Blurring the boundaries – CMS and Enterprise Search Stephen Morgan
<ul><li>Agenda </li></ul><ul><li>Who we are </li></ul><ul><li>Using search for Internet Business </li></ul><ul><li>Using s...
<ul><li>Who we are </li></ul><ul><li>Founded in 1998 </li></ul><ul><li>Over 1,200 clients and 230 staff </li></ul><ul><li>...
<ul><li>Search for Internet Business </li></ul><ul><li>Success depends on: </li></ul><ul><ul><li>Understanding the user </...
<ul><li>Search for Productivity </li></ul><ul><li>Content classification and clustering </li></ul><ul><li>Content analytic...
<ul><li>Market Drivers </li></ul><ul><li>Technological improvements (need to be matched by service improvements) </li></ul...
<ul><li>Market Inhibitors </li></ul><ul><li>Vendors are confusing people </li></ul><ul><li>Lack of skills in house and Pro...
<ul><li>Our Vision </li></ul><ul><li>End failed projects through service, not product delivery! </li></ul><ul><li>Provide ...
<ul><li>How we get there </li></ul><ul><li>Services and skills focus not products </li></ul><ul><li>Combine knowledge of c...
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Blurring the boundaries – CMS and Enterprise Search (Presentation by Stephen Morgan, MD of Squiz UK, from Online Information/IMS 2009)

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In any organisation that relies on the processing and management of information, it is critical that that information can be quickly and easily found, by both internal and external users, in order for its value to be utilized. As such, the CMS and enterprise search markets are inseparable and must work in perfect synergy in order to deliver successful results. Search needs to be fast, accurate and effective and results need to be displayed in a meaningful and categorised manner.

Squiz recently acquired Funnelback, an enterprise search company, for these very reasons. Funnelback is an advanced, industrial strength search solution that searches content assets across internet, intranet, database and shared network drives, as well as electronic document management and portal systems. It integrates seamlessly with MySource Matrix, Squiz's flagship open source content management system, providing the opportunity for the company's growing portfolio of high end enterprise customers to deliver more sophisticated and intuitive search solutions.

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Blurring the boundaries – CMS and Enterprise Search (Presentation by Stephen Morgan, MD of Squiz UK, from Online Information/IMS 2009)

  1. 1. Blurring the boundaries – CMS and Enterprise Search Stephen Morgan
  2. 2. <ul><li>Agenda </li></ul><ul><li>Who we are </li></ul><ul><li>Using search for Internet Business </li></ul><ul><li>Using search for Productivity </li></ul><ul><li>Market Drivers </li></ul><ul><li>Market Inhibitors </li></ul><ul><li>Our vision & how do we all get there? </li></ul><ul><li>- Q&A </li></ul>
  3. 3. <ul><li>Who we are </li></ul><ul><li>Founded in 1998 </li></ul><ul><li>Over 1,200 clients and 230 staff </li></ul><ul><li>Enterprise Web CMS, MySource Matrix </li></ul><ul><li>Funnelback Enterprise Search </li></ul><ul><li>Services led </li></ul><ul><li>Global 24 / 7 support </li></ul>
  4. 4. <ul><li>Search for Internet Business </li></ul><ul><li>Success depends on: </li></ul><ul><ul><li>Understanding the user </li></ul></ul><ul><ul><li>Responding contextually </li></ul></ul><ul><li>Incumbent methods need to change </li></ul><ul><ul><li>Additional services on site or in the cloud </li></ul></ul><ul><ul><li>Change as each level of understanding is achieved </li></ul></ul><ul><li>Web strategists need to define the ‘known unknowns’ and the tools required to contextualise experience </li></ul>
  5. 5. <ul><li>Search for Productivity </li></ul><ul><li>Content classification and clustering </li></ul><ul><li>Content analytics </li></ul><ul><li>Information presentation </li></ul><ul><li>Access to disparate repositories of data </li></ul><ul><li>= Search Based Applications </li></ul>
  6. 6. <ul><li>Market Drivers </li></ul><ul><li>Technological improvements (need to be matched by service improvements) </li></ul><ul><li>Increasing amounts of content </li></ul><ul><li>XML </li></ul><ul><li>Gaps in Business Intelligence </li></ul><ul><li>Demand for specialised information access </li></ul>
  7. 7. <ul><li>Market Inhibitors </li></ul><ul><li>Vendors are confusing people </li></ul><ul><li>Lack of skills in house and Professional Services outside </li></ul><ul><li>The popularity of consumer search </li></ul><ul><li>Lack of widely accepted ROI cases </li></ul><ul><li>Too many failed projects… </li></ul>
  8. 8. <ul><li>Our Vision </li></ul><ul><li>End failed projects through service, not product delivery! </li></ul><ul><li>Provide meaningful, contextualised information through the successful analysis of patterns in data and behaviour </li></ul>
  9. 9. <ul><li>How we get there </li></ul><ul><li>Services and skills focus not products </li></ul><ul><li>Combine knowledge of content management with search </li></ul><ul><li>Deliver value to users quickly through Search Based Applications </li></ul><ul><li>Deliver real ROI to the business through lower integration costs and increased productivity </li></ul>
  10. 10. Questions?

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