Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.
HOW
YOUR WAREHOUSE
CAN INCREASE
WEBSITE CONVERSION
Follow us @PeopleVoxwww.peoplevox.co.uk
WHETHER CUSTOMERS
CONVERT VIA YOUR
WEBSITE
OR ON A MARKETPLACE
LIKE AMAZON
IT’S STILL A SALE
AND ALL SALES ARE GOOD
SALES
SO HOW DO
YOU
INCREASE
CONVERSION
ON YOUR
WEBSITE?
FIRST, LET’S
CONSIDER
WHY PEOPLE
SHOP ON
MARKETPLACES
Why do
customers
do this?
THE SHORT ANSWER?
MORE OFTEN THAN NOT
OUR AMAZON ORDERS
ARRIVE ON TIME
WHICH IS MORE THAN WE
CAN SAY FOR OUR TRAINS
SO HOW DO
YOU GET
YOUR
CUSTOMERS
TO TRUST
YOU?
IT STARTS WITH FULFILMENT
TO DO SO YOU WILL NEED
AN EFFICIENT WAREHOUSE
MANAGEMENT SYSTEM
Photo by Aidan is licensed under CC BY
2.0
The warehouse system for eCommerce
A GOOD WMS SHOULD:
SPEED UP
GOODS IN
OPTIMISE
PICKING
ROUTES
ELIMINATE
MISPICKS
GIVE
ACCURATE
STOCK
AND
REDUCE
OVERSELLS
ONCE THAT’S IN SHIP SHAPE
HOW CAN YOU GET ORDERS
ON YOUR WEBSITE?
1. CHECKOUT VIDEO
YOU HAVE
LOGISTICS
WORTH
SHOUTING
ABOUT
SO WHY
NOT SHOUT
ABOUT
THEM?
TRY ADDING A SHORT
VIDEO AT THE CHECKOUT
SHOWING CUSTOMERS WHAT
HAPPENS AFTER THEY CLICK
‘BUY’
2. PACKAGE INSERTS
ADD A ‘THANK
YOU’ NOTE
WHEN
SHIPPING
MARKETPLACE
ORDERS
WITH AN
INSERT THAT
PROVIDES A
DISCOUNT
CODE FOR
ORDERS MADE
ON YOUR SITE
3. TRUSTPILOT
WORD OF
MOUTH IS THE
BEST AND
CHEAPEST
FORM OF
MARKETING
AND A
CUSTOMER’S
OPINION
CARRIES MORE
WEIGHT THAN A
COMPANY
STATEMENT
SIGNING UP TO
TRUSTPILOT
CAN BE A RISKY
MOVE
SO ENSURE
YOUR
WAREHOUSE
PROCESSES
ARE GOLDEN
FIRST
SO THERE’S OUR QUICK
GUIDE TO
HOW
YOUR WAREHOUSE
CAN INCREASE
WEBSITE CONVERSION
BUT JUST REMEMBER
EVERY ORDER PLACED ON
YOUR WEBSITE IS AN
OPPORTUNITY
TO PROVE YOUR LOGISTICS
ARE AS GOOD AS AMAZON’S
Burdened by traditional warehousing systems, many eCommerce companies
battle with order fulfilment. They struggle to scale...
Follow us @PeopleVoxwww.peoplevox.co.uk
How Your Warehouse Can Increase Website Conversion
How Your Warehouse Can Increase Website Conversion
How Your Warehouse Can Increase Website Conversion
How Your Warehouse Can Increase Website Conversion
Próxima SlideShare
Cargando en…5
×

How Your Warehouse Can Increase Website Conversion

1.090 visualizaciones

Publicado el

Increasing conversion on your own website is much more beneficial than marketplaces orders, so here's a guide to how eCommerce companies can use their warehouse to increase conversion.With a few extra tips thrown in!

