2. Introduction
• Good Morning, everyone. Today, we are excited to talk to you about Dukan.pk, a
leading e-commerce platform in Pakistan.
• Dukan.pk has been making waves in the Pakistani market, and we want to give
you an overview of the company's history, working, and revenue model, as well as
why it's been so successful.
3. History
• Dukan.pk was founded in 2016 by Riaz Lalani and his team.
• The company started as a small online grocery store and has since expanded to
become a leading e-commerce platform in Pakistan.
• Dukan.pk raised $1.5 million in seed funding from a group of investors, including
Lakson Investments Venture Capital and local angel investors in 2018.
4. Working
• Dukan.pk works as an online marketplace that connects buyers and sellers.
• The platform has a user-friendly interface that allows customers to search and
purchase products from various sellers.
• The company has a network of delivery partners that ensures timely delivery of
products to customers across Pakistan.
5. Revenue Model
• Dukan.pk generates revenue by charging a commission on every sale made
through its platform.
• The company also offers various value-added services, such as advertising,
promotions, and logistics support, which generate additional revenue.
6. Case Study
• Dukan.pk has become one of the most successful e-commerce platforms in
Pakistan, with over 1 million registered users and a wide range of products.
• The company's success can be attributed to its focus on providing high-quality
customer service, fast delivery, and a seamless online shopping experience.
• One of the key factors that have contributed to Dukan.pk's success is its ability to
adapt to the changing market trends.
7. Continue
• The company has invested heavily in technology, marketing, and logistics to
improve its services and expand its customer base.
• In addition, Dukan.pk has developed a strong relationship with its sellers by
providing them with various support services, such as training, marketing, and
logistics. This has helped the company to attract a wide range of sellers, from
small businesses to large brands, and offer customers a diverse range of products.
8. Conclusion
• Dukan.pk has emerged as a major player in the Pakistani e-commerce market,
with a strong focus on customer service, technology, and innovation.
• The company's success has set a benchmark for other players in the market and is
expected to continue to grow in the coming years.
• Thank you for listening to my presentation. I hope you found it informative and
insightful.
9. Q&A
We would be happy to answer any questions or concerns you may have. Please
feel free to ask us anything about Dukan.pk or e-commerce in Pakistan.