Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.

SMAC

In this presentation, Sujil talks about the positive and compelling impact of SMAC technologies on consumers and enterprises.

  • Sé el primero en comentar

SMAC

  1. 1. SMAC (Social, Mobility, Analytics and Cloud) Name: SUJIL ANTO E-mail: sujilnt@gmail.com University: T JOHN INSTITUTE OF TECHNOLOGY Year/Semester: 3rd year /6th sem Branch: Information Science (ISE) Twitter Id: https://twitter.com/sujilanto
  2. 2. SMAC - An Introduction  SMAC (Social, Mobile, Analytics and Cloud) is an IT trend that impacts enterprises/businesses and consumers in a positive and compelling way.  Consumers:  Access to services and products anyplace, anytime and end-to-end.  Preferences/choices and content are pervasive and personal  Enterprises/Businesses:  Lower cost of operations (IT related or otherwise) thorough Analytics and Cloud  Better marketing (cross-sell/up-sell) through Social Networks.  Better Customer acquisition/retention processes through Mobile and Analytics.  Enables to compete effectively in cutting-edge market segments through all of SMAC.  "Positivity" of SMAC  Provides WIN-WIN situations for both Businesses and Consumers.  Ease of doing business and ease of operations  Compelling aspect of SMAC  More reasons to embrace SMAC  Business need to stay "relevant and competitive". SMAC
  3. 3. SMAC - By Example Take for example, the E-Commerce landscape:  Social:  Product information, Likes, Feedback of services are shared on social networks  Social networks are used for ad-campaigns, targeted marketing and product promotions.  Mobile:  A mobile app is a must for E-Commerce, now-a-days.  Consumers purchases are becoming more popular from mobiles  Analytics:  E-Commerce firms analyze sales trends and even can forecast the demand for products.  "Big Data" is becoming a competitive-edge  Cloud:  Ease of IT operations  Lower costs  Better option to scale-up and scale-down computing resources as per demand SMACSMAC
  4. 4. SMAC -The latest trends  Social  25% people on this planet use social media and numbers are set to rise rapidly.  Likes, Choices, Events, Decisions are "sharable" and "available" on internet.  Mobile  Almost everything is available on your smartphone.  Analytics  Forecasting customer demand trends  Financial Analysis  Sales Optimization  Cloud based Analytics solutions  Cloud computing  Pay-per-use model  Hardware, Software, Network and Infrastructure are "scalable"  Caution: Security of data is a concern. SMACSMAC
  5. 5. SMAC - Big Impact Trends in the next 5 years  By 2017, SMAC trends will drive > 26% of the total enterprise software market revenue - A Gartner prediction.  Social:  Social media will become more pervasive  Mobile:  By 2016, there will be more than 10 billion mobile devices in the world.  Analytics:  Cloud based Analytics will become better and cheaper.  Analytics will drive business decisions faster, better and at low cost.  Cloud:  Better cloud offerings from multiple vendors at lower rates.  Mitigation of concerns related to data security, privacy and control. SMACSMAC
  6. 6. Interest Areas  My areas of interest are:  Social  Mobile and  Cloud  If given an internship in SMAC:  Would like to leverage "sum is greater than the parts" aspect of SMAC.  Creating high-impact and targeted consumer experiences using social networks and mobile.  Provide multi-device apps  Enable scalable computing for the businesses, lower IT costs and streamline processes. SMACSMAC
  7. 7. Thank you SMAC

×