SlideShare una empresa de Scribd logo
1 de 7
Suggestion of Logo for

Unique Identification Authority of India (UIDAI)




                               by

                Samir Kumar Dash
                    < samirk_dash@yahoo.com >
               http://samirshomepage.wordpress.com
             A-144, Sec – 2 , Rourkela – 769006, INDIA
               Cell: +919938114917, +919861083975
Suggestion:
The suggested graphical logo carries the message symbolizing the process of
biometrics used in tracking the identity of a person (represented in the logo as 3
middle fingers of a human hand – one vertically up and two downwards). The
graphical representation of the theme is presented through representative
symbolism.

The logo is structurally representing the iconography of the UIDAI authority as it
is the combination of the text contained in UIDAI itself.




The proposed logo is simple, symbolic and modern in the current context. The tri-
color band in original colored version uses the universal metaphor of India in
context, where as the textual transformation through the iconic representation of
the text UIDAI itself represents the organization in an unique manner.
The proposed logo has been designed in a manner so that it contains the
symmetry . Also the focus was on making it simple enough to represent through
hand drawn sketch.

The logo is also designed looking into trhe aspect how it will be represented in
different environments like monochrome print (press or news paper ads, official
letter heads etc.), full color (ads, building signage, multicolor marketing
collaterals ) . Care has been taken to give it enough visibility in dark colored
backgrounds.




The Graphical Designs:
The followings are the graphical representations of the suggested logo as
separate sheets.
UIDAI Logo suggestion
UIDAI Logo suggestion
UIDAI Logo suggestion
UIDAI Logo suggestion

Más contenido relacionado

Más de Samir Dash

Session UXnUI SJCIT-1.0.1-1apr2019-desops.io
Session UXnUI SJCIT-1.0.1-1apr2019-desops.ioSession UXnUI SJCIT-1.0.1-1apr2019-desops.io
Session UXnUI SJCIT-1.0.1-1apr2019-desops.ioSamir Dash
 
Des ops101 : Overview - RH CoP UI/UX 9nov2018
Des ops101 : Overview - RH  CoP UI/UX 9nov2018Des ops101 : Overview - RH  CoP UI/UX 9nov2018
Des ops101 : Overview - RH CoP UI/UX 9nov2018Samir Dash
 
Applying des ops in your enterprise 04 oct 2018 v1.0 slides
Applying des ops in your enterprise 04 oct 2018 v1.0  slides Applying des ops in your enterprise 04 oct 2018 v1.0  slides
Applying des ops in your enterprise 04 oct 2018 v1.0 slides Samir Dash
 
Semantic Design System : Redefining Design Systems for DesOps - v1.0 1sep 2018
Semantic Design System : Redefining Design Systems for DesOps - v1.0 1sep 2018Semantic Design System : Redefining Design Systems for DesOps - v1.0 1sep 2018
Semantic Design System : Redefining Design Systems for DesOps - v1.0 1sep 2018Samir Dash
 
Dev conf 2018 DesOps - Prepare Today for Future of Design
Dev conf 2018 DesOps - Prepare Today for Future of Design Dev conf 2018 DesOps - Prepare Today for Future of Design
Dev conf 2018 DesOps - Prepare Today for Future of Design Samir Dash
 
In Search of Truth: At the Crossroad of Critical Theory and Technology in Des...
In Search of Truth: At the Crossroad of Critical Theory and Technology in Des...In Search of Truth: At the Crossroad of Critical Theory and Technology in Des...
In Search of Truth: At the Crossroad of Critical Theory and Technology in Des...Samir Dash
 
Infographic: The 3 Dimensions & 3 Characteristics (3Cs) of DesOps
Infographic: The 3 Dimensions & 3 Characteristics (3Cs) of DesOpsInfographic: The 3 Dimensions & 3 Characteristics (3Cs) of DesOps
Infographic: The 3 Dimensions & 3 Characteristics (3Cs) of DesOpsSamir Dash
 
Ditto – Design Life Cycle Management Concept for DesOps (2016-17)
Ditto – Design Life Cycle Management Concept for DesOps (2016-17) Ditto – Design Life Cycle Management Concept for DesOps (2016-17)
Ditto – Design Life Cycle Management Concept for DesOps (2016-17) Samir Dash
 
Beta studio Reimagining Beta Testing -Samir Dash - 07-12-2017
Beta studio Reimagining Beta Testing -Samir Dash - 07-12-2017Beta studio Reimagining Beta Testing -Samir Dash - 07-12-2017
Beta studio Reimagining Beta Testing -Samir Dash - 07-12-2017Samir Dash
 
The Ten Commandments of DesOps
The Ten Commandments of DesOpsThe Ten Commandments of DesOps
The Ten Commandments of DesOpsSamir Dash
 
Using IBM Design Thinking in Everyday Job 2017
Using IBM Design Thinking in Everyday Job 2017Using IBM Design Thinking in Everyday Job 2017
Using IBM Design Thinking in Everyday Job 2017Samir Dash
 
Rediscovering Accessibility for Future Tech - Everyone is affected!
Rediscovering Accessibility for Future Tech - Everyone is affected!Rediscovering Accessibility for Future Tech - Everyone is affected!
Rediscovering Accessibility for Future Tech - Everyone is affected!Samir Dash
 
Flip the Cart! : Reimagining Next in eCommerce
Flip the Cart! : Reimagining Next in eCommerceFlip the Cart! : Reimagining Next in eCommerce
Flip the Cart! : Reimagining Next in eCommerceSamir Dash
 
Learning&collaboration
Learning&collaboration Learning&collaboration
Learning&collaboration Samir Dash
 
Socio-cultural User Experience (SX) and Social Interaction Design (SxD)
Socio-cultural User Experience (SX) and Social Interaction Design (SxD)Socio-cultural User Experience (SX) and Social Interaction Design (SxD)
Socio-cultural User Experience (SX) and Social Interaction Design (SxD)Samir Dash
 
Course explorer
Course explorerCourse explorer
Course explorerSamir Dash
 
User guide mcnavigationcontrol
User guide mcnavigationcontrolUser guide mcnavigationcontrol
User guide mcnavigationcontrolSamir Dash
 
User guide flashonavigation
User guide flashonavigationUser guide flashonavigation
User guide flashonavigationSamir Dash
 
User guide flashnavigationprofessional
User guide flashnavigationprofessionalUser guide flashnavigationprofessional
User guide flashnavigationprofessionalSamir Dash
 

Más de Samir Dash (20)

Session UXnUI SJCIT-1.0.1-1apr2019-desops.io
Session UXnUI SJCIT-1.0.1-1apr2019-desops.ioSession UXnUI SJCIT-1.0.1-1apr2019-desops.io
Session UXnUI SJCIT-1.0.1-1apr2019-desops.io
 
Des ops101 : Overview - RH CoP UI/UX 9nov2018
Des ops101 : Overview - RH  CoP UI/UX 9nov2018Des ops101 : Overview - RH  CoP UI/UX 9nov2018
Des ops101 : Overview - RH CoP UI/UX 9nov2018
 
Applying des ops in your enterprise 04 oct 2018 v1.0 slides
Applying des ops in your enterprise 04 oct 2018 v1.0  slides Applying des ops in your enterprise 04 oct 2018 v1.0  slides
Applying des ops in your enterprise 04 oct 2018 v1.0 slides
 
Semantic Design System : Redefining Design Systems for DesOps - v1.0 1sep 2018
Semantic Design System : Redefining Design Systems for DesOps - v1.0 1sep 2018Semantic Design System : Redefining Design Systems for DesOps - v1.0 1sep 2018
Semantic Design System : Redefining Design Systems for DesOps - v1.0 1sep 2018
 
Dev conf 2018 DesOps - Prepare Today for Future of Design
Dev conf 2018 DesOps - Prepare Today for Future of Design Dev conf 2018 DesOps - Prepare Today for Future of Design
Dev conf 2018 DesOps - Prepare Today for Future of Design
 
In Search of Truth: At the Crossroad of Critical Theory and Technology in Des...
In Search of Truth: At the Crossroad of Critical Theory and Technology in Des...In Search of Truth: At the Crossroad of Critical Theory and Technology in Des...
In Search of Truth: At the Crossroad of Critical Theory and Technology in Des...
 
Infographic: The 3 Dimensions & 3 Characteristics (3Cs) of DesOps
Infographic: The 3 Dimensions & 3 Characteristics (3Cs) of DesOpsInfographic: The 3 Dimensions & 3 Characteristics (3Cs) of DesOps
Infographic: The 3 Dimensions & 3 Characteristics (3Cs) of DesOps
 
Ditto – Design Life Cycle Management Concept for DesOps (2016-17)
Ditto – Design Life Cycle Management Concept for DesOps (2016-17) Ditto – Design Life Cycle Management Concept for DesOps (2016-17)
Ditto – Design Life Cycle Management Concept for DesOps (2016-17)
 
Beta studio Reimagining Beta Testing -Samir Dash - 07-12-2017
Beta studio Reimagining Beta Testing -Samir Dash - 07-12-2017Beta studio Reimagining Beta Testing -Samir Dash - 07-12-2017
Beta studio Reimagining Beta Testing -Samir Dash - 07-12-2017
 
The Ten Commandments of DesOps
The Ten Commandments of DesOpsThe Ten Commandments of DesOps
The Ten Commandments of DesOps
 
Using IBM Design Thinking in Everyday Job 2017
Using IBM Design Thinking in Everyday Job 2017Using IBM Design Thinking in Everyday Job 2017
Using IBM Design Thinking in Everyday Job 2017
 
Sx Heuristics
Sx HeuristicsSx Heuristics
Sx Heuristics
 
Rediscovering Accessibility for Future Tech - Everyone is affected!
Rediscovering Accessibility for Future Tech - Everyone is affected!Rediscovering Accessibility for Future Tech - Everyone is affected!
Rediscovering Accessibility for Future Tech - Everyone is affected!
 
