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One Business Avenue
One Address for Business Development



    Long distance point-to-point
         wireless backhaul

         Sub 3GHz Licensed Bands

            Search for Partners




           We go w here other products simply can not!!

                         www.OneBusinessAvenue.com
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

Contents of this presentation
                        •The   Role of One Business Avenue
                        •Business      Opportunity’s Description
                        •Solution   Vision
                        •Main Applications

                        •The   Product
                        •Our   Markets
                        •Sub-3   GHz advantages
                        •How   reliable are we?
                        •The   ideal Distributor profile
                        •How   do we continue from here?
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

The Role of One Business Avenue

Who are we?             One Business Avenue is a business consulting
                        company, focused on business development for telecom
                        and software companies to emerging markets.

Our Mission             We’ve been assigned by the vendor to run an active
                        search for potential Distributors and System Integrators.

                        We will assist both the vendor and the potential partner
                        to establish formal business cooperation.
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

Business Opportunity’s Description

Industry                Telecom / Carriers / Utilities

Target Regions          Africa and Latin America

The Vendor              A Radio company specializing in long range wireless
                        PTP in the Sub 3 GHz licensed spectrum

The Product Line        Supports 10 sub-3GHz licensed spectrum bands and
                        many channel sizes, for maximum deployment flexibility

Main Advantage          Range, Robustness, FDD, Availability, Business case!!

                   We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners
 Solution Vision

 A wireless point-to-point link distance-engineered
 for demanding applications. It supports distances
 of up to 250 km (155 miles), with capacity of up to
 65 Mbit/s for both access and transport
 applications.

 A one-box solution combines an IP radio, digital
 and analogue multiplexer and digital cross-
 connect. Its comprehensive range of interfaces
 means it can be used across a huge range of
 industries and applications, supporting all voice,
 data and IP requirements.



                   We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners
 Main Applications:
 VSAT replacement in mobile market




                                 VSAT                         Sub 3 GHz PTP



 Using as a terrestrial alternative, operational expenditure will be eliminated
 and the link may have a return on investment of less than six months.
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners
 More Applications:

 Oil and gas                   Utilities operators   Pipeline monitoring




Mobile / Fixed operators        Emergency            Broadcasters
One Business Avenue
One Address for Business Development


 Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners
The Product
                                             Specification     Aprisa XE
Ten sub 3 GHz bands, comprehensive
                                             Frequency bands   300 MHz to 2700 MHz
range of interfaces, with the required
                                             Modulation        QPSK to 128 QAM
configuration easily selected using the
modularly-constructed multiplexer.           Capacity          72 kbit/s to 65 Mbit/s

                                             Channel sizes     25 kHz to 14 MHz
Easily managed and integrated with other                       E1 / T1 framed &
                                             Interfaces
network management applications via its                        unframed
SNMP-based element manager                                     2-Wire FXO / FXS
application.                                                   4-Wire E&M

                                                               V.24 / RS-232
Hitless Space Diversity and Monitored Hot
                                                               High-speed synchronous
Standby options mean it can be configured                      X.21 / V.35 / RS-449 / RS-
for redundancy if required, and the number                     530
of interfaces can be increased with its                        10 / 100Base-T
expansion shelf.
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners
Our markets

Used wherever a reliable, high capacity
communications link is needed. Whether to
bypass existing infrastructure, replace expensive
satellite services or because it’s quite simply the
only solution that can handle the distance, terrain
or climate.


      Fixed, mobile and FWA telcos
      Utilities and natural resources
      Public safety, peacekeeping, military
      Transport, enterprises, broadcasters



                   We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners
Sub-3 GHz advantages
Operating in the sub-3 GHz spectrum space provides significant advantages,
supporting links over extremely long distances or challenging paths not
achievable above 6 GHz: the result is carrier-class performance with a lower
total cost of ownership.
Greater linking distance:
     Reduced path loss and greater system gain
     Less absorption by obstructions or weather events
Environmental effects:
     Near non line-of-sight or shaded paths: with carrier-class results
     Fades from rain or Harmattan are negligible, and ducting is considerably
     reduced
Reduced infrastructure and maintenance:
    All indoor mounting means reduced maintenance
    Considerably lighter antenna systems, with reduced tower loading and
    rigidity: a wooden pole may be sufficient
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners


