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IN-STREAM BEST PRACTICES:

VIDEO CAMPAIGNS THAT
DRIVE SUCCESS




                            1
• ASK QUESTIONS



• FOLLOW @POINTROLL



• TWEET ALONG #PRVIDEO


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THREE STEPS TO
STREAMLINE YOUR
IN-STREAM VIDEO


                  3
STEP #1:
CHOOSE TYPE OF IN-STREAM

       Standard         Interactive




        Dynamic     Interactive/Dynamic




                                          4
STEP #2:
CHOOSE CAMPAIGN OBJECTIVE


      Direct Response   Brand Awareness




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STEP #3:
CHOOSE LAYOUT


 Side Bar Overlay   Bottom Overlay   End Card




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STANDARD
IN-STREAM



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STANDARD IN-STREAM

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INTERACTIVE
IN-STREAM



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INTERACTIVE IN-STREAM

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DYNAMIC
IN-STREAM



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DYNAMIC IN-STREAM

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HYBRID
IN-STREAM



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HYBRID IN-STREAM

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IN-STREAM VIDEO
TAKE-OVER



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IN-STREAM VIDEO TAKE-OVER

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POINTROLL IN-STREAM
RECOMMENDATIONS




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STANDARD IN-STREAM




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INTERACTIVE IN-STREAM




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IN-STREAM EFFECTIVENESS

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DYNAMIC IN-STREAM




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POINTROLL &
IN-STREAM



              31
IN-STREAM CERTIFIED PUBLISHERS




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DEEP VIDEO INSIGHTS AND ANALYTICS



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                                    34
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SUPPORTED VIDEO FORMATS




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                              36
LET’S RECAP



              37
LET’S RECAP




              38
POINTROLL MAKES IN-STREAM EASY

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                                 39
POINTROLL MAKES IN-STREAM EASY

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                                 40
POINTROLL MAKES IN-STREAM EASY

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                                 41
POINTROLL MAKES IN-STREAM EASY




                                 42
THANK YOU




            43

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In-Stream Best Practices Webinar

Notas del editor

  1. From video views to interaction, PointRoll can track, optimize and target your video campaigns to reach your campaign’s audiences and key performance indicators and achieve maximum ROI.
  2. At PointRoll we can support the latest and greatest video formats across devices and platforms rendering optimal quality. In addition, the execution process is easy to use and doesn’t require highly technical resources. PointRoll supports delivery for VAST and VPAID ads with the following video formats: