2. Your Hosts Today
Jason Beres
Senior VP, Developer Tools
jasonb@Infragistics.com
Casey McGuigan
Product Manager, Reveal
cmcguigan@Infragistics.com
revealbi.io
3. Join us for future
Summer of BI webinars!
June 10th: Dashboard Best Practices, Do’s and Don’ts
June 24th:Building a Data Driven Culture
July 8th: Advanced Analytics: Using R & Python
July 22nd: Advanced Analytics: Machine Learning with Reveal
Aug 5th: Embedded Analytics: 5 Steps to App Modernization
Aug 15th: Data Prep & Data Blending
https://www.infragistics.com/webinars
revealbi.io
4. Today’s Agenda
1. What It Means to be Data-Driven
2. The Benefits to Bring Data-Driven
3. Building Blocks for Becoming Data-Driven
4. Reveal Demo
5. Wrap Up
House Keeping
• Recording and slides will be available after the webinar.
We’ll send a follow-up email
• Please ask questions in the Questions window
5. What is a Data-Driven Culture?
Instilling trust and commitment for all members in your organization to
collaborate fluidly with transparency based on shared metrics with data at
their finger's tips.
Discovering new trends and pinpointing leaks in your customer funnel to act
more effectively with data-driven insights into your entire customer journey.
When data is the primary resource for insights across every department in
your organization you can make smarter-business decisions – this replaces
decisions based on assumptions and “gut feeling”.
6. The role of data and
analytics is changing, from
being a stand-alone
discipline to becoming a
catalyst for digital strategy
or transformation.
“How to Craft a Modern, Actionable Data and
Analytics Strategy That Delivers Business
Outcome”, Gartner
Why a Data-
Driven Culture
Matters
OPTIMIZING BUSINESS OUTCOMES
AND PERFORMANCE THROUGH
METRICS
EXPERIMENTAL DECISION-MAKING
ADDRESSING CULTURAL RESISTANCE
TO ADOPTING A MORE DATA-
DRIVEN APPROACH
TOOLING TO FACILITATE DATA
STORYTELLING, COLLABORATION
AND SHARING
7. 65% of data science
projects are not
operationalized, even
though it is easier than
ever to access data and
create analyses.
- Gartner
You can increase customer acquisition and retention
through:
• Analytics
• Insights
• and Acting on the Insights
The volume of data available today is mind-boggling:
• There are 2.5 quintillion bytes of data created each day
• Over the last two years alone 90 percent of the data in
the world was generated
Why a Data-
Driven Culture
Matters
8. By 2023, a Digital Ops
mindset will be the key
reason for more than half
of large enterprises
meeting their digital
transformation goals.
Benefits of Data
Driven Decisions
Making More Confident
Decisions
When you can better understand the
impact of your decisions – you will be more
confident in making them.
Becoming More Proactive
Identify business opportunities, customer
journey leaks, weakness in your product
before they grow into serious problems.
Company Success & Longevity
A more agile organization that can pivot and
maximize its resources will succeed
Awareness & Transparency
Keep everyone in your organization in the
know, aware of company goals, customer
satisfaction, etc.
Identify New Revenues of
Growth
Tying company insights into market trends
can help discover new revenue streams
Answer the Why
Gain a deeper insight into your customers
journeys, identify funnel leaks and success
points to drive acquisition
9. Building Blocks for a Data-Driven Culture
LEADERSHIP TRUST COMMITMENT METRICS DATA LITERACY TRAINING
10. Leadership
“Embed data and analytics
into business strategy and
digital transformation by
creating a vision of a data-
driven enterprise,
quantifying and
communicating business
outcomes and fostering
business changes fueled by
data”
Gartner, “How to Craft a Modern,
Actionable Data and Analytics
Strategy That Delivers Business
Outcomes”
1 Building a data-driven culture starts at the very top of
your organization.
Leaders need to shift the mindset of the organization
to begin embracing data and alter the way everyone
approaches decision making.
• Actively using data daily.
• Make a point to ask for data prior to making
decisions to enforce data-driven decision making.
• Communicate KPIS through different channels
such as email, presentation, meetings etc.