        Our Bands


       300 MHz (330 – 400 MHz)         900 MHz (850 – 960 MHz)
       400 MHz (400 – 470 MHz)         1400 MHz (1350 – 1550 MHz)
       600 MHz (620 – 715 MHz)         1800 MHz (1700 – 2100 MHz)
       700 MHz (698 – 806 MHz)         2000 MHz (1900 – 2300 MHz)
       800 MHz (805 – 890 MHz)         2500 MHz (2300 – 2700 MHz)




                   We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

Precipitation: rain fade                                             Attenuation due to Rain vs. Frequency

                                                100

                                                                                                                       attenuation at 1.00% of time
                                                                                                                       rainfall intensity exceeded

                                                 10
                                                                                                                       attenuation at 0.10% of time
                                                                                                                       rainfall intensity exceeded



                                                  1                                                                    attenuation at 0.01% of time
                                                       1   6   11   16         21          26       31       36   41   rainfall intensity exceeded
                      Attenuation (db / km)




                                                                                                                       attenuation at 0.001% of
                                                 0.1                                                                   time rainfall intensity
                                                                                                                       exceeded




                                                0.01




                                               0.001




                                              0.0001
                                                                         Frequency (GHz)




  Rain fade is a well known problem in microwave linking. The absorption or scattering of
  radio frequency energy by rain drops leads to attenuation of the receive signal: noticeable
  in an increasing scale above 4 GHz frequency operation. In a storm, typhoon or cyclone
  over a 40 km path at 10 GHz, there is 100 dB of rain fade, 30 dB at 7 GHz, and 0.5 dB at 2
  GHz. At 7 GHz the link is lost, at 2 GHz there is still 5 x 9’s availability!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

 Harmattan and Khamsin

 Dust and sand storms result in a haze-like effect,
 catastrophic for higher frequency microwave:
       Fades double during Harmattan
       Each fade is two to three times the depth
       Significantly reduces availability and possible
     path distances
       Causes temperature inversion and duct
     entrapment for higher frequencies
 This occurs most often in Africa and the Middle East but also affects Australia, China,
 Mexico, Mongolia, Morocco, Russia and the USA great plains.
 Sub-3 GHz frequencies are essentially unaffected. At 10 GHz, a typical harmattan fade is
 1.8 db per km (30 km = 54 dB). At 1.4 GHz there is less than 3 dB fade for the same path,
 so it can be ignored.

                      We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

Obstructed paths: our advantage
Typically point-to-point linking                         580



requires obstruction-free paths: this                    560



is not the case with here. Linking                       540




near non-line-of-sight paths is often                    520




achieved, providing carrier-class                        500




                                           E le v ati on (m )
communications where legacy                              480



                                                         460

analogue radio or VSAT were                              440


considered the only option.                              420



                                                         400



                                                         380

There is no magic, the obstruction                       360


type is important and every link                        TH6
                                                                0   0.5   1.0   1.5   2.0       2.5          3.0        3.5        4.0
                                                                                                                   Path length (7.55 km)
                                                                                                               Frequency (MHz) = 825.0
                                                                                                                                           4.5   5.0   5.5    6.0          6.5       7.0

                                                                                                                                                                                  Trig A
                                                                                                                                                                                               7.5




needs to be engineered with
                                              Latitude   38 39 53.40 S                                              K = 1.33, 0.55                                       Latitude   38 36 52.20 S
                                              Longitude 176 06 44.58 E                                          %F1 = 100.00, 100.00                                     Longitude 176 03 14.70 E
                                              Azimuth    317.73°                                                                                                         Azimuth    137.77°
                                              Elevation 431 m ASL                                                                                                        Elevation 533 m ASL
                                              Antenna CL 9.0 m AGL                                                       4RF                                             Antenna CL 9.0 m AGL


precision to get maximum                                                                    Contact Energy                                                   Feb 24 09




performance.

