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Annual Health Strategy Summit

Phillip Blond
Director
ResPublica



Twitter: #NTSummit
The “Big Society”: 
In Sickness and in 
   Si k      d i  
      Health
      H lth
   Phillip Blond
   Director ResPublica
Lack of participation
                       Lack of participation
• Decrease in civic engagement: 
  In 2009/10, only 34% of people in 
  England engaged in some form of 
  civic participation – in 2001, this 
  figure was 38%

• Decrease in volunteering: 
          /           p p
  In 2009/10, 25% of people in 
  England volunteered formally at 
  least once a month, compared to 
  29% in 2005
  Source: ONS Citizenship Survey 2009/10
Who is at fault for obesity?    Who is responsible for addressing it?
                                    76
                                                                                                    69




                                                       48

                                                              40

                                          31                                     30

                                                                           22

                                                                                              12




                                    Parents         Food & drink        The individual       The state
                                                    manufacturers



• Decrease in responsibility: 
  76% believe that parents are at 
  fault for their child’s obesity, but 
  69%  agree that the state is 
          g
  responsible for addressing it
  Source: The Henley Centre, 2007
• Low awareness and lack of concern: 
  Many parents of overweight children 
  are unaware that their child is obese 
               th t th i   hild i   b   
  – and are unconcerned  about the 
  consequent health risks
   Source: Crawford et al., “Parental concerns about childhood obesity and the 
   S       C     f d     l “P       l           b     hildh d b i        d h
            strategies employed to prevent unhealthy weight gain in children” 
            (2006)
Lack of social cohesion
                      Lack of social cohesion
• Fragmentation of the community:
  Fragmentation of the community: 
  97% of communities in the UK have 
  become more socially fragmented 
  over the past three decades 
  (based on the number of non­married adults, one­
  person households and people moving in the last 
  year)
  Source: Changing UK (Dec 2008), BBC Report



• Loneliness: 
  The number of lone person 
  The number of lone­person 
  households has risen from 3 million 
  to 6 million over the last 35 years 
  and is expected to rise by another 3 
  million in the next 15 (by 2021)
  Source: JRF Report, Social Exclusion (Sept 2006)
• Socially isolated men were at 
  increased risk of cardiovascular 
  disease mortality and deaths 
  from accidents and suicides
  Source: Kawachi et al., “A prospective study of social networks in 
           relation to total mortality and cardiovascular disease in men 
           in the USA” (1996)



• Socially isolated women with 
  breast cancer had a 66% 
  increased risk of mortality 
   Source: C. Kroenke, “Social Networks, Social Support, and Survival 
            After Breast Cancer Diagnosis”, JCO (2006)




• Those with higher blood 
  pressures were revealed to be 
  the most lonely (in a study based on 
  299 men and women aged 50 to 68)
   Source: John Cacioppo & Louise Hawkley, “Loneliness is a unique 
            predictor of age‐related differences in systolic blood 
            pressure”, Psychology &  Ageing (2007)
Concentration of assets
                    Concentration of assets
• The wealthiest half of households 
  hold 91% of the UK’s total wealth, 
  whilst the other half has the 
  remaining 9%
           g
  Source: ONS, Wealth in Great Britain – Main Results from the Wealth and 
  Assets Survey 2006/08 (2009)


• In 2008/09, 13m people were in 
  poverty  (in low income households 
  before household costs)

• Of these  5 8m (44% of the total) 
  Of these, 5.8m (44% of the total) 
  were in ‘deep poverty’ (household 
  income at least one third below the 
  poverty line) 
  poverty line) ­ the highest 
  proportion on record
  Source: JRF Report, Monitoring Poverty and Social Exclusion 2010
• Males in the professional class 
                                                       had a life expectancy at birth of 
                                                       80.0, compared with 72.7 years 
                                                       for those in the manual unskilled 
                                                       class 
                                                       class – for females, this is 85.1 
                                                       and 78.1 respectively (in the 
                                                       period 2002­2005)
                                                          Source: ONS, “Variations persist in life expectancy by social 
                                                                                   p                 p      y y
                                                                  class” (2002‐2005).