• Set aside time for training yourself as an executive
to learn new data skills.
• Display metrics digitally through of office and
company webpages to keep data right at the
forefront.
11. Trust
“By 2020, 90% of corporate
strategies will explicitly
mention information as a
critical enterprise asset and
analytics as an essential
competency.”
- Gartner
2 Creating a single source of truth for your company will
allow you too:
• Eliminate any “he-said-she-said” – when data is all
being pull from the same location everyone is
looking at the same metrics.
• Spend less time hunting for data
• Enable employees who really know the business
and the data to instill trust in other that
information is accurate
• Expand insights across departments when
everyone has access and transparency.
• Create less work for your data administrator when
managing the organizational data is all in one
location
12. Commitment
“By 2022, more than half of
major new business systems
will incorporate continuous
intelligence that uses real-
time context data to
improve decisions.”
- Gartner
3 Creating a data-driven culture relies on long-term
commitment from everyone in the organization. This
initiative cannot be a set it and forget it process. To
ensure commitment long term:
• Ensure analytics tied back to critical business
efforts
• Keep data at the forefront of employee coaching
• Make sure team goals are always present for
gauging team performance
• Investing in AI technologies will keep data present
13. Metrics
(that Matter)
“Trying to force people to
conform their work to
preestablished numerical
goals tends to stifle
innovation and creativity—
valuable qualities in most
settings. And it almost
inevitably leads to a
valuation of short-term
goals over long-term
purposes.”
- Jerry Z. Muller, The Tyranny of
Metrics
4 Ensure your organization is fully equipped to changing the
culture to be data driven:
• Choose the right KPI’s to measure success
• Research and look at historical data to set realistic
goals
• Identify new technology needed for the organization
to access and analyze data
• Assign data administrators responsible for ensuring
accurate data and providing the proper access to the
organization
14. Data Literacy
“By 2023, data literacy will
become an explicit and
necessary driver of business
value, demonstrated by its
formal inclusion in over 80%
of data and analytics
strategies and change
management programs.”
- Gartner
5 Adjusting to working with data means changing the
way we operate in our day to day activities. This means
that people may not have the needed skills to be data-
driven out of the box.
Developing a data literacy plan across organizations
means:
• Ensuring employees understand what data means
• Read business charts and graphs
• Knowing how to use visualizations with data
• Be able to draw correct conclusions from reading
data and applying to visualizations
• Be able to recognize when data is being used to
mislead or when it promotes data bias
15. Training
“Every beginner possesses a
great potential to be an
expert in his or her chosen
field.”
― Lailah Gifty Akita, Think Great: Be
Great!
6 Data can only make an impact if its incorporated in
the decision-making process
• Training employees on “how” to get to data is
just the beginning
• How to turn that data into “actionable insight” is
the real goal
– What tools do you currently have or need to acquire?
– Is data readily available? REST API’s, Odata, direct
connections?
– Does my team understand data visualizations?
– Do we hire a data scientist or build from within?
– Can we do effective Data Storytelling?
Find key stakeholders in the business that have the
visibility and data mindset, give them data literacy
training and empower them to promote a data-
driven culture in your organization
16. Then … Why don’t we all
have a data-driven culture?
17. “He who
conquers
himself is the
mightiest
warrior.”
― Confucius
Lack of Leadership1
Lack of Trust2
Lack of Commitment3
Lack of Metrics (that Matter)4
Lack of Data Literacy5
Lack of Training6
18. Tools to collaborate, share and tell data
stories are foundational in a
data-driven culture
21. “Don’t let your
enterprise get
behind – start
promoting a
data-driven
culture today!”
― Casey
Show Leadership1
Promote Trust2
Demonstrate Commitment3
Create Metrics (that Matter)4
Study Data Literacy5
Train Everyone!6
22. Use Reveal to Promote a
Data-Driven Culture!
Start Now at revealbi.io
Contact Us for a Personalized Demo! sales@infragistics.com
23. Email Us with Questions!
Jason Beres
Senior VP, Developer Tools
jasonb@Infragistics.com
Casey McGuigan
Product Manager, Reveal
cmcguigan@Infragistics.com
revealbi.io