PSFK’s latest Future of Health report explores how a new generation of medical practitioners is using machine learning, heightened sensor sensitivity and networked data systems to grow the industry’s ability to not only gather, but also to interpret data in real time and at scale. Digital health tools are gaining consumer, organizational and regulatory trust as their outputs become more accurate and actionable for medical practices. Today’s living, continuous data streams can inform a more refined and holistic view of each individual along his or her ongoing health journey. Download Vol 3 here: https://www.psfk.com/report/future-of-health-report Featured in the 70 page report, readers will find: 3 themes that are defining precision healthcare through data Recommended strategies for data-driven bespoke healthcare 12 trends defining the future of the healthcare industry Exclusive interviews, insights and statistical support from leading healthcare experts at IBM Watson, Capsule, Pillo and MapMyGenome 60+ examples of healthcare innovation from major brands and leading medical researchers Healthcare scenarios to kickstart innovative thinking

1. @PSFK | #FutureofHealth
Precision Care
Through Living Data
REPORT SUMMARYThe
Future
of
Health
A PSFK REPORT
Vol. 3

2. @PSFK
#FutureofHealth
- 3 themes that are defining precision healthcare through data
- Recommended strategies for data-driven bespoke healthcare
- 12 trends defining the future of the healthcare industry
- Exclusive interviews, insights and statistical support from leading healthcare
experts at IBM Watson, Capsule, Pillo and MapMyGenome
- 60+ examples of healthcare innovation from major brands and leading
medical researchers
- Healthcare scenarios to kickstart innovative thinking
PSFK’s Future of Health Vol. 3 explores how a new generation of
medical practitioners is using machine learning, heightened sensor
sensitivity and networked data systems to grow the industry’s ability
to not only gather, but also to interpret data in real time and at scale.
Digital health tools are gaining consumer, organizational and
regulatory trust as their outputs become more accurate and
actionable for medical practices. Today’s living, continuous data
streams can inform a more refined and holistic view of each individual
along his or her ongoing health journey.
Featured in the 70 page report, readers will find:
Download the Full Report at: psfk.com/report/future-of-health
Access all Reports and Debriefs as a PSFK Member: psfk.com/membership
GET THE FULL REPORT

3. @PSFK
#FutureofHealth
A Snapshot Of
The Patient Needs
Placesa premium on
personalization
Takesan active role in managing
their health
Wantstheir data to inform their
experience
Expectsproviders to have
access to a complete picture of
their health
Believesthey should play a
role in determining the care
they receive
Current Direction Of
The Healthcare Industry
Struggling to develop strategies that
leverage technological innovation
Impeded by debate over privacy
and data sharing
Notleveragingthe accelerated
offering of cloud technology
Confused over
technology-related
staffing needs
Unableto provide a trusted and
secure environment for patient data

4. @PSFK
#FutureofHealth
The Current State Of The Healthcare Industry
89%
say that providing consumers with
platforms that help them understand
the correlations that exist within their
personal data—both medical and
lifestyle—to make smarter choices
about their overall wellbeing is
important or very important.
85%
say it’s important or very important to
enable consumers to perform ‘good
enough’ diagnostic tests outside of
the doctor’s office using personal
devices like mobile and wearables.
Surgery
Orthopedics
Other
3.3%
5.0%
5.8%
4.2%
Med Tech
26.7%
Pharmaceuticals
Consumer Platforms
55.0%
0%
10%
20%
30%
40%
50%
60%
70%
80%
100%
90%
Wearables
VR&AR
Mobile&Apps
AIMachineLearning
CloudComputing
SensorsandloT
Robotics
3DPrinting
AI, wearables and IoT tech are expected to
have the greatest impact in the next 2-3 years
Consumer platforms and medical technologies
will be most impacted by innovation

5. 6 Digital Transformations In The Healthcare Industry
Acute Treatment Omni-Care
Doctor Assessment Cloud Diagnosis
Custom-Made MedicationsOver The Counter
Personal APIsPatient Records
Data-FocusedSymptom-Centered
Clinical IntelligenceHealthcare Silos
@PSFK
#FutureofHealth

6. A Model For
Living Health

7. 12 Trends Driving Precision Care
LIVINGDATABASE
1.
DNA
Baseline
2.
Lifestyle
Exhaust
3.
Pocket
Laboratory
DYNAMICANALYSIS
4.
Deviation
Detection
5.
AI
Consultations
6.
Networked
Microscope
PRECISIONTREATMENT
7.
Genetic
Prescriptions
8.
Internal
IV
9.
Microbiome
Building
10.
Scaled
Customization
11.
Technology
Rx
12.
Machine
Coaching

8. 6 Strategies Driving Data-Driven, Precision Healthcare
01
Build 360-Degree
Data Profiles
04
Extend Care Through A
System Of Health IoT
02
Leverage AI Nurses
& Ambient Tech To
Humanize Care
05
Deliver Custom
Treatment Through
Dynamic Manufacturing
03
Augment Human
Expertise With
Cognitive Analysis
06
Implement Responsive
R&D Through Data
Feedback Loops

9. @PSFK
#FutureofHealth
- 3 themes that are defining precision healthcare through data
- Recommended strategies for data-driven bespoke healthcare
- 12 trends defining the future of the healthcare industry
- Exclusive interviews, insights and statistical support from leading healthcare
experts at IBM Watson, Capsule, Pillo and MapMyGenome
- 60+ examples of healthcare innovation from major brands and leading
medical researchers
- Healthcare scenarios to kickstart innovative thinking
PSFK’s Future of Health Vol. 3 explores how a new generation of
medical practitioners is using machine learning, heightened sensor
sensitivity and networked data systems to grow the industry’s ability
to not only gather, but also to interpret data in real time and at scale.
Digital health tools are gaining consumer, organizational and
regulatory trust as their outputs become more accurate and
actionable for medical practices. Today’s living, continuous data
streams can inform a more refined and holistic view of each individual
along his or her ongoing health journey.
Featured in the 70 page report, readers will find:
Download the Full Report at: psfk.com/report/future-of-health
Access all Reports and Debriefs as a PSFK Member: psfk.com/membership
GET THE FULL REPORT

10. @PSFK | #FutureofHealth
Precision Care
Through Living Data
REPORT SUMMARYThe
Future
of
Health
A PSFK REPORT
Vol. 3