• Infant mortality for the lower 
  social group is 5.9 infants per 
  1000 live births, which is 20% 
  higher than the average 4.9 per 
  1000
  Source: DH, Review of Health Inequalities Infant Mortality PSA 
          Target, Feb2007
          T     t F b2007
Concentration of power
                 Concentration of power

• Low levels of influence: 
  In 2009/10, only 37% of people 
  felt they could influence 
  decisions in their local area –
  this figure was 44% in 2001
  Source: ONS Citizenship Survey 2009/10
  Source: ONS Citizenship Survey 2009/10




• Nearly three out of four Britons 
  agreed with the statement that 
        d  i h  h             h  
  “the state intervenes too much” 
  – a higher level than almost any 
  other EU nation
  Source, David Halpern, “The Wealth of Nations” (2007)
The Big Society: Health by 
        g       y          y
         Association

• Both Welfarism and Market 
  based approaches have lead 
  to further inequalities…

• The lower your social and 
  economic status, the poorer 
  your health is likely to be
  Source: The Marmot Review, 2010.



• The ‘Big Society’ can reduce 
  these inequalities
   h    i      li i
Civil Society and Association
      Civil Society and Association

Building social capital and 
strengthening communal 
responsibility...
       ibili
   ‐ support environments that 
     offer the ‘space’ for social 
                 p
     bonding, bridging and linking 
     to take place
   ‐ encourage participation and 
     education in health related 
     programmes
• The quality of neighbourhoods 
                                                                   q      y      g
                                                               and the social environment in 
                                                               terms of social capital are closely 
                                                               linked to a wide variety of health 
                                                                                       y
                                                               indicators
                                                                   Source: Kawachi & Berkman (2003)




• Poortinga found that “positive 
          g              p
  perceptions of the social 
  environment (i.e. social support 
  and social capital) were associated 
  with higher levels of physical 
  activity and lower levels of poor 
  health and obesity
  health and obesity”
  Source: Poortinga, “Perceptions of the Environment, Physical Activity, and 
           Obesity, Social  Science and Medicine” (2006)
Encourage social enterprises and community groups…


                              • There are 238,000 social 
                                entrepreneurs in the UK
                                Source: Global Enterprise Monitor

                              • Only 1% of them will get the 
                                advice and money they need 
                                to grow
                                Source: UnLtd

                              • A support infrastructure is 
                                needed
                                           y
                              • Bureaucracy reduction
Open up tendering?  Any 
willing provider ­ not 
private sector capture but 
public partnerships 
…promote peer to peer communication…



                                  DECIPHer­ASSIST
                                    Smoking prevention 
                                    intervention that aims to 
                                    reduce adolescent 
                                    smoking through peer­to­
                                    peer communication

• Weekly smoking was 19.8% 
  lower amongst the students who 
  participated in DECIPHer­ASSIST
• 95% of those recruited agreed to 
  become peer supporters
  b             
  Source: DECIPHer‐IMPACT
…promote education and a greater sense of personal and 
shared responsibility
          p         y
                                                                     Mind, Exercise, Nutrition… 
                                                                     Do it! (MEND, UK)
                                                                        Social enterprise that 
                                                                     provides healthy lifestyle 
                                                                     programmes that teach 
                                                                     children and their families 
                                                                     how to improve their 
                                                                     health, fitness and the way 
                                                                     they feel about their bodies
• Those who participated saw a 
  mean reduction in waist of 
  4.1cm more than the control     
  (6 months after intervention began)
• 86% attendance maintained
  Source: Sacher et al., “Randomized Controlled Trial of the MEND 
  Program: A Family‐Based Community Intervention for Childhood 
  Obesity”, 2010
…an associational direction for care: friends and relatives 
­ a genuine win win
  a genuine win win 

   Patient Hotels
   • Hotels for patients undergoing 
     treatment for cancer or other 
     chronic conditions
   • Friends and relatives provide 
     social and medical support
   • A hi
     Achieve better clinical outcomes 
               b       li i l           
     at a lower cost
   • Score highly in patient satisfaction
   • E.g. Paul O’Gorman Patient Hotel 
     for children with Leukaemia
KeyRing
                             • Community supported living 
                               that allows dependents to 
                                h    ll    d      d
                               become independent
                                         pp
                             • Builds support network: each 
                               local network is made up of 10 
                               homes: 9 are in need of support 
                               (
                               (the members) and 1 is the 
                                               )
KeyRing Wrexham’s              volunteer
Community Allotment          • Paid carers can be called if 
• Members of KeyRing were      further support is needed
  awarded a Small Sparks     • Lets members know what is 
  grant to purchase their      going on in the local community 
  own allotment                – encourages further networks
                                              f th   t       k
• Encourages exercise and 
     g g
  engagement with the 
  local environment & 
  other dependents
Welfarism into genuine 
               transformation 