                   We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

 Reduce deployment time and cost with grid and
 Yagi antennas
 Lightweight grid type and Yagi antennas can be used with sub
 3GHz bands instead of the solid parabolic antennas used at
 higher bands, with significant cost and time benefits:
                                                                Expensive tower structures
       Expensive towers can be replaced by cheaper pole
       mounts or guyed masts
       With minimal support needed, site acquisition can be
       much simpler and quicker


 Why? Because grid type and Yagi antennas weigh much less
 than solid parabolic antennas and are significantly less
 affected by wind force.
                                                                Vs. Minimal infrastructure


                   We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

  Flexible interfaces
  Efficiently aggregates and transports IP, voice and data traffic, with its modularly
  constructed multiplexer and in-built cross connect. Its one-box solution provides eight
  customer-configurable interface slots, integrating legacy and today’s traffic requirements.

   Type            Interface         Description

   E1/T1           QJET              Quad JET (E1, T1) with framed or unframed

   Analogue        DFXO              Dual 2-Wire FXO with PCM/ADPCM and payphone

                   DFXS              Dual 2-Wire FXS with PCM/ADPCM and payphone

                   Q4EM              Quad 4-Wire E&M with PCM/ADPCM

   Data            QV24              Quad V.24 / RS-232 with sub-64 kbit/s multiplexing

                   HSS               High-speed synchronous serial supporting X.21, V.35, RS-530

   IP              Ethernet          4-port Hub 10 / 100Base-T


                    We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

  How reliable are we?
  Very! We provide unrivalled reliability:
       Industry standard failure rates typically
     exceed 4-5% per annum
       Our Average is less than 1.2% per annum
       With zero out-of-box failures in previous years
  Despite less than optimal conditions:
      Mud huts
      Sand and dust storms
      Without air conditioning




                   We go where other products simply can not!!
One Business Avenue
One Address for Business Development


Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners

 The Ideal Partner’s Profile


   Telecom / Wireless Distributor / System Integrator.

   Ability to manage high end / high value products

   Ability to provide first level support

   Willing to deal with large scale projects, longer sales cycle, higher
 capacity by all means.

   The product competes on a business case and ROI. We are not
 competing with unlicensed prices. Prices range are similar to Microwave
 Licensed prices.
One Business Avenue
One Address for Business Development


     Sub 3Ghz license bands - 250Km PTP Backhaul – Search for Partners

 How do we continue from here?

  If you are interested in learning more about the product, and potentially
 become a partner in your country, please send us a message below.

   We will gladly provide you with all relevant brochures, specs and
 presentations.

   Let’s set an introduction call, and continue from there…

   We look forward to working together!



                                       Thank you !

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Long haul ptp wireless backhaul

