A Unified Channel Strategy To Drive Brick & Data Retail
PSFK’s Future of Retail 2018 provides a roadmap to help retailers build more compelling experiences with shopper data. Embracing a new framework of physical and digital is the core of blended retail, a single channel vision that mixes real world experience with dynamic data that allows retailers and brands to connect with the needs of the customer—and ultimately drive sales.
The report outlines how companies can transform their stores into experience centers that extend their supply chain and digital commerce platforms, creating mutual value with a focus on shopper experience. Readers can leverage the contents of the Future of Retail 2018 report as a framework to guide their innovation strategy to rebuild a rich and effective brick-and-mortar retail strategy today.
Featured in the 55+ page report:
-Actionable templates aid retail decision-makers
-10 trends defining the new retail landscape
-60+ examples of retail innovation from major brands and retailers
-Exclusive interviews and insights from retail experts
-Statistical insights from retail decision-makers
-Brand-specific case studies
-Tailored plans and takeaways for the retail industry