Distributing assets and 
promoting ownership...
promoting ownership
   ‐ support employee and 
     community ownership of 
     health services and projects
   ‐ encourage the pooling of 
     p
     personalised budgets to 
                        g
     provide a cost­efficient and a 
     (truly) publically owned 
     health service 
Ownership encourages 
 association…
      i i
                             Central  Surrey Health
                             • Social enterprise
                             • Owned by its 780 staff
                             • Surplus capital is re­invested 
                               into services that the co­
                               owners deem in need of 
                               improvement
Employee and community       • W t  t  b
                               Wants to become more 
                                                        
ownership…                     involved in the community in 
                               the future
• Motivates staff
• Localises decisions
• Reduces the gap between 
  users and providers
         d        id
• Increases trust
Local Care Direct (Bradford)
Local Care Direct (Bradford)
• Community owned health service 
  provider
• Assets locked
         l k d
• Involves the community in making 
  decisions in how to improve care –
                         p
  meetings occur in each centre at 
  least once a year
• Members elect the advisory board
• Any member can call a meeting
• Changes employees’ ways of 
  thinking
…and association 
encourages ownership…
encourages ownership


Participatory Budgets
Participatory Budgets
• Directly involves local people 
  in making decisions on the 
  spending of public budgets
        di   f  bli  b d t
• Increases transparency, 
  accountability, understanding 
  and social inclusion in local 
  government affairs
• Shifts ownership and 
  responsibility back to 
  communities
Your Community, Your Health, 
                                Your Voice (Thornhill, 
                                Southampton)
                                • Participatory budget set up 
                                  in an area that is both 
                                  socially and economically 
                                  deprived
                                • Empowers local groups to 
 Pooling personalised             bid for money and manage 
                                  health­related projects
 budgets…?
    g
                                • Increases resident 
• Personalised budgets can        participation in decision 
  be transformed into             making
  purchasing power                Source: PB Unit Pilot Scheme


• Pooling budgets can allow 
  patients to group purchase 
  and shape their own 
  healthcare
Social impact 
 bonds…
 b d
• Innovative way of attracting 
                y            g
  new investment to improve 
  social outcomes and benefit 
  communities
• Financial returns to 
  investors are based on             Source: Social Finance
  improved social outcomes
• Community based

Reoffending rates in Peterborough
• Ministry of Justice will reward 
  investors if re offending 
  investors if re­offending 
  among prison leavers falls by 
  7.5% against standard
…channelling investment into community 
projects with measurable outcomes
   j t ith           bl    t

• Achieving more for less
  Achieving more for less…
• Reduction in pressure on health 
  services
• B t 
  But most importantly, 
           t i     t tl  
  encouraging local and associative 
  initiatives that work

Possible ways forward: 
• Prevention of and reduction in 
  obesity (e.g. MEND), alcoholism…
• Reduction in hospital admittance 
  for the elderly and those with 
  chronic illnesses (e.g. patient 
  hospitals, KeyRing) 
We need a ‘Big Society’ approach 
               to health

• The Big Society is a vital 
  ingredient to both health 
  i    di    b h h l h 
  provision and maintenance

• By opening up associative 
  economic models, health 
  inequalities can be greatly 
        l          b       l
  reduced

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Phillip Blond: The big society