  • 1. One Business Avenue One Address for Business Development Long distance point-to-point wireless backhaul Sub 3GHz Licensed Bands Search for Partners We go w here other products simply can not!! www.OneBusinessAvenue.com
  • 2. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Contents of this presentation •The Role of One Business Avenue •Business Opportunity’s Description •Solution Vision •Main Applications •The Product •Our Markets •Sub-3 GHz advantages •How reliable are we? •The ideal Distributor profile •How do we continue from here?
  • 3. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners The Role of One Business Avenue Who are we? One Business Avenue is a business consulting company, focused on business development for telecom and software companies to emerging markets. Our Mission We’ve been assigned by the vendor to run an active search for potential Distributors and System Integrators. We will assist both the vendor and the potential partner to establish formal business cooperation.
  • 4. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Business Opportunity’s Description Industry Telecom / Carriers / Utilities Target Regions Africa and Latin America The Vendor A Radio company specializing in long range wireless PTP in the Sub 3 GHz licensed spectrum The Product Line Supports 10 sub-3GHz licensed spectrum bands and many channel sizes, for maximum deployment flexibility Main Advantage Range, Robustness, FDD, Availability, Business case!! We go where other products simply can not!!
  • 5. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Solution Vision A wireless point-to-point link distance-engineered for demanding applications. It supports distances of up to 250 km (155 miles), with capacity of up to 65 Mbit/s for both access and transport applications. A one-box solution combines an IP radio, digital and analogue multiplexer and digital cross- connect. Its comprehensive range of interfaces means it can be used across a huge range of industries and applications, supporting all voice, data and IP requirements. We go where other products simply can not!!
  • 6. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Main Applications: VSAT replacement in mobile market VSAT Sub 3 GHz PTP Using as a terrestrial alternative, operational expenditure will be eliminated and the link may have a return on investment of less than six months.
  • 7. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners More Applications: Oil and gas Utilities operators Pipeline monitoring Mobile / Fixed operators Emergency Broadcasters
  • 8. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners The Product Specification Aprisa XE Ten sub 3 GHz bands, comprehensive Frequency bands 300 MHz to 2700 MHz range of interfaces, with the required Modulation QPSK to 128 QAM configuration easily selected using the modularly-constructed multiplexer. Capacity 72 kbit/s to 65 Mbit/s Channel sizes 25 kHz to 14 MHz Easily managed and integrated with other E1 / T1 framed & Interfaces network management applications via its unframed SNMP-based element manager 2-Wire FXO / FXS application. 4-Wire E&M V.24 / RS-232 Hitless Space Diversity and Monitored Hot High-speed synchronous Standby options mean it can be configured X.21 / V.35 / RS-449 / RS- for redundancy if required, and the number 530 of interfaces can be increased with its 10 / 100Base-T expansion shelf.
  • 9. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Our markets Used wherever a reliable, high capacity communications link is needed. Whether to bypass existing infrastructure, replace expensive satellite services or because it’s quite simply the only solution that can handle the distance, terrain or climate. Fixed, mobile and FWA telcos Utilities and natural resources Public safety, peacekeeping, military Transport, enterprises, broadcasters We go where other products simply can not!!
  • 10. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Sub-3 GHz advantages Operating in the sub-3 GHz spectrum space provides significant advantages, supporting links over extremely long distances or challenging paths not achievable above 6 GHz: the result is carrier-class performance with a lower total cost of ownership. Greater linking distance: Reduced path loss and greater system gain Less absorption by obstructions or weather events Environmental effects: Near non line-of-sight or shaded paths: with carrier-class results Fades from rain or Harmattan are negligible, and ducting is considerably reduced Reduced infrastructure and maintenance: All indoor mounting means reduced maintenance Considerably lighter antenna systems, with reduced tower loading and rigidity: a wooden pole may be sufficient
  • 11. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Our Bands 300 MHz (330 – 400 MHz) 900 MHz (850 – 960 MHz) 400 MHz (400 – 470 MHz) 1400 MHz (1350 – 1550 MHz) 600 MHz (620 – 715 MHz) 1800 MHz (1700 – 2100 MHz) 700 MHz (698 – 806 MHz) 2000 MHz (1900 – 2300 MHz) 800 MHz (805 – 890 MHz) 2500 MHz (2300 – 2700 MHz) We go where other products simply can not!!
