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Commercial Real Estate
Complete Client Acquisition Solutions
INDUSTRY BEST:
STRATEGY ∙ MARKETING ∙ TECHNOLOGY
table of contents.
Stats you should know
What we do
A professional agency
Programs
Key success factors
Getting strategy right
Brokerages+ brokers
Case study
Complete solutions
Creative & messaging
Best web & online
Case study
Database & cloud computing
Professional marketing group
Commercial Real Estate experienced
Packages
Free Consultation
Contact
4
5
6
7
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11
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stats you should know.
88% of commercial real estate buyers research
properties online. (locally, nationally & globally).
2012, Claritas Survey
Over half, 52%, of desktop/laptop owners now
also own a smartphone and roughly a quarter,
23%, own a tablet computer (while 43% own
just the desktop/laptop computer).
Pew Research Center’s Internet and American Life Project, 2012 / Stateofthemedia2012.org
There has been a significant shift to internet-
based research, knowledge gathering, and
online communications in Commercial Real
Estate. 92% of clients prefer website listing
research, use search engines, email, text &
social media.
Pew Research Center’s Internet and American Life Project, 2012 / Stateofthemedia2012.org
Successful commercial brokers today use their
websites' data analysis features to create inbound
leads, track unique visitors, and turn them into
preferred customers.
makeuseof.com survey, 2012
The web is now every brokers most powerful tool,
unquestionably driving the industry's recovery.
Excellence in online marketing is now a credibility
issue & anticipated by clients when working with a
broker.
InMotion Real Estate Study, 2013
By the end of next year 2013, mobile search will
bypass desktop search. 90% of mobile searches result
in action in 1 day, & 70% of mobile searches result in
action within 1 hour.
Google, 2013 & Mobile Marketing World, 2012[1] [2]
[4]
what we do.
Webhomes provides complete, best-in-class
marketing, data & client acquisition solutions
for Commercial Real Estate Brokerages & Brokers.
[5]
a professional agency.
We provide a complete turn-key
approach & packages to provide
our clients expert web-marketing,
lead generation capabilities &
support.
[6]
programs.
Best Strategy & Planning
Online Marketing & Content
Best Web Development & Management
Mobile Websites
Creative, Messaging, Graphic Design & Advertising
Data Management & Cloud Computing
Full Support, Marketing Automation, & Professional Ongoing Project Management
[7]
key success factors
in successful commercial real estate
customer acquisition.
1. Effective (smart) planning & strategy
(Know your target customers real needs).
2. Excellence in messaging & thought leadership
content. (Give them what they want (knowledge), online)
3. Effective networking (Face-to-face, events, smart website,
search engines, mobile, social media, eMail, PR, newsletters).
4. Best inbound marketing & remarketing.
(Automate the marketing & lead generation process).
5. Database. (Sort & manage your data effectively).
6. Reputation. Be an excellent brokerage / broker.
(Good marketing is complex. Outsource to experts).
[8]
getting strategy right.
After we understand your goals, we
conduct all the research &
competitive market data
to develop a smart go-to-market
strategy to achieve your
business needs.
[9]
We work with both:
Brokerages. Brokers.+
[10]
case study.
Complete strategy, messaging, corporate re-
brand, concept, features & development of
world’s best Commercial Real Estate website,
lead generation systems, comprehensive
marketing materials, database solutions,
content, individual broker websites & materials,
corporate brand management, & support.
Better brand & marketing creating considerably
increased momentum, expansion & market
share for leading US boutique brokerage.
voitco.com [11]
complete
commercial real estate
marketing &
technology solutions.
Strategy. Marketing. Technology.
Solutions & packages for every need.
[12]
professional grade
creative & messaging.
High credibility & a rapid understanding of
value lead to shorter sales cycles.
Many commercial real estate organizations struggle with
communicating value, and providing consistent
professional marketing materials. As experienced
commercial real estate marketers, we know all the pitfalls
& best practices.
[13]
best web & online.
period.