  • 1. Annual Health Strategy Summit Phillip Blond Director ResPublica Twitter: #NTSummit
  • 2. The “Big Society”:  In Sickness and in   Si k   d i   Health H lth Phillip Blond Director ResPublica
  • 3. Lack of participation Lack of participation • Decrease in civic engagement:  In 2009/10, only 34% of people in  England engaged in some form of  civic participation – in 2001, this  figure was 38% • Decrease in volunteering:  / p p In 2009/10, 25% of people in  England volunteered formally at  least once a month, compared to  29% in 2005 Source: ONS Citizenship Survey 2009/10
  • 4. Who is at fault for obesity? Who is responsible for addressing it? 76 69 48 40 31 30 22 12 Parents Food & drink  The individual The state manufacturers • Decrease in responsibility:  76% believe that parents are at  fault for their child’s obesity, but  69%  agree that the state is  g responsible for addressing it Source: The Henley Centre, 2007
  • 5. • Low awareness and lack of concern:  Many parents of overweight children  are unaware that their child is obese     th t th i   hild i   b   – and are unconcerned  about the  consequent health risks Source: Crawford et al., “Parental concerns about childhood obesity and the  S C f d l “P l b hildh d b i d h strategies employed to prevent unhealthy weight gain in children”  (2006)
  • 6. Lack of social cohesion Lack of social cohesion • Fragmentation of the community: Fragmentation of the community:  97% of communities in the UK have  become more socially fragmented  over the past three decades  (based on the number of non­married adults, one­ person households and people moving in the last  year) Source: Changing UK (Dec 2008), BBC Report • Loneliness:  The number of lone person  The number of lone­person  households has risen from 3 million  to 6 million over the last 35 years  and is expected to rise by another 3  million in the next 15 (by 2021) Source: JRF Report, Social Exclusion (Sept 2006)
  • 7. • Socially isolated men were at  increased risk of cardiovascular  disease mortality and deaths  from accidents and suicides Source: Kawachi et al., “A prospective study of social networks in  relation to total mortality and cardiovascular disease in men  in the USA” (1996) • Socially isolated women with  breast cancer had a 66%  increased risk of mortality  Source: C. Kroenke, “Social Networks, Social Support, and Survival  After Breast Cancer Diagnosis”, JCO (2006) • Those with higher blood  pressures were revealed to be  the most lonely (in a study based on  299 men and women aged 50 to 68) Source: John Cacioppo & Louise Hawkley, “Loneliness is a unique  predictor of age‐related differences in systolic blood  pressure”, Psychology &  Ageing (2007)
  • 8. Concentration of assets Concentration of assets • The wealthiest half of households  hold 91% of the UK’s total wealth,  whilst the other half has the  remaining 9% g Source: ONS, Wealth in Great Britain – Main Results from the Wealth and  Assets Survey 2006/08 (2009) • In 2008/09, 13m people were in  poverty  (in low income households  before household costs) • Of these  5 8m (44% of the total)  Of these, 5.8m (44% of the total)  were in ‘deep poverty’ (household  income at least one third below the  poverty line)  poverty line) ­ the highest  proportion on record Source: JRF Report, Monitoring Poverty and Social Exclusion 2010
  • 9. • Males in the professional class  had a life expectancy at birth of  80.0, compared with 72.7 years  for those in the manual unskilled  class  class – for females, this is 85.1  and 78.1 respectively (in the  period 2002­2005) Source: ONS, “Variations persist in life expectancy by social  p p y y class” (2002‐2005). • Infant mortality for the lower  social group is 5.9 infants per  1000 live births, which is 20%  higher than the average 4.9 per  1000 Source: DH, Review of Health Inequalities Infant Mortality PSA  Target, Feb2007 T t F b2007
  • 10. Concentration of power Concentration of power • Low levels of influence:  In 2009/10, only 37% of people  felt they could influence  decisions in their local area – this figure was 44% in 2001 Source: ONS Citizenship Survey 2009/10 Source: ONS Citizenship Survey 2009/10 • Nearly three out of four Britons  agreed with the statement that  d  i h  h    h   “the state intervenes too much”  – a higher level than almost any  other EU nation Source, David Halpern, “The Wealth of Nations” (2007)
  • 11. The Big Society: Health by  g y y Association • Both Welfarism and Market  based approaches have lead  to further inequalities… • The lower your social and  economic status, the poorer  your health is likely to be Source: The Marmot Review, 2010. • The ‘Big Society’ can reduce  these inequalities h  i li i
  • 12. Civil Society and Association Civil Society and Association Building social capital and  strengthening communal  responsibility... ibili ‐ support environments that  offer the ‘space’ for social  p bonding, bridging and linking  to take place ‐ encourage participation and  education in health related  programmes
  • 13. • The quality of neighbourhoods  q y g and the social environment in  terms of social capital are closely  linked to a wide variety of health  y indicators Source: Kawachi & Berkman (2003) • Poortinga found that “positive  g p perceptions of the social  environment (i.e. social support  and social capital) were associated  with higher levels of physical  activity and lower levels of poor  health and obesity health and obesity” Source: Poortinga, “Perceptions of the Environment, Physical Activity, and  Obesity, Social  Science and Medicine” (2006)
