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The Anatomy of a Sales Pipeline
Your sales pipeline is the journey of your sale:

5 Ways to Increase the Efficiency of Your Sales Pipeline
Your sales pipeline is the journey of your sale:

from

first contact

5 Ways to Increase the Efficiency of Your Sales Pipeline
Your sales pipeline is the journey of your sale:

from

first contact

to

prospect

5 Ways to Increase the Efficiency of Your Sales Pipeline
Your sales pipeline is the journey of your sale:

from

first contact

to

prospect
to

close

5 Ways to Increase the Efficiency of Your Sales Pipeline
But do you know how many steps a
typical pipeline has?

5 Ways to Increase the Efficiency of Your Sales Pipeline
3
But do you know how many steps a
typical pipeline has?

5 Ways to Increase the Efficiency of Your Sales Pipeline
3
15
But do you know how many steps a
typical pipeline has?

5 Ways to Increase the Efficiency of Your Sales Pipeline
3
15
But do you know how many steps a
typical pipeline has?

5
5 Ways to Increase the Efficiency of Your Sales Pipeline
3
15
But do you know how many steps a
typical pipeline has?

5
42
5 Ways to Increase the Efficiency of Your Sales Pipeline
But do you know how many steps a
typical pipeline has?

5
5 Ways to Increase the Efficiency of Your Sales Pipeline
Definition
The typical sales pipeline has five stages:
Prospecting
Qualification
Proposal
Decision
Repeat business

5 Ways to Increase the Efficiency of Your Sales Pipeline
What should I do within this step?

• Identify possible prospects
who resemble your buyer persona.

5 Ways to Increase the Efficiency of Your Sales Pipeline
What should I do within this step?

• Assess - Do they have the
budget to spend? Are they
looking to buy?

5 Ways to Increase the Efficiency of Your Sales Pipeline
What should I do within this step?

• Present a proposal to demonstrate
how your product or service can
solve the prospect’s issue.

5 Ways to Increase the Efficiency of Your Sales Pipeline
To buy...

5 Ways to Increase the Efficiency of Your Sales Pipeline
To buy...
...or not to buy?

5 Ways to Increase the Efficiency of Your Sales Pipeline
To buy...
...or not to buy?
The prospect will decide.

5 Ways to Increase the Efficiency of Your Sales Pipeline
What should I do within this step?

• Stay in touch, nurture the
relationship and encourage
further sales or referrals.

5 Ways to Increase the Efficiency of Your Sales Pipeline
What is next?

Once you’ve built your sales pipeline,
you’ll be in a position to tweak it and
help your sales.

5 Ways to Increase the Efficiency of Your Sales Pipeline
What is next?

Once you’ve built your sales pipeline,
you’ll be in a position to tweak it and
help your sales.

BUT HOW?

5 Ways to Increase the Efficiency of Your Sales Pipeline
5 wins to make a difference
#1

Increase Your Stage Velocity
5 Ways to Increase the Efficiency of Your Sales Pipeline
Maintain momentum and flow
within your sales pipeline.

#1

Increase Your Stage Velocity
5 Ways to Increase the Efficiency of Your Sales Pipeline
TRY

Identifying any areas of your sales process
where people seem to get stuck
Making your proposal process more
efficient, leaving no questions unanswered

Improving the qualification process and
avoiding poor quality leads

5 Ways to Increase the Efficiency of Your Sales Pipeline
#2

Identify Where
Your Funnel is Leaking
5 Ways to Increase the Efficiency of Your Sales Pipeline
Not all prospects that enter your
pipeline are going to convert BUT
there will be some loss that will
be preventable.

#2

Identify Where
Your Funnel is Leaking
5 Ways to Increase the Efficiency of Your Sales Pipeline
TRY

Developing different tactics and new
sales strategies
Identifying opportunities to „recycle”
prospects who have leaked out

5 Ways to Increase the Efficiency of Your Sales Pipeline
#3

Increase Your Average
Conversion Rate
5 Ways to Increase the Efficiency of Your Sales Pipeline
It’s not easy generating new leads - so
do what you can to convert them.

#3

Increase Your Average
Conversion Rate
5 Ways to Increase the Efficiency of Your Sales Pipeline
TRY

Increasing the quality of the leads by
offering more targeted, niche lead bait
Experimenting with different tactics during
the proposal to make it easier for the

prospect to decide

5 Ways to Increase the Efficiency of Your Sales Pipeline
#4

Increase the Number
of Prospects Entering
Your Sales Pipeline

5 Ways to Increase the Efficiency of Your Sales Pipeline
If you change nothing else increasing the raw number of
leads may result in more sales.

