Mobile App Analytics Insight
An overview
oPlay Store Campaign
oOptimizing User Experience
oApp Crashes and Exception
oSocial Interaction
oWhat user foc...
Play Store Campaign
How people found your app in the Play Store (Play App or website).
How many downloaded.
How many op...
Limitation of IOS
How people found your app in the Play Store (Play App or website).
How many opened after download.
To...
Play Store Campaign
Play Store Campaign
Optimizing User Experience
1. Users flow through the app.
2. How they engage with our content.
3. Where are users leaving ...
Optimizing User Experience
Launch: How Many People Are Using Our App?
Optimizing User Experience
App Behavior Flow
1. where they drop off?
2. how they reach specific screens, in what order.
App Crashes And Exceptions
1. What is the exception?
2. What is the impact of the exception?
3. Where/when is it occurring...
Social activity
A social activity represents a social action like
1. Comment
2. Like
3. Share, etc
What user Should we Focus on?
•Session durations
•Loyalty
The data indicates that repeat-users and users who engage with o...
What OS/Features Should We Focus On?
1. Where do we get the most bang for our buck?
2. Devices and Network Overview.
ScreensApp analytic overview
Dashboard View
App Page Views
Thanks
Presented By
Aslam
Rajith Rajan
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Google Analytic for Mobile Applications

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Google Analytic for mobile application.Where user staying more time our applications,from where came out from our app etc

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Google Analytic for Mobile Applications

  1. 1. Mobile App Analytics Insight
  2. 2. An overview oPlay Store Campaign oOptimizing User Experience oApp Crashes and Exception oSocial Interaction oWhat user focus on? oScreens
  3. 3. Play Store Campaign How people found your app in the Play Store (Play App or website). How many downloaded. How many opened after download. User location. Active user New user Total app installations. Session,OS,versions
  4. 4. Limitation of IOS How people found your app in the Play Store (Play App or website). How many opened after download. Total app installations. The things which related to the app store
  5. 5. Play Store Campaign
  6. 6. Play Store Campaign
  7. 7. Optimizing User Experience 1. Users flow through the app. 2. How they engage with our content. 3. Where are users leaving the app? 4. Top Active Screen and versions 5. How do users behave differently depending on operating system, language, etc.? 6. Where they are coming from?
  8. 8. Optimizing User Experience Launch: How Many People Are Using Our App?
  9. 9. Optimizing User Experience App Behavior Flow 1. where they drop off? 2. how they reach specific screens, in what order.
  10. 10. App Crashes And Exceptions 1. What is the exception? 2. What is the impact of the exception? 3. Where/when is it occurring within our app? 4. On what devices, operating systems, app versions?
  11. 11. Social activity A social activity represents a social action like 1. Comment 2. Like 3. Share, etc
  12. 12. What user Should we Focus on? •Session durations •Loyalty The data indicates that repeat-users and users who engage with our app for longer periods of time .
  13. 13. What OS/Features Should We Focus On? 1. Where do we get the most bang for our buck? 2. Devices and Network Overview.
  14. 14. ScreensApp analytic overview
  15. 15. Dashboard View
  16. 16. App Page Views
  17. 17. Thanks Presented By Aslam Rajith Rajan

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