How can we create a collaborative culture? And, what does that look like in practice? Collaboration is about meeting people where they are: it’s about understanding and empathising with the person in front of you, their ideas and their experiences. Often, companies will spend thousands recruiting talented individuals, only to rarely give them the space to use those talents. Leaders should endeavour to create an inclusive culture with a shared vision and direction, while still valuing the individuals that make it up. We are what we practice, so if we want to encourage collaboration, we need to work collaboratively ourselves. We can’t be prescriptive – it’s through repeated, proven and intentional actions that we create a collaborative culture. We can do this through Design Management.

1. The art of
Collaboration

6. Competing
vs
Collaborating

7. Collaboration is
competitive
advantage

8. Collaboration is
an act of design

9. Great things in
business are never
done by one
person they are
done by a team.
“
– Steve Jobs

10. COMPONENTS

11. COMPONENTS > PAGES

12. COMPONENTS > PAGES > JOURNEYS

13. COMPONENTS > PAGES > JOURNEYS
EXPERIENCE

14. The worst misstep
one can make in
design is to solve
the wrong problem
“
– John Carroll

15. Understanding
the problem space
PAGESCOMPONENTS JOURNEYS EXPERIENCE

16. Organisational
Plasticity

17. DEVELOPMENT
DESIGN
RESEARCH
STRATEGY
VALUE
PROPOSITION
STRATEGY
KERNEL
DISCOVER DEFINE DEVELOP DELIVER
STRATEGY DESIGNING DEVELOPING
ACTIVITIES

18. SPECIALISTS
DEVELOPMENT
DESIGN
RESEARCH
STRATEGY
CLIENTS
VALUE
PROPOSITION
STRATEGY
KERNEL
DISCOVER DEFINE DEVELOP DELIVER
STRATEGY DESIGNING DEVELOPING
ACTIVITIES

19. SPECIALISTS
DEVELOPMENT
DESIGN
RESEARCH
STRATEGY
CLIENTS
STRATEGY DESIGNING DEVELOPING
ACTIVITIES

20. SPECIALISTS
DEVELOPMENT
DESIGN
RESEARCH
STRATEGY
CLIENTS
STRATEGY DESIGNING DEVELOPING
ACTIVITIES

21. SPECIALISTS
DEVELOPMENT
DESIGN
RESEARCH
STRATEGY
CLIENTS
STRATEGY DESIGNING DEVELOPING
ACTIVITIES

23. Form team
structures

24. Profound
humanism

25. Psychological
safety

26. Collaboration is a protocol which
enables everyone to work together at
the same time, without getting in each
other’s way
“
– Randy Nelson

27. Design
management

28. Business
management

29. LEADERSHIP
INTEGRATIONPERFORMANCE
1.0
2.0
3.0
4.0
5.0
Business management
INFRASTRUCTURE
SKILLSACTIVITIES
Design management

30. LEADERSHIP
INTEGRATIONPERFORMANCE
Business management
INFRASTRUCTURE
SKILLSACTIVITIES
Design management

31. We are what we repeatedly do,
excellence therefore, is not an
act but a habit
“
– Aristotle

32. éclat

33. Thank you