Publicado en: Software
  • Sé el primero en comentar

  • Sé el primero en recomendar esto

How Your Warehouse Can Increase Website Conversion

  1. 1. HOW YOUR WAREHOUSE CAN INCREASE WEBSITE CONVERSION Follow us @PeopleVoxwww.peoplevox.co.uk
  2. 2. WHETHER CUSTOMERS CONVERT VIA YOUR WEBSITE
  3. 3. OR ON A MARKETPLACE LIKE AMAZON
  4. 4. IT’S STILL A SALE
  5. 5. AND ALL SALES ARE GOOD SALES
  6. 6. SO HOW DO YOU INCREASE CONVERSION ON YOUR WEBSITE?
  7. 7. FIRST, LET’S CONSIDER WHY PEOPLE SHOP ON MARKETPLACES Why do customers do this?
  8. 8. THE SHORT ANSWER?
  9. 9. MORE OFTEN THAN NOT
  10. 10. OUR AMAZON ORDERS ARRIVE ON TIME
  11. 11. WHICH IS MORE THAN WE CAN SAY FOR OUR TRAINS
  12. 12. SO HOW DO YOU GET YOUR CUSTOMERS TO TRUST YOU?
  13. 13. IT STARTS WITH FULFILMENT
  14. 14. TO DO SO YOU WILL NEED
  15. 15. AN EFFICIENT WAREHOUSE MANAGEMENT SYSTEM
  16. 16. Photo by Aidan is licensed under CC BY 2.0 The warehouse system for eCommerce
  17. 17. A GOOD WMS SHOULD:
  18. 18. SPEED UP GOODS IN
  19. 19. OPTIMISE PICKING ROUTES
  20. 20. ELIMINATE MISPICKS
  21. 21. GIVE ACCURATE STOCK
  22. 22. AND REDUCE OVERSELLS
  23. 23. ONCE THAT’S IN SHIP SHAPE
  24. 24. HOW CAN YOU GET ORDERS ON YOUR WEBSITE?
  25. 25. 1. CHECKOUT VIDEO
  26. 26. YOU HAVE LOGISTICS WORTH SHOUTING ABOUT
  27. 27. SO WHY NOT SHOUT ABOUT THEM?
  28. 28. TRY ADDING A SHORT VIDEO AT THE CHECKOUT
  29. 29. SHOWING CUSTOMERS WHAT HAPPENS AFTER THEY CLICK ‘BUY’
  30. 30. 2. PACKAGE INSERTS
  31. 31. ADD A ‘THANK YOU’ NOTE WHEN SHIPPING MARKETPLACE ORDERS
  32. 32. WITH AN INSERT THAT PROVIDES A DISCOUNT CODE FOR ORDERS MADE ON YOUR SITE
  33. 33. 3. TRUSTPILOT
  34. 34. WORD OF MOUTH IS THE BEST AND CHEAPEST FORM OF MARKETING
  35. 35. AND A CUSTOMER’S OPINION CARRIES MORE WEIGHT THAN A COMPANY STATEMENT
  36. 36. SIGNING UP TO TRUSTPILOT CAN BE A RISKY MOVE
  37. 37. SO ENSURE YOUR WAREHOUSE PROCESSES ARE GOLDEN FIRST
  38. 38. SO THERE’S OUR QUICK GUIDE TO
  39. 39. HOW YOUR WAREHOUSE CAN INCREASE WEBSITE CONVERSION
  40. 40. BUT JUST REMEMBER
  41. 41. EVERY ORDER PLACED ON YOUR WEBSITE IS AN OPPORTUNITY
  42. 42. TO PROVE YOUR LOGISTICS ARE AS GOOD AS AMAZON’S
  43. 43. Burdened by traditional warehousing systems, many eCommerce companies battle with order fulfilment. They struggle to scale at peak and to track warehouse stock. Peoplevox provides the only warehouse management software for eCommerce. Our clients’ customers view live to-the-second inventory and receive 100% order accuracy. To learn about getting the customer-centric eCommerce warehouse, download our ebook today. ABOUT PEOPLEVOX DOWNLOAD NOW
  44. 44. Follow us @PeopleVoxwww.peoplevox.co.uk

×