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2019 Oregon Wine Month POS

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View the POS available for the 2019 Oregon Wine Month campaign.

Publicado en: Marketing
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2019 Oregon Wine Month POS

  2. 2. POINT OF SALE MATERIALS The Oregon Wine Board has developed point of sale materials for tasting rooms, retailers and restaurants. Distributor POS OWB will print and ship POS materials to any distributor that places an order by filling out the form on the toolkit. Tasting Room POS Tasting rooms can also order POS kits through the toolkit. These kits will include: • 3 posters (one red bottle graphic and two photo-based) • 10 bottle neckers • 5 table tents Place POS orders by March 1. POS will be delivered by April 1. The materials are also available in the toolkit to download for printing on regular office printers, as are a variety of templates that can be used for custom signage.
  3. 3. POSTERS & CASE CARDS 11”x17” posters and 8.5”x11” case cards available in graphic styles.
  4. 4. NECK HANGERS FRONT BACK Neck hangers make for an engaging way to call attention to Oregon wine on the shelf. Two versions will be available: 1. No mention of May for distributor flexibility outside of Oregon. 2. New this year, promotion of the Oregon Wine Month consumer sweepstakes.
  5. 5. SKEWCARDS 4.25”x5” cards provide education on Oregon and quotes from wine writers extolling the virtues of Oregon wine.
  6. 6. SHELF TALKERS Shelf talkers with self-stick adhesive help draw attention to the Oregon section of the shelf.
  7. 7. TABLE TENTS Table tents are great for tasting rooms and upscale casual restaurants. At 6” high x 4” wide they can also be presented in standard picture frames.
  8. 8. DOWNLOADS: CHECK PRESENTER INSERTS Downloadable check presenters can be used by restaurants to promote their participation in Oregon Wine Month.
  9. 9. DOWNLOADS: MENU AND SIGNAGE TEMPLATES Bar-top signage and customizable menu inserts are available for download in a variety of sizes. Perfect for restaurants and tasting rooms. OREGON BY THE GLASS SPECIALS Argyle 2011 Vintage Brut $7/gl Phelps Creek 2013 Estate Pinot Gris $7/gl Stoller 2012 Reserve Chardonnay $8/gl Brandborg
  10. 10. TASTING ROOM KIT OVERVIEW Tasting rooms will receive 4 posters, 10 bottle neckers and 5 table tents. FRONT BACK