*Please note that animations in this presentations are not visible when viewed through Slideshare. Economic Reports on the Value of Land - Breakout Group (4) - Andrea Mackenzie, General Manager, Open Space Authority in the Santa Clara Valley (Moderator) - Patrick Kallerman, Research Manager, Bay Area Council Economic Institute - Robert Doyle, General Manager, East Bay Regional Park District - Carol Johnson (per Robert), Assistant General Manager, East Bay Regional Park District - Mary Creasman, California Director of Government Affairs, The Trust for Public Land These panelists spoke at the 2017 Open Space Conference, Eyes on the Horizon, Boots on the Trail on May 18, 2017 at the Craneway Pavilion in Richmond, CA. More info on the Bay Area Open Space Council's website: http://openspacecouncil.org/community-events/conference/

1. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org

2. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
What are Ecosystem Services ?
Ecosystem services are the
benefits that people receive
from natural systems

3. Ecosystem Services
• Water Supply
• Flood Risk
Reduction
• Local Food
• Tourism/Recreation/Health
• Biodiversity / Habitat
• Climate Stability
• Pollination

4. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Value of Ecosystem
Services in Santa
Clara County
$1.6 billion to $3.9
billion per year
of Natural Capital
Goods & Services

5. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Panelists
Patrick Kallerman
Bay Area Council Economic Institute
Carol Johnson
East Bay Regional Park District
Mary Creasman
Trust for Public Land

6. Bay Area Balance:
Preserving Open Space, Addressing Housing Affordability
Patrick Kallerman
Bay Area Council Economic Institute
May 2017

7. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
A special place to call home
• The Bay Area is a spectacularly beautiful
place to live, and home to one of the
most productive economies in the world.
• However, sustained economic growth
has exacerbated long-developing housing
and transportation crises, in turn putting
increased pressure on open spaces and
working lands…
• We now face a critical challenge: how to
support inclusive growth while
maintaining a balance of open land that
makes the Bay Area such a unique
region?

8. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Key findings
• The Bay Area’s natural capital provides billions in benefits to
citizens and the economy every year, yet significant portions
of the Bay Area’s greenbelt remain at risk;
• Facilitating infill development can help alleviate the housing
crisis while also promoting sustainable growth patterns, yet
the Bay Area is falling behind;
• New policies, tools – and maybe most importantly – new
coalitions are needed if the Bay Area is going to make
sustainable growth a reality

9. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Land use in the Bay Area
0%
10%
20%
30%
40%
50%
60%
Agriculture Forests and
Woodlands
Urban/Built-Up Rural Residental Water Bodies
Land Use in the Bay Area

10. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Valuing natural landscapes?
• Economics might provide a framework, but to many
putting a price tag on something seen as priceless
is counterintuitive;
• Early studies focused on “direct” impacts, such as
receipts from entrance fees to parks, or sales of
agriculture;
• Studies moved to measure “indirect” impacts, such
as the effect of parks on home prices, and
eventually to the concept of natural capital.

11. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
So what are “ecosystem services”?

12. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
So how do we measure these?

13. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Results from Bay Area analyses
• An analysis by the East Bay Regional Park District
found the park system to have an annual economic
value of $500 million per year;
• Healthy Lands & Healthy Economies found the
economic value of natural lands in Santa Clara
County to be between $1.6 and $3.9 billion per
year.
• Extrapolating these results would put the value of
natural capital in the Bay Area at between $5 and
$14 billion per year.

14. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Pressure moving to the megaregion

15. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Keeping climate goals in mind

16. www.bayareaeconomy.org | @bayareaeconomy | bacei@bayareacouncil.org
Recommendations
• Secure broad-based funding for parks and for other
natural and agricultural lands;
• Streamline approvals for new housing
developments that meet state and local
sustainability goals;
• Begin to seriously plan for the megaregion;
• Inform development decisions with values of
natural land and economic consequences of lack of
sustainable development.

17. An Economic Analysis of the
East Bay’s Unique Environment
February 2017
Quantifying the Quality of
Life
In the East Bay Regional
Park District

18. About
• Created by Oakland-based
Economic Planning & Systems
(EPS) – in partnership with EBRPD
• A follow-up to the first Park District
analysis, conducted in 2000 by
EPS
• Economic analysis based on the
United Nations Millennium
Ecosystem Assessment (MA)
• Consulted other park agencies’
analyses including The Trust for
Public Land and Santa Clara
Valley Open Space Authority.
About

19. Value and impact
• Report Measures
• Economic Value
• Regional Economic Impact
• Economic value estimated via 5
inter-related lenses:
• Ecosystem services
• Recreation value
• Property value
• Health care value
• Additional benefits

20. Numbers to note
The East Bay Regional Park District:
• 25 million visits annually
• Provides a range of benefits that total
about $500 million annually.
• Produces a return of investment of
400% with its annual General Fund
budget of about $127 million.
• Generates an estimated $191 million
in annual economic activity in the
East Bay that would not occur its
absence.

21. Recreation Value
Economists commonly define the economic
benefits from recreation using measures of
participants’ ‘willingness to pay’ for activities,
regardless of market price.
We looked at 10 categories of recreational
activities such as biking, hiking, equestrian,
bird watching, and dog walking.
Recreation value estimate =
$200 million annually

22. Property Value
The value of real estate adjacent to and
near parks and open spaces :
• Identified via GIS and county assessor
data
• Estimated current market values
• Calculated value premium attributable
to District lands
Residential property value estimate =
$65 million annually

23. Health Care Value
Number of individuals who would
not exercise regularly if not for the
Park District = 60,000
Healthcare benefit =
$20 million annually

24. Additional Ecosystem
ServicesEcosystem services describes the array of green
infrastructure benefits provided by preservation of
open space, habitat, agricultural land, parkland, and
water bodies.
Examples include:
• Water supply replenishment
• Air quality improvement
• Habitat protection
• Flood risk reduction
Additional Ecosystem Services annual
value =
$215,000,000

25. Annual Economic Value of the
District
$200million
$65million
$20million
$215million
Recreation Value
Property Value
Healthcare Value
Additional Ecosystem Service
$500 million Economic Value
annually
Measures worth to residents.

26. Conclusions
• The East Bay Regional Park District plays
a huge and irreplaceable role in the East
Bay economy.
• The Park District is an important part of
the East Bay’s livability and quality of life.
• The economic value and impact of the
Park District has increased significantly
since the initial report in 2000.
• The Park District is interconnected with
many aspects of life in the East Bay
including jobs, transportation, public
health, and housing.
Conclusions

27. Contac
ts
Carol Johnson Robert E.
Doyle
AGM Public Affairs General Manager
cjohnson@ebparks.org
bdoyle@ebparks.org
(510) 544-2003 (510) 544-2001

28. Mary Creasman
California Director of Government Affairs
The Trust for Public Land
@MaryECreasman
The Value of Land &
How to Translate
Research into Change

29. The Trust for Public Land:
Creating a Healthy, Climate-Smart
California with Access to Nature for All

30. - Health Care Cost Savings
- Stormwater Management/Pollution Control
- Tourism
- Recreational Amenities
- Community Cohesion
- Property Value
- Creative Economy

31. The Economic Benefits of the
Park & Recreation System in San José,
California
2016
&
The Economic Benefits of San Francisco’s
Park and Recreation System
2015

32. San Francisco

33. The Value of Parks and Conservation to
the Creative Economy

34. Property Values & Displacement

35. How does this change how we talk
about our work?

36. How do we turn data into action?

37. Questions?