COMPLETE WEB SERVICES
WEB STRATEGY
WEBSITE DEVELOPMENT
INTERNET MARKETING
MOBILE WEB & MULTI-PLATFORM
CREATIVE & GRAPHIC ART
CONTENT MANAGEMENT
SEO
SOCIAL MEDIA
VIDEO
eCOMMERCE
DATABASE MANAGEMENT & INTEGRATION
HOSTING & DATA MANAGEMENT
COMPLETE SUPPORT
[14]
case study.
San Francisco based commercial real estate
brokerage & multi-tenant group. We developed
optimal strategy for several projects, brand &
messaging, multiple websites & landing pages,
lead generation strategies, marketing materials,
data management, & ongoing support.
[15]
database
management
& secure cloud
computing.
Partial or full support.
We offer cloud and virtual-based data
center hosting and managed services
solutions, providing a next generation
approach to data
management, customer data profiling &
segmentation, data
security, encryption, website data &
content support, & data compliance.
[16]
professional marketing
group.
COST EFFECTIVE.
EASY TO WORK WITH.
CREATIVE & TECHNICAL.
REQUIRES VERY LITTLE TIME TO MANAGE.
FULL TRANSPARENCY WEEKLY REPORTING &
ANALYTICS.
PROFESSIONAL 24/7 SUPPORT.
[17]
Commercial Real Estate Experienced.
Cost effective.
Comprehensive.
Professional.
[18]
We offer many cost-effective,
easy-to-work-with packages.
[19]
Try our free, no obligation
consultation.
[20]
For more information on how
Webhomes can help you build
a strong foundation for growth
and improve business
performance through
marketing & technology
solutions, please visit:
www.webhomes.com
(m) 949702.4348
(o) 888.215.7008
rob@webhomes.com
311 Fourth Avenue
Suite 410
San Diego, CA 92101
About Webhomes
Founded in 1994,
Webhomes is a professional
leader in Website
development and
outsourced technology
solutions & support.
We help our Commercial
Real Estate clients create
new clients through
comprehensive online
marketing & technology
solutions.
[21]

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WEBHOMES - COMMERCIAL REAL ESTATE SOLUTIONS

  • 1. Commercial Real Estate Complete Client Acquisition Solutions INDUSTRY BEST: STRATEGY ∙ MARKETING ∙ TECHNOLOGY
  • 2.
  • 3. table of contents. Stats you should know What we do A professional agency Programs Key success factors Getting strategy right Brokerages+ brokers Case study Complete solutions Creative & messaging Best web & online Case study Database & cloud computing Professional marketing group Commercial Real Estate experienced Packages Free Consultation Contact 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21
  • 4. stats you should know. 88% of commercial real estate buyers research properties online. (locally, nationally & globally). 2012, Claritas Survey Over half, 52%, of desktop/laptop owners now also own a smartphone and roughly a quarter, 23%, own a tablet computer (while 43% own just the desktop/laptop computer). Pew Research Center’s Internet and American Life Project, 2012 / Stateofthemedia2012.org There has been a significant shift to internet- based research, knowledge gathering, and online communications in Commercial Real Estate. 92% of clients prefer website listing research, use search engines, email, text & social media. Pew Research Center’s Internet and American Life Project, 2012 / Stateofthemedia2012.org Successful commercial brokers today use their websites' data analysis features to create inbound leads, track unique visitors, and turn them into preferred customers. makeuseof.com survey, 2012 The web is now every brokers most powerful tool, unquestionably driving the industry's recovery. Excellence in online marketing is now a credibility issue & anticipated by clients when working with a broker. InMotion Real Estate Study, 2013 By the end of next year 2013, mobile search will bypass desktop search. 90% of mobile searches result in action in 1 day, & 70% of mobile searches result in action within 1 hour. Google, 2013 & Mobile Marketing World, 2012[1] [2] [4]
  • 5. what we do. Webhomes provides complete, best-in-class marketing, data & client acquisition solutions for Commercial Real Estate Brokerages & Brokers. [5]
  • 6. a professional agency. We provide a complete turn-key approach & packages to provide our clients expert web-marketing, lead generation capabilities & support. [6]
