Open Days 2015: Open & Agile Smart Cities - Creating the European Smart City Market
1. 02/02/2016
Open Days 2015
Open & Agile Smart Cities – Creating
the European Smart City Market
Smart City Economics
Nuria de Lama, Atos; nuria.delama@atos.net
3. 3
The era of data: 2020 scenario
3
Data: a currency for cities
4. 4
Smart City: Gartner Hype Cycle
Smart City IoT
is about:
- utilities
- traffic / transport
- lighting
- mobile health / care
- economic development
it embraces:
- M2M
- LBS
- multi network connect
- cloud
- DSS (dashboards)
it uses:
- predictive analytics
- machine learning
it needs:
- MDM
- secure connect
- cyber intrusion detect
smart
city
why Smart City is NOT a success...YET
- too much technology focus
- paid by technology supplier
- promoting Open Data
- no real monetization on data
5. 5
Building a multi-sided
market
4 Key success factors:
• Public interest
• Public engagement
• Business viability
• Market opportunities
From a focus on cost reduction to a focus on
innovation
how to work with commercial organizations to find better
ways of structuring and delivering services
6. 6
Smart City: a new business model
City:
Open Data is to improve QoL and improve
public services, not data that is free of
charge available
PPP can be needed to allow collaboration
with selected business partners
Citizen:
What personal benefits will leverage the
social cost for sharing data?
What social / societal benefits will leverage
the social cost for sharing data
Service providers:
Monetize on your data
Assure critical mass
Allow multi city operations (benchmark)
Operator:
obey any data sovereignty act
secure / easy connect
no license model to city
apps / use of data
Introductie persoonlijk
excuses UK slides – presentatie in NL
Do you recognise the picture?
Olympic Games relevance today
Most important sports event in the world
Relevance for Atos
What we did?
At London 2012, there were more than 15,000 athletes, 6,000 officials, 25,000 accredited media and 11 million tickets.
It was the largest and most sophisticated sports IT project of all time, with the team setting a range of new benchmarks for future Games, including:
Providing the IT systems that processed and activated more than 250,000 accreditations for the Olympic family
Supporting 35 competition venues with complete IT infrastructure to ensure the events could take place as scheduled
Processing over 30 percent more competition data than ever before for media and news agencies worldwide
Sending real-time results and data from all 26 Olympic sports to worldwide broadcasters.
Providing competition, schedule, weather, transport and other essential information to all 14,700 athletes
Enabling up to 900 stories to be published in English by the Olympic News Service each day since the Opening Ceremony
London 2012 was the most liked and highest-trending sporting event in history. But this is just the start. By the time of the 2020 Games, social networks will be integral to every aspect of our lives and an enormous generator of sporting data. And we have no o doubt that the next Games and the Games after that will only continue this rapid advancement.
People no longer just passively consume the Games from their armchair. They are part of the action.
They can comment on content, interact with the athletes, create and publish their own content.
Where previously they would watch the television, read the paper and talk to their family, friends or work colleagues about what
they had seen, they can now talk to thousands of people worldwide, within seconds of an event finishing.
We expect:
-
4 billion estimated global audience for London 2012, 57% of the world’s population --> 5 billion expected to rise to at least 5bn by 2020, as two thirds of the world’s population gain access to mobile broadband, 66% of the world’s population
1 billion people shared London 2012 content via social networks --> 3000% forecast increase in data traffic by 2020
80,000 tweets/second, Men’s 100m Final peak during London 2012 --> 660,000 messages/second, 7.6 million followers
via single social interface