Flip the Cart! : Reimagining Next in eCommerce
Flip the Cart! : Reimagining Next in eCommerceFlip the Cart! : Reimagining Next in eCommerce
Flip the Cart! : Reimagining Next in eCommerce
 
Learning&collaboration
Learning&collaboration Learning&collaboration
Learning&collaboration
 
Socio-cultural User Experience (SX) and Social Interaction Design (SxD)
Socio-cultural User Experience (SX) and Social Interaction Design (SxD)Socio-cultural User Experience (SX) and Social Interaction Design (SxD)
Socio-cultural User Experience (SX) and Social Interaction Design (SxD)
 
Course explorer
Course explorerCourse explorer
Course explorer
 
User guide mcnavigationcontrol
User guide mcnavigationcontrolUser guide mcnavigationcontrol
User guide mcnavigationcontrol
 
User guide flashonavigation
User guide flashonavigationUser guide flashonavigation
User guide flashonavigation
 
User guide flashnavigationprofessional
User guide flashnavigationprofessionalUser guide flashnavigationprofessional
User guide flashnavigationprofessional
 

Último

Math Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLMath Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLkenzukiri
 
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Ted Drake
 
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Ed Orozco
 
High-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillHigh-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillCre8iveskill
 
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Amil baba
 
Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...khushisharma298853
 
Mike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtMike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtTeeFusion
 
LRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfLRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfHctorFranciscoSnchez1
 
Designing for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsDesigning for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsBlock Party
 
Construction Documents Checklist before Construction
Construction Documents Checklist before ConstructionConstruction Documents Checklist before Construction
Construction Documents Checklist before ConstructionResDraft
 
Cold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxCold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxSamKuruvilla5
 
How to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTHow to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTThink 360 Studio
 
UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024mikailaoh
 
Production of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxProduction of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxb2kshani34
 
Create Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comCreate Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comjakyjhon00
 
Embroidery design from embroidery magazine
Embroidery design from embroidery magazineEmbroidery design from embroidery magazine
Embroidery design from embroidery magazineRivanEleraki
 
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxWCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxHasan S
 
The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024Alan Dix
 
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfBuilding+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfsaidbilgen
 

Último (19)

Math Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLMath Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOL
 
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
 
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
 
High-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillHigh-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkill
 
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
 
Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...
 
Mike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtMike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy Shirt
 
LRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfLRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdf
 
Designing for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsDesigning for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teams
 
Construction Documents Checklist before Construction
Construction Documents Checklist before ConstructionConstruction Documents Checklist before Construction
Construction Documents Checklist before Construction
 
Cold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxCold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptx
 
How to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTHow to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPT
 
UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024
 
Production of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxProduction of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptx
 
Create Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comCreate Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.com
 
Embroidery design from embroidery magazine
Embroidery design from embroidery magazineEmbroidery design from embroidery magazine
Embroidery design from embroidery magazine
 
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxWCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
 
The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024
 
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfBuilding+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
 

UIDAI Logo suggestion

  • 1. Suggestion of Logo for Unique Identification Authority of India (UIDAI) by Samir Kumar Dash < samirk_dash@yahoo.com > http://samirshomepage.wordpress.com A-144, Sec – 2 , Rourkela – 769006, INDIA Cell: +919938114917, +919861083975
  • 2. Suggestion: The suggested graphical logo carries the message symbolizing the process of biometrics used in tracking the identity of a person (represented in the logo as 3 middle fingers of a human hand – one vertically up and two downwards). The graphical representation of the theme is presented through representative symbolism. The logo is structurally representing the iconography of the UIDAI authority as it is the combination of the text contained in UIDAI itself. The proposed logo is simple, symbolic and modern in the current context. The tri- color band in original colored version uses the universal metaphor of India in context, where as the textual transformation through the iconic representation of the text UIDAI itself represents the organization in an unique manner.
  • 3. The proposed logo has been designed in a manner so that it contains the symmetry . Also the focus was on making it simple enough to represent through hand drawn sketch. The logo is also designed looking into trhe aspect how it will be represented in different environments like monochrome print (press or news paper ads, official letter heads etc.), full color (ads, building signage, multicolor marketing collaterals ) . Care has been taken to give it enough visibility in dark colored backgrounds. The Graphical Designs: The followings are the graphical representations of the suggested logo as separate sheets.