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1 de 10
Alex Kostyrya, CEO Web:  www.epythia.com E-mail:  [email_address]   Location-Based Planner Winner:
ePythia  saves money and time To-Do  +  Map ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],It is like smart  personal assistant  managing everyday life based on context, individual habits and preferences
B2C: Freemium  : Monetization Targeted adv. based on users to-dos, events and context B2B: Advertising platform, partners: R&D: We continue develop new products and services $ 4.99   month  $ 49.99  per year Group access and sharing options, advanced planner, automated prioritization, unlimited voice–to–text, and so on… Pay per click Leads generation to taxi, deals, offers  Revenue sharing for booking, ticketing  Groupon model services integrations
Market Opportunity ,[object Object],[object Object],[object Object],[object Object],$ 450 M USA, LBS advertising in  planning mobile apps USA 2011 2015 CAGR % Mobile Advertising $ 1.6 Bln $ 4 Bln 63% LBS Mobile Ad $ 0.7 Bln $ 2.8 Bln 100%
Go-To Market ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competitiveness ,[object Object],[object Object],[object Object],[object Object],Competitors: Start to copy our services ePythia: Protect by patents and aggressive marketing Effect: Slow down the entrance to our niche Mobile planning ● - ● ● Location features ● ● ● ● LBS Advertising ● ● - ● Deals, offers, booking, ticketing - ● - ● Voice input ● ● - ● Using traffic data - - - ● Semantic analyze - ● ● ● Social media Integrations ● ● - ● Automatic, predictive  work ● - - ●
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Team and Advisers
04/2010 - Launched 06/2010 - DFJ&Cisco competition finalist 10/2010 - Resident of the InCube-incubator 11/2010 - Mobile Beta 09/2011 - Status of Skolkovo member 12/2011 - Public version of Android app E02/2012 - iPhone, WP7 apps. Premium, Adv. sells E04/2013 - Advance and Premium features  E03/2014 - Global expansion Milestones IRR: 203%  NPV: $ 16 M Looking for:  $ 300 K Funding: Self Funding $ 10K Angel $ 50K CRDF Grant :  $ 10K Microsoft Seed Fund:  $ 80K $ 150K
Exit  in three years through M&A Potential buyers: Potential: Rev,`10: $ 63B M&A`10: $ 267M Rev,`10: $ 13B M&A`10:  $175M Rev,`10: $ 124B M&A`10: $ 1.6B Opportunity : Compete to Apple with mobile LBS-planning tool Go-to LBA mobile advertising business Enter to the mobile advertising business Reason : Easy integration with Calendar and Microsoft mobile platform Similar industry, players and models Pre-install our app to their phones Effect: Increased revenue from mobile services Increased revenue from mobile ad New revenue stream Industry Funding & Exits Series A: $8.5M Series B: $15.5M Series A: $1.36M Series B: $5M Series A: $1M  Funding: $24M Acquired by Apple 2010 $200M (rumors) Funding:  $6.36М Acquired by RIM 2011 unknown Funding:  $1M  Acquired by Google 2011 unknown
Alex Kostyrya, CEO Web:  www.epythia.com E-mail:  [email_address] Location-Based Planner Winner:

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ePythia Investor presentation - 2012 jan

  • 1. Alex Kostyrya, CEO Web: www.epythia.com E-mail: [email_address] Location-Based Planner Winner:
  • 2.
  • 3. B2C: Freemium : Monetization Targeted adv. based on users to-dos, events and context B2B: Advertising platform, partners: R&D: We continue develop new products and services $ 4.99 month $ 49.99 per year Group access and sharing options, advanced planner, automated prioritization, unlimited voice–to–text, and so on… Pay per click Leads generation to taxi, deals, offers Revenue sharing for booking, ticketing Groupon model services integrations
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  • 8. 04/2010 - Launched 06/2010 - DFJ&Cisco competition finalist 10/2010 - Resident of the InCube-incubator 11/2010 - Mobile Beta 09/2011 - Status of Skolkovo member 12/2011 - Public version of Android app E02/2012 - iPhone, WP7 apps. Premium, Adv. sells E04/2013 - Advance and Premium features E03/2014 - Global expansion Milestones IRR: 203% NPV: $ 16 M Looking for: $ 300 K Funding: Self Funding $ 10K Angel $ 50K CRDF Grant : $ 10K Microsoft Seed Fund: $ 80K $ 150K
  • 9. Exit in three years through M&A Potential buyers: Potential: Rev,`10: $ 63B M&A`10: $ 267M Rev,`10: $ 13B M&A`10: $175M Rev,`10: $ 124B M&A`10: $ 1.6B Opportunity : Compete to Apple with mobile LBS-planning tool Go-to LBA mobile advertising business Enter to the mobile advertising business Reason : Easy integration with Calendar and Microsoft mobile platform Similar industry, players and models Pre-install our app to their phones Effect: Increased revenue from mobile services Increased revenue from mobile ad New revenue stream Industry Funding & Exits Series A: $8.5M Series B: $15.5M Series A: $1.36M Series B: $5M Series A: $1M Funding: $24M Acquired by Apple 2010 $200M (rumors) Funding: $6.36М Acquired by RIM 2011 unknown Funding: $1M Acquired by Google 2011 unknown
  • 10. Alex Kostyrya, CEO Web: www.epythia.com E-mail: [email_address] Location-Based Planner Winner:

Notas del editor

  1. http://www.clickz.com/clickz/news/2081306/location-mobile-spend-quadruple-2015 Strivan Consulting
  2. http://techcrunch.com/2010/04/28/apple-siri-200-million/ http://techcrunch.com/2011/04/27/rim-acquires-social-calendaring-application-tungle-me/ http://techcrunch.com/2011/12/13/google-acquires-clever-sense-creator-of-local-recommendations-app-alfred/