Received
HighlyEffective Teacherrating.Qualifiedtwostudentsinfour SkillsUSA state-levelcompetitionseach (2014).Qualified
five studentsforSkillsUSA state competition(2013).SkillsUSA state silvermedalistinT-shirtdesign(2013).SkillsUSA
state championinAdvertisingandDesign(2011, 2010).SkillsUSA Advertising andDesign:5thplace (2009). Student
ScholasticArtand WritingAwards – 2 Regional goldmedals,silvermedal andhonorablemention.
IVYTech AdjunctProfessor Indianapolis,IN 2012-2014
Dual accreditedto teachthree designcourses.
IUPUI Woodrow WilsonFellowshipMentorTeacher Indianapolis,IN 2010-2014
MentoredandsupervisedSTEMstudentteachers.Graduate of the IUPUI/Centerof Excellence inLeadership
Project-BasedLearning
Institute
SKILLS
Graphic Design,ArtDirection,Creative Problem, Solving,Copywriting,Marketing,Multimedia,SocialMediaContent
Creation,Curriculum Design,Instructional Design,Teaching,Training,Sales,DirectingPhotoShoots,VendorRelations,
HTML5, CSS3, Google Analytics, SEO,andMentoring.Understandingof e-learningprinciples.Understandingof SCRUM.
Understandingof UX andUI principles.
DesignSoftware
HighlyskilledinAdobe CS6Creative Suite:Photoshop,IllustratorandInDesign.
Other DesignSoftware
Adobe AfterEffects,AdobeEncore,Adobe Fireworks,AdobeMediaEncoder,Audacity,Camtasia,Prezi,ISODraw,
MicrosoftOffice.
EDUCATION
Bachelorof Arts withDistinction
Purdue University,WestLafayette,Indiana
Honor Society,5.75 GPA (major),5.5 GPA (overall)
OutstandingCreative ArtsStudent
Co-founderandPresidentof the Purdue UniversityFineArtsClub

3. COMMUNITY INVOLVEMENT
ICAN MarketingManager International CarersNetwork,Australia,2012-present
ICAN Guestspeakeratworkshopforpolice officers,social workersandthose workingwithAutismspectrumpatients
and families, create marketingmaterialsforinternationalAutismSpectrumnon-profit.
Buckner Place Volunteer,BoardMember RecoveryHome forthe MentallyIll,Indianapolis,IN 2013-2014
VolunteerandBoardMember:Workedwiththe residentsof arecoveryhome formentallyill men.Createdmarketing
materialsforthe program.Redesigned the website,re-brandedthe program, createdmarketingmaterials,managed
social media, createdapromotional video,createdaYoutube channel, found fundingsources, andidentified anew
campusfor the program.
SkillsUSAVolunteerJudge forState Contest Indianapolis,IN,2016
Judgedstate 3D Animationcontest.
Judgedstate website contest.
CONTACT
Online Portfolio:Examplesof print,logo,poster,advertising,andpackage design,social mediacontentcreation,
marketing,t-shirtdesign,instructional design, multimedia, andwebdesign. http://michellecoy.wix.com/michelle-coy-
design
Twitter twitter.com/MichelleCoy_1
LinkedIn www.linkedin.com/in/michellecoy