1. Randy Duac Fernandez
Purok 7, Barangay Ising, Carmen, Davao del Norte
Mobile No.:(63) 09052762310 and (63) 09322682483
Email Address: r_aranguez@yahoo.com
OBJECTIVE:
TO OBTAIN A CARREER THAT SUIT TO MY EXPERIENCE, AQCUIRED KNOWLEDGE, SKILLS AND
CHARACTER WHICH WILL CONTRIBUTE IN MAKING MY LIFE’S GOALS.
WORK EXPERIENCE:
January 2013 to Present: Fiberline Industries as Regional Sales Manager
Manage Fiberline Business in Mindanao, (1) Currently Setting-up/installing Regional Distributors
in the area (2) Building/Creating census and reach (3) Setting-up/Installing merchandising
operations and (4) and functions the same to mentioned responsibility during Lamoiyan
Corporation Years.
(Done setting up with Northern Mindanao, Western Mindanao and Comval and Davao
Provinces Distributor Partner, Double Business of 3 Distributor Partner (business before turn-
over versus 2016 January to September average)
September 2008 to December 2012: Lamoiyan Corporation as Customer Development
Specialist
*Act as a Distributor Manager(CDS) for Lamoiyan: (1)Supervise Distributor Sales team and
merchandisers, (2) Manage Inventory Control Objective of the distributor, (3) Implement and
evaluate National directives and Promotions, (4) Plan, implement and evaluate local directives
and promotions, (5) Established rapport to Key Persons from tertiary accounts to Key Accounts,
(6) Conduct of quarter business review, (7) Manage territorial concerns and monitor
competitors activities, and (8) Assures availability, visibility and functional display of products
from tertiary to key accounts.
ACHIEVEMENTS:
*Set up Regional Distributor’s for Fiberline Industries for Northern, Western and Southern
Mindanao Area’s.
*Double the business of Fiberline in Northern Mindanao Area:
> Average Monthly Sales to trade Before Takeover at 281,368.97 to Jan-Sep 2016 Mos.
Average of 1,860,068.36
*Increase the business of Fiberline in Western Mindanao Area:
> Average Monthly Sales to trade Before Takeover 1,319,916.75 to Jan-Sep 2016 Mos.
Average of 4,303,999.70.
*Increase the business of Fiberline in Southern Mindanao Area:
> Average Monthly Sales to trade Before Takeover 1,280,732.33 to Jan-Sep 2016 Mos.
Average of 4,184,013.30
*Exceeding the 20% Census Growth KRA’s of Northern Mindanao Distributor (Golden Century
Marketing) trough Junior-Driver Salesman Training Program. (Two of the program participants
were now regular salesman of the distributor).
*Member and Contributor of USEP Strategic Plan for 2010 to 2015
*Continued Program Creation and participation on activities in community as part of company’s
Corporate Social Responsibility
2. EDUCATION:
Bachelor of Science in Public Administration
University of South-eastern Philippines
2008
SKILLS:
*Proficient on software applications from Windows 95 to Windows Vista
*World Bank Logframme Approach Applications
*Driving
*Singing
*Basic Plumbing
ORGANIZATION/AWARDS/SEMINARS/PROJECT IMPLEMENTED
*Distributor and Trade Accounts Management Seminar: Lamoiyan Corporation
*Seminar on Business Review Presentation: Lamoiyan Corporation
*Seminar Training “World Bank Logframme applications”: USEP
*Member-USEP Board of Regents and Administrative Council (SY: 2007-2008)
*President-Supreme Student Government USEP
*Cluster Head-Youth for Christ (2004-2007)
*SAPAR XI-Leadership Excellence, Propelling Peak Performance in Value Driven Organization
*Distribution Program Implemented: (1) Project Balay-Balay, (2) Micro Dist. Deployment for
Stress Areas, and (3) Operation Food Centers – Dazz Dishwashing Selling and on-site sampling
*Merchandising program implemented: Monthly Thematic Display Program
*Volume Attainment Program Implemented: (1) Inventory/Order-to-Delivery lead
time/Salesman and Account Schedule alignment or CSL development. (2) Incentive program
with KRA’s covering VDMPP principle.
PERSONAL DATA:
Date of Birth: August 29, 1987
Place of Birth: Carmen, Davao Del Norte
Religion: Roman Catholic
Father’s Name: Luis Aranguez Fernandez
Mother’s Name: Conchita Duac Fernandez
Languages/Dialects: English, Tagalog and Visayan
REFERENCES:
Mr. Rosendo Guttierez Mr. Ricky Ching
Regional Sales Manager Owner-OM
Mothers Best-Mindanao/Visayas Beehive Distribution
+639362469741 +639177069646
Ms. Grace Calabroso Mr. Buen Tabanao
Distributor Manager-Southern Mindanao Operations Manager-CONLINK
Mondele’z CONLINK
+639175097231 +639277780397
Mr. Marlon Makilan Mr. Rosalio Awing
Protection Officer Customer Devt. Specialist-Southmin
Catholic Relief Services Lamoiyan Corporation
+639175099022 +639178664726