1. PERSONAL BRAND EXPLORATION
Regina Almaguer
Project & Portfolio I: Week 1

2. My vision is to create and implement ideas
globally to an audience who can relate with a
purpose of loyalty and integrity. I desire to
network within my field of studies to achieve a
higher understanding and pushing the
boundaries of future marketing strategies.
IDENTITY
Picture of You
Goes Here

3. PROFESSION
Potential Job Titles:
• Market Research Analyst
• Internet Marketing Specialist
• SEO Consultant
BRAND ARCHETYPE - I show my
work by coloring outside of the lines.
I am an out of the box thinker with
blunt commentary.
Digital Marketing for Media
Picture Relevant
to Your Industry
Goes Here
Caption

4. [CATEGORY of PEOPLE]
TARGET AUDIENCE
Devon Diaz
Outreach Plan:
• To connect on LinkedIn
• A professional email
• Initial follow up-2 weeks
PROFILE
PICTURE
Brand Manager at Chanel
Nadia Cruz
Outreach Plan:
• Connect through LinkedIn, Twitter
• A professional email
• Initial follow up-2 weeks
PROFILE
PICTURE Vice President Talent
Division at Gucci
Marie Lewis Outreach Plan:
• Connect via Linked In
• A professional email
• Initial follow up 2 weeks
Digital Marketing Manager at
Sony Pictures Entertainment

5. GOALS
Short Term:
• 2024 after graduation, I want to have skills and
experience in the marketing industry and have a
brand portfolio.
‣Be consistent with progress. Have an end of
month report on the steps I’m achieving toward
my goal. The end of 2023 is set timeframe.
Mid Term: 2023
• A wide knowledge of Marketing careers and Network
‣Continue to learn-take small courses/Produce
more online to increase brand awareness
‣Mid April-Have more followers on LInkedIn
Long Term: 2025
• Financial Freedom Long Term
‣Continuing to research and learn marketing
that will benefit e in multipole stress of income.

6. SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in TRADE & Current Proficiencies:
MS Office
SOFT
HARD
Novice / Adept / Expert
CRM Novice / Adept / Expert
Analytical Reasoning Novice / Adept / Expert
Adaptability Novice / Adept / Expert
SEO Analytics
SOFT
HARD
Novice / Adept / Expert
Social Media Ads Novice / Adept / Expert
Critical Thinking Novice / Adept / Expert
Teamwork Novice / Adept / Expert

7. I will be persistent in pushing ideas forward
that will enhance credibility by staying
informed and expanding across all social
platforms.
PROMISE

8. CREDENTIALS
Work Experience:
• Microsoft-Head Receptionist Flores
Harbor Law-Law Clerk, Chanel Brand
Ambassador
• Some studies of Constitutional Law and
Business at TWU
Education:
• Bachelors Degree
• Digital Marketing, B.S., Full Sail University 2024
Leadership Roles:
• Manager for Cleaning Crew
• Volunteer Work for Preston Road Church
Picture Relevant
to Your Industry
Goes Here
Caption

9. COMPETITION
Ashlynne Sanders
Industry Experience:
• client communication,
social media strategy, and
content management
Education:
• Digital Marketing Master’s in Science
Leadership Experience:
• Valedictorian
• Etsy Shop Owner
Skills and Proficiencies:
• Blogger
• Account Management
• Computer Literacy
Regina Almaguer
Overall Online Presence:
• 40 connections, no customized banner, headshot non
professional , profile is short detailed, no published
articles and no customized Linked In profile
• Grade: Average
HEADSHOT HEADSHOT
Industry Experience:
• Customer service, social media
management (Beginner), and creative
design
Education:
• Full Sail Ungraduate in Digital Marketing
Leadership Experience:
• Clothing Brand Owner
• Managerial skills
Skills and Proficiencies:
• Computer Efficient
• Brand Ambassador
• Analytics
Overall Online Presence:
• 40 connections, banner cusomized, non
professionalism headshot, detailed profile, no published
articles, non active on other social media and no
customized LinkedIn profile.
• Grade: Poor

10. COMPETITION
Brittany Smith
Noteworthy Experience:
• Marketing Intern for Tax Credits
Regina Almaguer
HEADSHOT HEADSHOT
Industry Experience:
• Social media fellow
• Marketing Intern
Education:
• Senior Marketing Student with a minor in management
Skills and Proficiencies:
• Canva
• Google ads
• Web builder
Overall Online Presence:
• 352 connections, A customized banner, professional
headshot, very detailed profile, no published articles ,
active on other social media, into customized LinkedIn
Profile
• Grade: a bit more than average
Education:
• Full Sail Ungraduate in Digital Marketing
Leadership Experience:
• Clothing Brand Owner
• Managerial skills
Skills and Proficiencies:
• Computer Efficient
• Brand Ambassador
• Analytics
Overall Online Presence:
• 40 connections, banner cusomized, non
professionalism headshot, detailed profile, no published
articles, non active on other social media and no
customized LinkedIn profile.
• Grade: Poor
Industry Experience:
• Customer service, social media
management (Beginner), and creative
design

11. BRAND POSITION
For companies who need to produce and maintain
their brand, I provide out of the box thinking who
will push limits on ideas because I am motivated
and driven to succeed.

12. NETWORKING &
MARKETING
Industry Events & Organizations
• Zeta Live 2022 - Sept 29th, 2022
‣ Virtual Live streamed-Supercharge your site
• Digital Summit of Dallas
‣ December 7-8 Irving Convention Center Las Colinas
• Social Media Strategies Summit 2022
‣ Virtual October 26-27
Digital Marketing
• Primary Content: I will publish the rebellious ,outspoken,
content that others are afraid of. The kind of content that
pushes limits and boundaries but also relates to many.
Primary Tools: I will use all of the social platforms to publish
content once or twice a day with canva, spark, and other tools.
• Website: I will use my digital portfolio to reach and connect
others as well as network and build a brand for myself.
Picture of You
Goes Here
Caption

13. PROFESSIONAL DEVELOPMENT
Mentor
• A mentor who has become successful in owning a small
business.They should live a free and comfortable life
with a passion for what they do. January 2023
Formal Education
Digital Marketing 2024.
Technical Skills
• Online Ads December 2022
• Adobe Illustrator January 2023
• Social Media Marketing Tools February 2023
Soft Skills
• Motivational Speaking with peers/Sharing Ideas
December2022
• Constructive Criticism
• Learning to utilize Adobe Cloud tools

14. Regina Almaguer
You know how you get nervous to say what you really want? Well, what I do
is create an outlet for you and voice exactly what you want. In fact, I have
come up with a few quotes and slogans for my own business.

15. REFERENCES
Kaye Putnam 2013-2020 https://www.kayeputnam.com/brand-
archetype-maverick/
.Market Research Analysts and Marketing Specialists
https://www.onetonline.org/link/summary/13-1161.01
Picture of Media https://pixabay.com/illustrations/facebook-
social-media-424521/
Chanel Website careers 2022
https://cc.wd3.myworkdayjobs.com/en-
US/ChanelCareers/details/High-End-Business-Marketing-
Manager_JOBREQ00054764?q=MArketing
https://www.linkedin.com/in/ashlynne-sanders-235b42193/
https://www.linkedin.com/feed/?trk=nav_logo
https://www.linkedin.com/in/brittany-smith-4b21881bb/
Imagination Live Website
https://imagination.com/offers/live?gclid=Cj0KCQjw39uYBhCLARIsAD_S
zMSZ5II1ODfo71wlQ2vQiTK6PsDnXwgFOqe9qbax4AorWO7zHj-
VDG4aArKeEALw_wcB