Increase the Number
of Prospects Entering
Your Sales Pipeline

5 Ways to Increase the Efficiency of Your Sales Pipeline

#4
TRY

Creating a new lead magnet

Increasing your profile within your niche

5 Ways to Increase the Efficiency of Your Sales Pipeline
#5

Get Closer
to Your Numbers
5 Ways to Increase the Efficiency of Your Sales Pipeline
Having a deep understanding of
your numbers will ensure you
have the sales intelligence needed
to promote and plan for growth.

Get Closer
to Your Numbers
5 Ways to Increase the Efficiency of Your Sales Pipeline

#5
That’s where a CRM tool can help
But how?

So why not focus on your sales pipeline,
your CRM solution and use it as a key tool to
help you work smarter, improve efficiency
and make more sales?

5 Ways to Increase the Efficiency of Your Sales Pipeline
Phone: 1-888-843-6699

Website: http://pipelinersales.com/
Email: info@pipelinersales.com
© 2014 Pipelinersales Inc.

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5 ways to increase the efficiency of your sales pipeline

  • 1.
  • 2. The Anatomy of a Sales Pipeline
  • 3. Your sales pipeline is the journey of your sale: 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 4. Your sales pipeline is the journey of your sale: from first contact 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 5. Your sales pipeline is the journey of your sale: from first contact to prospect 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 6. Your sales pipeline is the journey of your sale: from first contact to prospect to close 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 7. But do you know how many steps a typical pipeline has? 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 8. 3 But do you know how many steps a typical pipeline has? 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 9. 3 15 But do you know how many steps a typical pipeline has? 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 10. 3 15 But do you know how many steps a typical pipeline has? 5 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 11. 3 15 But do you know how many steps a typical pipeline has? 5 42 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 12. But do you know how many steps a typical pipeline has? 5 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 13. Definition The typical sales pipeline has five stages: Prospecting Qualification Proposal Decision Repeat business 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 14. What should I do within this step? • Identify possible prospects who resemble your buyer persona. 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 15. What should I do within this step? • Assess - Do they have the budget to spend? Are they looking to buy? 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 16. What should I do within this step? • Present a proposal to demonstrate how your product or service can solve the prospect’s issue. 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 17. To buy... 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 18. To buy... ...or not to buy? 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 19. To buy... ...or not to buy? The prospect will decide. 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 20. What should I do within this step? • Stay in touch, nurture the relationship and encourage further sales or referrals. 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 21. What is next? Once you’ve built your sales pipeline, you’ll be in a position to tweak it and help your sales. 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 22. What is next? Once you’ve built your sales pipeline, you’ll be in a position to tweak it and help your sales. BUT HOW? 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 23. 5 wins to make a difference
  • 24. #1 Increase Your Stage Velocity 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 25. Maintain momentum and flow within your sales pipeline. #1 Increase Your Stage Velocity 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 26. TRY Identifying any areas of your sales process where people seem to get stuck Making your proposal process more efficient, leaving no questions unanswered Improving the qualification process and avoiding poor quality leads 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 27. #2 Identify Where Your Funnel is Leaking 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 28. Not all prospects that enter your pipeline are going to convert BUT there will be some loss that will be preventable. #2 Identify Where Your Funnel is Leaking 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 29. TRY Developing different tactics and new sales strategies Identifying opportunities to „recycle” prospects who have leaked out 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 30. #3 Increase Your Average Conversion Rate 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 31. It’s not easy generating new leads - so do what you can to convert them. #3 Increase Your Average Conversion Rate 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 32. TRY Increasing the quality of the leads by offering more targeted, niche lead bait Experimenting with different tactics during the proposal to make it easier for the prospect to decide 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 33. #4 Increase the Number of Prospects Entering Your Sales Pipeline 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 34. If you change nothing else increasing the raw number of leads may result in more sales. Increase the Number of Prospects Entering Your Sales Pipeline 5 Ways to Increase the Efficiency of Your Sales Pipeline #4
  • 35. TRY Creating a new lead magnet Increasing your profile within your niche 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 36. #5 Get Closer to Your Numbers 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 37. Having a deep understanding of your numbers will ensure you have the sales intelligence needed to promote and plan for growth. Get Closer to Your Numbers 5 Ways to Increase the Efficiency of Your Sales Pipeline #5
  • 38. That’s where a CRM tool can help
  • 39. But how? So why not focus on your sales pipeline, your CRM solution and use it as a key tool to help you work smarter, improve efficiency and make more sales? 5 Ways to Increase the Efficiency of Your Sales Pipeline
  • 40. Phone: 1-888-843-6699 Website: http://pipelinersales.com/ Email: info@pipelinersales.com © 2014 Pipelinersales Inc.