1. An 8-minute summary
by Simon Hertnon of
his forthcoming book,
The Price of Words.
Compiled specially for:
3. we’re overloaded
VOLUME OF
INFORMATION
Information
we produce
Our capacity
to consume
information
1990 2000 2010 TIME
4. we’re overloaded
VOLUME OF
INFORMATION
Information
we produce
Our capacity
to consume
information
1990 2000 2010 TIME
5. information oversupply
> It’s information, not data, knowledge, or wisdom
> Unneeded emails
> Bloated reports
> Attention-gobbling sound bites and advertisements
> Most social media
24. 5 steps to ‘tomorrow’
1. Frame the journey
2. Learn the territory
3. Audit the busyness
4. Think and design
5. Lead the change
25. 5 steps to ‘tomorrow’
1. Frame the journey
2. Learn the territory
3. Audit the busyness
4. Think and design
5. Lead the change
26. 5 steps to ‘tomorrow’
1. Frame the journey
2. Learn the territory
3. Audit the busyness
4. Think and design
5. Lead the change
27. optimal process
1. Question the impulse or instruction to write
2. Clarify the goal and audience
3. Identify the optimal message
4. Write-up your draft from your outline
5. Edit your draft against your outline
6. Proof your draft
28. optimal process
1. Question the impulse or instruction to write
2. Clarify the goal and audience
3. Identify the optimal message
4. Write-up your draft from your outline
5. Edit your draft against your outline
6. Proof your draft
29. optimal process
1. Question the impulse or instruction to write
2. Clarify the goal and audience Think
3. Identify the optimal message
4. Write-up your draft from your outline
5. Edit your draft against your outline
6. Proof your draft
30. optimal process
1. Question the impulse or instruction to write
2. Clarify the goal and audience Think
3. Identify the optimal message
4. Write-up your draft from your outline
5. Edit your draft against your outline Write-up
6. Proof your draft
31. 5 steps to ‘tomorrow’
1. Frame the journey
2. Learn the territory
3. Audit the busyness
4. Think and design
5. Lead the change
32. 5 steps to ‘tomorrow’
1. Frame the journey
2. Learn the territory
3. Audit the busyness
4. Think and design
5. Lead the change
33. 5 steps to ‘tomorrow’
1. Frame the journey
2. Learn the territory
3. Audit the busyness
4. Think and design
5. Lead the change