  • 12. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Precipitation: rain fade Attenuation due to Rain vs. Frequency 100 attenuation at 1.00% of time rainfall intensity exceeded 10 attenuation at 0.10% of time rainfall intensity exceeded 1 attenuation at 0.01% of time 1 6 11 16 21 26 31 36 41 rainfall intensity exceeded Attenuation (db / km) attenuation at 0.001% of 0.1 time rainfall intensity exceeded 0.01 0.001 0.0001 Frequency (GHz) Rain fade is a well known problem in microwave linking. The absorption or scattering of radio frequency energy by rain drops leads to attenuation of the receive signal: noticeable in an increasing scale above 4 GHz frequency operation. In a storm, typhoon or cyclone over a 40 km path at 10 GHz, there is 100 dB of rain fade, 30 dB at 7 GHz, and 0.5 dB at 2 GHz. At 7 GHz the link is lost, at 2 GHz there is still 5 x 9’s availability!
  • 13. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Harmattan and Khamsin Dust and sand storms result in a haze-like effect, catastrophic for higher frequency microwave: Fades double during Harmattan Each fade is two to three times the depth Significantly reduces availability and possible path distances Causes temperature inversion and duct entrapment for higher frequencies This occurs most often in Africa and the Middle East but also affects Australia, China, Mexico, Mongolia, Morocco, Russia and the USA great plains. Sub-3 GHz frequencies are essentially unaffected. At 10 GHz, a typical harmattan fade is 1.8 db per km (30 km = 54 dB). At 1.4 GHz there is less than 3 dB fade for the same path, so it can be ignored. We go where other products simply can not!!
  • 14. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Obstructed paths: our advantage Typically point-to-point linking 580 requires obstruction-free paths: this 560 is not the case with here. Linking 540 near non-line-of-sight paths is often 520 achieved, providing carrier-class 500 E le v ati on (m ) communications where legacy 480 460 analogue radio or VSAT were 440 considered the only option. 420 400 380 There is no magic, the obstruction 360 type is important and every link TH6 0 0.5 1.0 1.5 2.0 2.5 3.0 3.5 4.0 Path length (7.55 km) Frequency (MHz) = 825.0 4.5 5.0 5.5 6.0 6.5 7.0 Trig A 7.5 needs to be engineered with Latitude 38 39 53.40 S K = 1.33, 0.55 Latitude 38 36 52.20 S Longitude 176 06 44.58 E %F1 = 100.00, 100.00 Longitude 176 03 14.70 E Azimuth 317.73° Azimuth 137.77° Elevation 431 m ASL Elevation 533 m ASL Antenna CL 9.0 m AGL 4RF Antenna CL 9.0 m AGL precision to get maximum Contact Energy Feb 24 09 performance. We go where other products simply can not!!
  • 15. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Reduce deployment time and cost with grid and Yagi antennas Lightweight grid type and Yagi antennas can be used with sub 3GHz bands instead of the solid parabolic antennas used at higher bands, with significant cost and time benefits: Expensive tower structures Expensive towers can be replaced by cheaper pole mounts or guyed masts With minimal support needed, site acquisition can be much simpler and quicker Why? Because grid type and Yagi antennas weigh much less than solid parabolic antennas and are significantly less affected by wind force. Vs. Minimal infrastructure We go where other products simply can not!!
  • 16. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners Flexible interfaces Efficiently aggregates and transports IP, voice and data traffic, with its modularly constructed multiplexer and in-built cross connect. Its one-box solution provides eight customer-configurable interface slots, integrating legacy and today’s traffic requirements. Type Interface Description E1/T1 QJET Quad JET (E1, T1) with framed or unframed Analogue DFXO Dual 2-Wire FXO with PCM/ADPCM and payphone DFXS Dual 2-Wire FXS with PCM/ADPCM and payphone Q4EM Quad 4-Wire E&M with PCM/ADPCM Data QV24 Quad V.24 / RS-232 with sub-64 kbit/s multiplexing HSS High-speed synchronous serial supporting X.21, V.35, RS-530 IP Ethernet 4-port Hub 10 / 100Base-T We go where other products simply can not!!
  • 17. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners How reliable are we? Very! We provide unrivalled reliability: Industry standard failure rates typically exceed 4-5% per annum Our Average is less than 1.2% per annum With zero out-of-box failures in previous years Despite less than optimal conditions: Mud huts Sand and dust storms Without air conditioning We go where other products simply can not!!
  • 18. One Business Avenue One Address for Business Development Sub 3GHz licensed bands – long distance PTP backhaul – Search for Partners The Ideal Partner’s Profile Telecom / Wireless Distributor / System Integrator. Ability to manage high end / high value products Ability to provide first level support Willing to deal with large scale projects, longer sales cycle, higher capacity by all means. The product competes on a business case and ROI. We are not competing with unlicensed prices. Prices range are similar to Microwave Licensed prices.
  • 19. One Business Avenue One Address for Business Development Sub 3Ghz license bands - 250Km PTP Backhaul – Search for Partners How do we continue from here? If you are interested in learning more about the product, and potentially become a partner in your country, please send us a message below. We will gladly provide you with all relevant brochures, specs and presentations. Let’s set an introduction call, and continue from there… We look forward to working together! Thank you !