  • 7. programs. Best Strategy & Planning Online Marketing & Content Best Web Development & Management Mobile Websites Creative, Messaging, Graphic Design & Advertising Data Management & Cloud Computing Full Support, Marketing Automation, & Professional Ongoing Project Management [7]
  • 8. key success factors in successful commercial real estate customer acquisition. 1. Effective (smart) planning & strategy (Know your target customers real needs). 2. Excellence in messaging & thought leadership content. (Give them what they want (knowledge), online) 3. Effective networking (Face-to-face, events, smart website, search engines, mobile, social media, eMail, PR, newsletters). 4. Best inbound marketing & remarketing. (Automate the marketing & lead generation process). 5. Database. (Sort & manage your data effectively). 6. Reputation. Be an excellent brokerage / broker. (Good marketing is complex. Outsource to experts). [8]
  • 9. getting strategy right. After we understand your goals, we conduct all the research & competitive market data to develop a smart go-to-market strategy to achieve your business needs. [9]
  • 10. We work with both: Brokerages. Brokers.+ [10]
  • 11. case study. Complete strategy, messaging, corporate re- brand, concept, features & development of world’s best Commercial Real Estate website, lead generation systems, comprehensive marketing materials, database solutions, content, individual broker websites & materials, corporate brand management, & support. Better brand & marketing creating considerably increased momentum, expansion & market share for leading US boutique brokerage. voitco.com [11]
  • 12. complete commercial real estate marketing & technology solutions. Strategy. Marketing. Technology. Solutions & packages for every need. [12]
  • 13. professional grade creative & messaging. High credibility & a rapid understanding of value lead to shorter sales cycles. Many commercial real estate organizations struggle with communicating value, and providing consistent professional marketing materials. As experienced commercial real estate marketers, we know all the pitfalls & best practices. [13]
  • 14. best web & online. period. COMPLETE WEB SERVICES WEB STRATEGY WEBSITE DEVELOPMENT INTERNET MARKETING MOBILE WEB & MULTI-PLATFORM CREATIVE & GRAPHIC ART CONTENT MANAGEMENT SEO SOCIAL MEDIA VIDEO eCOMMERCE DATABASE MANAGEMENT & INTEGRATION HOSTING & DATA MANAGEMENT COMPLETE SUPPORT [14]
  • 15. case study. San Francisco based commercial real estate brokerage & multi-tenant group. We developed optimal strategy for several projects, brand & messaging, multiple websites & landing pages, lead generation strategies, marketing materials, data management, & ongoing support. [15]
  • 16. database management & secure cloud computing. Partial or full support. We offer cloud and virtual-based data center hosting and managed services solutions, providing a next generation approach to data management, customer data profiling & segmentation, data security, encryption, website data & content support, & data compliance. [16]
  • 17. professional marketing group. COST EFFECTIVE. EASY TO WORK WITH. CREATIVE & TECHNICAL. REQUIRES VERY LITTLE TIME TO MANAGE. FULL TRANSPARENCY WEEKLY REPORTING & ANALYTICS. PROFESSIONAL 24/7 SUPPORT. [17]
  • 18. Commercial Real Estate Experienced. Cost effective. Comprehensive. Professional. [18]
  • 19. We offer many cost-effective, easy-to-work-with packages. [19]
  • 20. Try our free, no obligation consultation. [20]
  • 21. For more information on how Webhomes can help you build a strong foundation for growth and improve business performance through marketing & technology solutions, please visit: www.webhomes.com (m) 949702.4348 (o) 888.215.7008 rob@webhomes.com 311 Fourth Avenue Suite 410 San Diego, CA 92101 About Webhomes Founded in 1994, Webhomes is a professional leader in Website development and outsourced technology solutions & support. We help our Commercial Real Estate clients create new clients through comprehensive online marketing & technology solutions. [21]