Intimate wear market is segmented by gender, age group, price, & distribution channels. Market offers size, share, growth, industry trends, & forecast 2022.

1. No of Pages: 160 Published date: oct-2016
Intimate Wear
Market
Global Opportunity Analysis and
Industry Forecast, 2014 - 2022

2. Introduction to Intimate Wear Market
• Intimate Wear Market Report, published by Allied Market Research, forecasts that the global
market is expected to garner $250 billion by 2022, registering a CAGR of 7.2% during the
forecast period 2016 - 2022. In 2015, Asia-Pacific was leading the intimate wear market,
followed by North America.
• Growth in the region is supplemented by increase in national per capita disposable income
and growing fashion consciousness among young generation.
• Changing lifestyle, rising awareness regarding hygiene, changing demographic dividend, and
customization of product portfolios have boosted the intimate wear market.
• However, prevalence of dermatological conditions among intimate apparel wearers may limit
the growth of this market.
• Up gradation in fabric of intimate wear offers promising opportunities for market players.
• The world intimate wear market is segmented based on gender, age group, price, distribution
channels, and geography.

3. Introduction to Intimate Wear Market
• Intimate wear are designed for women as well as men.
• Women dominated the intimate wear market in 2015, accounting for around 59% of the
overall market revenue owing to women aspiration to stay in line with fashion trends and
habit of spending more on intimate wear as compared to men.
• Intimate wear for men is expected to be faster growing segment during the forecast period.
• Age groups consisting of buyers from different ages such as 1317 years, 1835 years, and 36
years & above.
• In 2015, men and women of the age 36 years & above generated more than half of the
overall market revenue, owing to the large population base of this group coupled with their
relatively higher spending capacity.
• Intimate wear are priced as luxury, super-premium, premium, medium priced, economy, and
low priced.
• Medium priced intimate wear accounts for the major share of the overall market revenue as
a large chunk of the global population lies within the medium income group.

4. Intimate Wear Market Key Segments
Intimate Wear Market
Gender
Age Group
Price
Distribution
Channel
Men
13-17
years
Women
18 35
years
Luxury Economy
Mass
merchandizers
Mono brand
Stores

5. Intimate Wear Market Segments
Intimate Wear Market Segments

6. Intimate Wear Market Dynamics
 Drivers
• Changing lifestyle
• Changing demographic dividend
• Consumer buying behavior
• Customization of product portfolios
 Restraints
• Prevalence of dermatological condition among intimate apparel wearers

7. Key Benefits of Intimate Wear Market
• Asia-Pacific was the highest revenue-generating region in 2015
• Women would continue to be the major revenue generating
segment throughout the forecast period
• Mass merchandizers would continue to be the major revenue
generating distribution channel throughout the forecast period
• Buyers of 36 years and above occupied prominent share of the
overall market revenue and would continue to remain the
major revenue generators throughout the analysis period

8. Intimate Wear Market By Geography
North America, Europe, Asia-Pacific, LAMEA

9. Key Players Operating in Intimate Wear Market
• L Brand Inc.
• Berkshire Hathaway Inc.
• American Eagle Outfitters (Aerie)
• Hanes Brands Inc.
• Jockey International Inc.
• MAS Holdings
• Triumph International Ltd.
• Hanky Panky Ltd.
• PVH Corporation
• Chantelle Group

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