Crowdfunding has become an effective fundraising tool for B2B, B2C and non-profit organizations! This presentation takes a look at three creative, innovative, and successful crowdfunding campaigns that incorporated social media marketing to make their visions become a reality.

1. Project Socialize, LLC
2014
© Copyright 2014

2. Wobble Works LLC presents:

3. “It's a pen that can draw in the air! 3Doodler is the 3D printing pen
you can hold in your hand. Lift your imagination off the page!”
-Wobble Works

4. Platform: Kick Starter
Funding Period: February 19 2013 -
March 25 2013
Goal: $30,000
Amount Raised: $2,344,134
Backed by: 26,457 funders

9. Collaborated with members of the industry to
commission artists to create masterpieces with
the 3Doodler to be given as rewards

10. Award categories weren’t limited to
amount, but were split into various levels that
also looked at the TIME which backers gave
money.
VS. VS.

11. Combined benefits of pledging money with
pre-selling of the product

12. ieCrowd presents:

13. “Kite Patch is a small, powerful patch that allows
humans to go virtually undetected by mosquitoes for up
to a day's worth of protection. We need your help to
share Kite Patches with others - particularly those in
regions impacted by malaria. You can reserve yours and
send Kite Patches to Africa!”
-ieCrowd

14. Platform: Indiegogo
Funding Period: July 15, 2013 -
August 29, 2013
Goal: $75,000
Amount Raised: $557,254
Backed by: 11,254 funders

17. Collaborated with Pilgrim Africa, a non-profit
aiding in the health of Uganda, to launch
product into use immediately.

18. Used awards and video to raise awareness for a
humanitarian cause making this a campaign that
benefits the immediate community as well as the
global community.

19. Not only promoted campaign through social media, or
just featured it on their accounts, but created a
twitter handle for the campaign.

21. BodBot presents:

22. “ We are introducing three groundbreaking
technologies and we’d like to have your vote on
which we build next.”
-Bodbot

23. Platform: Fundable
Goal: $50,000
Amount Raised: $94,321
Backed by:1,673 funders

26. Emphasizes a previous Fundable campaign they
held, including results and testimonials.

27. Used a voting campaign within a crowdfunding
campaign therefore dually raising funds while
increasing engagement

28. Used rewards to not only offer their
services, but to act as a factor in their voter-
run campaign.