How to get started with Twitter for business from Concentrix.
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Want to get your social media portfolio up and running, try our guide here! This is a how to on get starting in Twitter for business from www.concentrix.com. It is a presentation for beginners, soon we will be uploading more advanced how-to guides. If you have any questions on this content.
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How to get started with Twitter for business from Concentrix.
- 1. How to get started with Twitter for Business Top 7 Tips! Copyright Concentrix 2012 1
- 2. Overview... •Who What & Why? • Why Twitter •Setup •Listen • Setup •Follow • Listen •Tweet •#Tags • Follow •ReTweet • Tweet Copyright Concentrix 2012 2
- 3. Who is this guide for? • Why Twitter •Business people who want to use Twitter • Setup • Listen •Companies who would like to use Twitter • Follow • Tweet Copyright Concentrix 2012 3
- 4. What is Twitter? • Why Twitter •“an online Setup social networking service and micro blogging service that enables its •users to send and read text-based Listen messages of up to 140 characters” • Follow • Tweet Copyright Concentrix 2012 4
- 5. • Why Twitter Why use it? • Setup • Listen • Follow • Tweet Copyright Concentrix 2012 5
- 6. SEO • Why Twitter Networking Real-Time Info • Setup • Listen Free! • Follow Track prospects, • Tweet customers and competitors Copyright Concentrix 2012 6
- 8. First • Why Twitter Impression • Setup • Listen Counts! • Follow • Tweet Copyright Concentrix 2012 8
- 9. Twitter Profile Picture! • Why Twitter • Setup • Listen • Follow Clear and More suited to a • Tweet Professional personal account Copyright Concentrix 2012 9
- 10. Twitter Profile Setup Name: Real Name Please Bio: What makes you appealing to other BUSINESS twitter accounts? Location: Makes you real and relevant. URL: Company Website, Blog, LinkedIn Profile Copyright Concentrix 2012 10
- 11. Move on after you have... • Why Twitter • Setup •Created your Twitter Profile • Listen •Added an appropriate Twitter picture •Created a professional Twitter bio • Follow •Added your Location • Tweet •Added a relevant URL Copyright Concentrix 2012 11
- 12. Copyright Concentrix 2012 12
- 13. @Concentrix This is a “Twitter Handle” Copyright Concentrix 2012 13
- 14. A public URL is: www.Twitter.com/Concentrix Copyright Concentrix 2012 14
- 16. How to Listen: Twitter Search Copyright Concentrix 2012 16
- 17. What we suggest you listen to... Your interests Customers Competitors Prospects Industry #Tag Copyright Concentrix 2012 17
- 18. Move on after you have... • Why Twitter • Setup •Understood what a Twitter “Handle” is •Added your Twitter “Handle” to Sig and Business cards • Listen •Understood your public Twitter URL •Tried to listen to a few topics of interest on Twitter Search • Follow • Tweet Copyright Concentrix 2012 18
- 19. #What #On • Why Twitter #Earth • Setup #IS #A • Listen • Follow #HASHTAG??? • Tweet Copyright Concentrix 2012 19
- 20. #Definition: • Why Twitter “ASetup • hashtag (#tag) is a clickable link that categorises tweets for search purposes. • Listen For example, if I click on #Concentrix I will see a search result for all tweets containing • Follow that hashtag.” • Tweet Copyright Concentrix 2012 20
- 21. I’m being followed! • Why Twitter If someone follows you... Reply with a “Thanks for the follow!” • Setup • Listen TOP TIP... • Follow At the end of the week you might want to Tweet: “Thanks to all my new followers (ENTER NAMES • Tweet OF NEW FOLLOWERS HERE including @) Copyright Concentrix 2012 21
- 22. You might want to follow us • Why Twitter • Setup • Listen @Concentrix • Follow • Tweet & @ConcentrixEU Copyright Concentrix 2012 22
- 23. Copyright Concentrix 2012 23
- 24. We suggest you... • Why Twitter •Tweet about things you are interested in • Setup •Reply to people •ReTweet People • Listen •Favourite Tweets • Follow •Have a positive, professional tone • Tweet Copyright Concentrix 2012 24
- 25. We recommend you do not... • Why Twitter •Rant • Setup •Spam • Listen • Follow •Inflame • Tweet Copyright Concentrix 2012 25
- 26. Someone Tweeted Me! What do I do? • Why Twitter • Setup @Reply to them! • Listen • Follow Thank them for the • information or continue the Tweet conversation Copyright Concentrix 2012 26
- 27. Suggested Tweet Ratios: • Why Twitter 1/3 Content – Links, articles, comments • Setup • Listen 1/3 ReTweet-Using the RT button • Follow 1/3 Replies- @replies to content you like • Tweet Copyright Concentrix 2012 27
- 28. Move on after you have... • Why Twitter • Setup •Understood what a #hashtag is •Followed someone • Listen •Tweeted to someone or @replied to someone •Understood content ratios • Follow • Tweet Copyright Concentrix 2012 28
- 29. What did you learn today? • Why Twitter -Why Twitter -Twitter Setup • Setup -Listening • Listen -Following • Follow -Tweeting • Tweet Copyright Concentrix 2012 29
- 30. Coming soon... • Why Twitter • Setup Advanced Twitter for Business • Listen Connect with us for more Content! • Follow @Concentrix & @ConcentrixEU • Tweet Copyright Concentrix 2012 30