Simon Norris' presentation at UXSTRAT Europe 2016 | 10.06.2016
"This is a presentation about the future of money. What it means to live in a cashless society and how we train children to become sensible spenders and savers.
I’ll be sharing with you the key experience strategy activities and outputs from a recent client engagement.
We were asked to create a brand. This is not a typical request! We’re not a branding company. We’re a UX company. We know about digital stuff. We know how to work with a brand. Designing a brand is a very big challenge!
Here's how we did it..."