Social media highlights from the South West CIPR Pride Awards, created using our MP+ Social tool.

1. CIPR PRide Awards 2013
Social media highlights
PRide South West – 22nd
November
Contact:
Darryl Sparey
Brand Insight Director
darryl.sparey@precise.co.uk
T: +44 (0)20 7264 4768
www.precise.co.uk

2. Highlights
CIPR PRide Awards 2013
2
598 mentions
Most prolific tweeter:
Sarah Pinch
(@ms_organised)
24 tweets
Most used hashtag
#PRideSW
513 mentions
597,480 followers
reached
694,648 Twitter
followers reached
Most retweeted user:
CIPR South West
(@CIPR_SW)
22 re-tweets
598 tweets

3. Trend in mentions
CIPR PRide Awards 2013
3
0
50
100
150
200
250
300
350
400
450
500
Volume

4. What were people talking about?
CIPR PRide Awards 2013
4
Live analysis from
Precise Media
Platform+

5. Most prolific Twitter users
CIPR PRide Awards 2013
5
Author Reach Tweets Followers
Sarah Pinch 34,080 24 1,420
CIPR South West 33,948 23 1,476
Pam Lloyd 24,945 15 1,663
Karen Morledge 10,673 13 821
Natasha Collins 7,980 12 665
Angela Cassidy 3,588 12 299
Mark Picken 19,591 11 1,781
Lyanna Tsakiris 19,756 11 1,796
Shelley Fletcher 26,862 11 2,442
MerylC 1,341 9 149
Darryl Sparey 13,158 9 1,462
Target 7,011 9 779
Kelly Moralee 2,952 9 328
AstleyMedi@ 18,424 8 2,303
Michelle Xie 2,656 8 332
Emma Henry 3,024 8 378
Lucy Aston 13,248 8 1,656
Jim Michell 21,864 8 2,733
Laura Hicks (McKay) 24,344 8 3,043
Dieter Lloyd 735 7 105
Amanda 1,456 7 208
Plum 8,827 7 1,261
Rebecca Miller 1,372 7 196
Maddi Cameron 5,236 7 748
Ellie Michell 8,142 6 1,357

6. Top Twitter users
CIPR PRide Awards 2013
6
Most prolific Twitter user Largest audience reached on Twitter
0 5 10 15 20 25 30
Dieter Lloyd
AstleyMedi@
Michelle Xie
Emma Henry
Lucy Aston
Jim Michell
Laura Hicks (McKay)
MerylC
Darryl Sparey
Target
Kelly Moralee
Mark Picken
Lyanna Tsakiris
Shelley Fletcher
Natasha Collins
Angela Cassidy
Karen Morledge
Pam Lloyd
CIPR South West
Sarah Pinch
Volume
0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000
Stephen Waddington
Cornwall Council
Heart of Devon
mpad
Darryl Sparey
Lucy Aston
WatergateBay Hotel
Plymouth Hospitals
AstleyMedi@
Mark Picken
Lyanna Tsakiris
CIPR
NEW Devon CCG
Jim Michell
LauraHicks (McKay)
PamLloyd
Shelley Fletcher
Adam Stone
CIPR South West
Sarah Pinch
Volume

7. About…
MP+ Social
This analysis was produced by Precise using our MP+ Social
service.
MP+ Social provides real-time access to your coverage from all social
media channels - Facebook, Twitter, YouTube, blogs and forums -
and enables you to quickly identify the most influential content and
the impact of social content on your profile.
Find out more here.
CIPR PRide Awards 2013
7
Precise
Precise is a business information group that provides media monitoring and media analysis services and software
applications to public relations, marketing and media professionals. Our recently launched Media Platform+ is unique in
providing integrated access to social media and mainstream news and analytics in a single timeline.
We are the CIPR’s partner for media monitoring and analysis, and headline sponsor of the CIPR PRide awards.
Find out more here.

8. Thank you