  • 14. Encourage social enterprises and community groups… • There are 238,000 social  entrepreneurs in the UK Source: Global Enterprise Monitor • Only 1% of them will get the  advice and money they need  to grow Source: UnLtd • A support infrastructure is  needed y • Bureaucracy reduction Open up tendering?  Any  willing provider ­ not  private sector capture but  public partnerships 
  • 15. …promote peer to peer communication… DECIPHer­ASSIST Smoking prevention  intervention that aims to  reduce adolescent  smoking through peer­to­ peer communication • Weekly smoking was 19.8%  lower amongst the students who  participated in DECIPHer­ASSIST • 95% of those recruited agreed to  become peer supporters b     Source: DECIPHer‐IMPACT
  • 16. …promote education and a greater sense of personal and  shared responsibility p y Mind, Exercise, Nutrition…  Do it! (MEND, UK) Social enterprise that  provides healthy lifestyle  programmes that teach  children and their families  how to improve their  health, fitness and the way  they feel about their bodies • Those who participated saw a  mean reduction in waist of  4.1cm more than the control      (6 months after intervention began) • 86% attendance maintained Source: Sacher et al., “Randomized Controlled Trial of the MEND  Program: A Family‐Based Community Intervention for Childhood  Obesity”, 2010
  • 17. …an associational direction for care: friends and relatives  ­ a genuine win win a genuine win win  Patient Hotels • Hotels for patients undergoing  treatment for cancer or other  chronic conditions • Friends and relatives provide  social and medical support • A hi Achieve better clinical outcomes   b   li i l    at a lower cost • Score highly in patient satisfaction • E.g. Paul O’Gorman Patient Hotel  for children with Leukaemia
  • 18. KeyRing • Community supported living  that allows dependents to  h ll d d become independent pp • Builds support network: each  local network is made up of 10  homes: 9 are in need of support  ( (the members) and 1 is the  ) KeyRing Wrexham’s  volunteer Community Allotment • Paid carers can be called if  • Members of KeyRing were  further support is needed awarded a Small Sparks  • Lets members know what is  grant to purchase their  going on in the local community  own allotment – encourages further networks  f th   t k • Encourages exercise and  g g engagement with the  local environment &  other dependents
  • 19. Welfarism into genuine  transformation  Distributing assets and  promoting ownership... promoting ownership ‐ support employee and  community ownership of  health services and projects ‐ encourage the pooling of  p personalised budgets to  g provide a cost­efficient and a  (truly) publically owned  health service 
  • 20. Ownership encourages  association… i i Central  Surrey Health • Social enterprise • Owned by its 780 staff • Surplus capital is re­invested  into services that the co­ owners deem in need of  improvement Employee and community  • W t  t  b Wants to become more      ownership… involved in the community in  the future • Motivates staff • Localises decisions • Reduces the gap between  users and providers   d  id • Increases trust
  • 21. Local Care Direct (Bradford) Local Care Direct (Bradford) • Community owned health service  provider • Assets locked l k d • Involves the community in making  decisions in how to improve care – p meetings occur in each centre at  least once a year • Members elect the advisory board • Any member can call a meeting • Changes employees’ ways of  thinking
  • 22. …and association  encourages ownership… encourages ownership Participatory Budgets Participatory Budgets • Directly involves local people  in making decisions on the  spending of public budgets di   f  bli  b d t • Increases transparency,  accountability, understanding  and social inclusion in local  government affairs • Shifts ownership and  responsibility back to  communities
  • 23. Your Community, Your Health,  Your Voice (Thornhill,  Southampton) • Participatory budget set up  in an area that is both  socially and economically  deprived • Empowers local groups to  Pooling personalised  bid for money and manage  health­related projects budgets…? g • Increases resident  • Personalised budgets can  participation in decision  be transformed into  making purchasing power Source: PB Unit Pilot Scheme • Pooling budgets can allow  patients to group purchase  and shape their own  healthcare
  • 24. Social impact  bonds… b d • Innovative way of attracting  y g new investment to improve  social outcomes and benefit  communities • Financial returns to  investors are based on  Source: Social Finance improved social outcomes • Community based Reoffending rates in Peterborough • Ministry of Justice will reward  investors if re offending  investors if re­offending  among prison leavers falls by  7.5% against standard
  • 25. …channelling investment into community  projects with measurable outcomes j t ith bl t • Achieving more for less Achieving more for less… • Reduction in pressure on health  services • B t  But most importantly,  t i t tl   encouraging local and associative  initiatives that work Possible ways forward:  • Prevention of and reduction in  obesity (e.g. MEND), alcoholism… • Reduction in hospital admittance  for the elderly and those with  chronic illnesses (e.g. patient  hospitals, KeyRing) 
  • 26. We need a ‘Big Society’ approach  to health • The Big Society is a vital  ingredient to both health  i di    b h h l h  provision and maintenance • By opening up associative  economic models, health  inequalities can be greatly  l b l reduced