NBR Motorsports 2012 Marketing Presentation

NBR MOTORSPORTS 2012 MARKETING PRESENTATION

TO RACE ON THE WORLD OF OUTLAW SERIES IN 2012

NICK BERRY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

NICK BERRY ,[object Object],[object Object],[object Object]

NICK BERRY ,[object Object],[object Object],[object Object],[object Object]

NICK BERRY CAREER HIGHLIGHTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

NICK BERRY CAREER HIGHLIGHTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

NICK BERRY CAREER HIGHLIGHTS ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],DIRT TRACK RACING dirt tracks in 49 States 800 30 Million fans… ~ CNN 2006 Documentary DIRT Track Warriors “ $1 Billion a year industry…

The Basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],WoO Late Model WORLD OF OUTLAWS WoO Sprint Car

WORLD OF OUTLAWS SPRINT CAR SERIES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

These fans are fiercely loyal to those who support the sport they love. Will Buy or Support Sponsor’s Product* 96% World of Outlaws Fans ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],*Source; 2006 Nielsen Market Breaks, Airings on Speed **Source: 2010 World of Outlaws fan Internet survey by WRG Ad Agency Research Department

DIRT RACING FANS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Attend More Than 5 Events Each Year* 78% *Source; 2006 World of Outlaws fan survey of fans conducted by DMS Ad Agency Research Department

Broadcast Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],World Racing Group owns and controls all broadcast, syndication and video on demand rights to every World of Outlaws event. 78 Million Homes

QUALITY OF IMPRESSIONS ,[object Object],[object Object],[object Object],[object Object],[object Object]

QUALITY OF IMPRESSIONS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

MARKETING ,[object Object],[object Object],[object Object],[object Object]

THANK YOU ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

NBR Motorsports 2012 Marketing Presentation

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