Started as a programmer – founded my own start-up – quickly moved into salesBeen doing sales for over 15 years for start-ups and other small and growing companiesBuilt sales teams – and never missed quota
Types of Customers Consumers Small Businesses Enterprises Marketers
How to get volume up: PR is the best – qualified leads Articles. Blogs, Linked-in, etc.
The Genius of never logging into the software I was selling.Focus on how you are going to change their world – not how its done with your productIf you can convince the customer that you will change their world… the rest is gravy.They can live with imperfections in the product – they understand the true valueAngelsoft: Came in and changed the presentation from walking through the day in the life to value
No Demos! Demo’s are chances to screw up, Show pre-recorded videos if you have to
Why?Too expensive,
SPIF = need a customer in Consumer packaged Goods, need a contract over $10,000 in value