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"Wear It!" 2011 IBWSS Presentation

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National Safe Boating Council
National Safe Boating Council

The "Wear It!" campaign presented at the 2011 IBWSS (Summit) in Savannah, GA on Monday, March 7. The presentation hit on the highlights of the 2011 campaign and the resources that are available through the campaign. For more information on "Wear It!", visit www.SafeBoatingCampaign.com or e-mail outreach@safeboatingcouncil.org.

EducationSports
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The “Wear It!” Campaign: Shaping the Future of Safer Boating Rachel Burkholder, Communications Director National Safe Boating Council IBWSS – March 7, 2011
USCG Accident Statistics - 2009 In 2009, the number of boating accidents decreased (-59) from 2008. The number of deaths (+27), drownings (+33), injuries (+27), and property damage increased from 2008.
USCG Accident Statistics - 2009 Over 75% of all fatal boating accident victims drowned in 2009. Of those who drowned, 84% were not wearing a life jacket. 70% of those who drowned were on boats less than 21 feet in length.
USCG Strategic Plan (2012 – 2016) ,[object Object],[object Object]
National Campaign: Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
National Campaign: PSAs
National Campaign: PSAs ,[object Object],[object Object],[object Object],[object Object],[object Object]
Be A Survivor: Wear It! ,[object Object],[object Object],[object Object],[object Object]
“ Wear It!” Targeted Campaigns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
NSBW and “Ready, Set, Inflate!” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Fish with a Pro” Contest ,[object Object],[object Object],[object Object],[object Object]
Campaign Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]

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"Wear It!" 2011 IBWSS Presentation

  • 1. The “Wear It!” Campaign: Shaping the Future of Safer Boating Rachel Burkholder, Communications Director National Safe Boating Council IBWSS – March 7, 2011
  • 2. USCG Accident Statistics - 2009 In 2009, the number of boating accidents decreased (-59) from 2008. The number of deaths (+27), drownings (+33), injuries (+27), and property damage increased from 2008.
  • 3. USCG Accident Statistics - 2009 Over 75% of all fatal boating accident victims drowned in 2009. Of those who drowned, 84% were not wearing a life jacket. 70% of those who drowned were on boats less than 21 feet in length.
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