Reshape your promotion with eDetailing presentation. Unique approach to enriching sales conversation, reshaping healthcare brand promotion and winning customer loyalty via supplying them with proper information at the right time.

1. Reshaping your promotion
with eDetailing presentation
Webinar
09.04.2015

2. Plan
1.Where does eDetailing fit in pharma sales?
2. eDetailing in communication
3. How to create your eDetailing presentation in
simple steps

3. Digitalized communication

4. Where does eDetailing fit in pharma
sales?
Face2face meetings
OTC calls
Events
Negotiator
Remote visits
Stand alone app for patient
Partners and patients apps

5. Possibilities
• eDetailing can be an important tool
that helps pharmaceutical
companies improve physician
relationships and, in turn, increase
market share.
• eDetailing is significantly more cost
effective and efficient in maintaining
interactions with physicians.
• e-detailing significantly improves the
accuracy of the product marketing
message
• eDetailing allows to provide
pharmaceutical companies a much
more accurate set of data around
physician behavior

6. Targeted interactive content
Provide your customers
with the engaging unique
content, easily adaptable
to their current needs
across the right channel at
the right time.

7. Create beautiful presentation with
eWizard

8. eWizard eDetailing Cloud - a great Connector
between the Content and CLM 360 degrees
tools and services

9. Dynamic KPIs - Let customers explore the completely
extensive market picture from the inside
 awareness
 number of
prescriptions
 dosing details
 competitors positioning
 brands activities

10. SHARE eCONTENT ACROSS MULTIPLE CHANNELS
REACH EACH STAKEHOLDER: PATIENT, DOCTOR,
PHARMACIST, PAYOR, HEALTHCARE ORGANIZATION
WEBSITE
ANDROID APP
IOS APP
eDETAILING
EMAIL CAMPAIGN

11. How to create HTML5 presentation in
simple steps
 Create based on predesigned templates
 Set up KPIs for tracking
 Create scenarios
 Update content
 Share in multiple channels
No Digital Agency involved

12. eWizard – your eDetailing cloud
 Average time creating HTML5: 2-3 hours
 The average time for editing: 30 min
 Multichannel
 “Live feedback”
 Remote visit

13. Visualize your best idea for product promotion
easily with a new functionality in eWizard – drag
and drop designer.
Experience the real flexibility of the interactive
presentations creation in a single click:
- Fill up a unique slide with the necessary
multimedia elements: upload videos,
pictures, text, sliders, cards and adjust their
size;
- Rearrange the slide components merely by
dragging and dropping them;
- Track the customer impressions from each
slide and update the elements, easily
removing them or replacing with ones that
are more appropriate

14. Question

15. Thank you!
To learn more, please, contact us
Igor Golovach
Igor.golovach@viseven.com
Victoria Lesyk
victoria.lesyk@viseven.com
Phone: +442037694099
www.ewizard-detailing.com
eWizard Mobile
http://goo.gl/dLq9BM http://goo.gl/tqI7TD