1. Design Tips for Custom Yard SignsDesign Tips forYour CustomYard Sign

2. Are you aware that yard signs are a great lead generator?
Well, they are if they are placed in the right place for the
right people to see them.We are going to list some helpful
tips on how to create the perfect custom yard sign. Not only
will they look great, they will generate leads too.
Continue to check out out top tips!

3. Printing Options
Our yard signs can be printed as single sided or double
sided. There are reasons why you would only print on
one side rather than both sides. For example. Say you
are advertising to oncoming car traffic on a one way
street. There’s no need to print the message on both
sides of your sign since it’s a one way street. By printing
on one side not only will be more effective, the cost will
be nice as well.

4. Simple is a Great Option
Keep the sign simple! You’ve heard the phrase “don’t
judge a book by it’s cover” right? Well, it’s best not to
over do the sign design…keep it simple. Two lines might
be all it takes to generate traffic. It’s easy to read and
those passing by are more likely to understand the
message. If you say too much, some may not fully
understand your message. Sometimes it’s best to do
less.

5. Use Symbols
A great symbol that is often used with custom signs
include arrows. Not only can they grab someones
attention, they inform individuals which direction to go.
This can be more effective than using an address if
located closely to the destination.

6. Include a Logo - Yes or No?
You can include a logo on the sign, only if the customer
already knows what it means. Yard signs can be difficult
to use if it’s for a new business. Signs are great to tell
them about you and your business. If yo are having a
difficult time including the content, it may also be best
to remove the logo. The logo can take up a lot of space.
If you need help with a design, we offer custom design
services. We’ll be happy to help!

7. Color Contrast
If you have a sign that consists of black and white, try to
make the message in black and include the phone
number as white. Having white against a black
background will pop!

8. Your Message
Similar to our discussion on making a simple sign, the
message must be clear and concise. Select a specific
service or product to highlight the sign rather than
trying to focus on all services or products. Use a
promotions. For example; Oil Change for $21.00. It’s
simple and gets the message across. Use different signs
to promote additional products or services.

9. Choosing the Right Font
Yes, the font can either help or hinder the message of
the custom sign. Select the fonts that are easy to read
such as Verdana, Arial and SansSerif are all good fonts.
These are easy to read. Read more about which fonts to
use here.
Others include Gill Sans Regular, Helvetica Regular and
Baskerville Regular.

10. The Space
White space is often frowned upon, but with custom
signs, white space = legibility. It best if there is anywhere
from 30 - 40% white space on the sign. It will be very
difficult to read if you offer less what space. Especially
for those passing the sign at high speed.

11. Size of the Font Chosen
Large font is easier to read from a greater distance.
There are charts available to show which size the font
should be when traveling mph. A rule of thumb. Yard
signs are great for targeting those traveling less than 30
mph.

12. Get Your Custom Sign
Full color, single or double sided custom yard signs
made from rigid coroplast with available H-stake stand
are sure to grab attention. Great for small businesses,
yard sales, real estate and political signs.
Get a professionally printed sign for less than the cost of
poster board and markers! Contact Primo Print today
and get started on creating your custom yard sign.