Where does tomorrows business growth come from explains why it is important for leadership to use business planning tools to effectively plan their growth. Being successful in business is all about seeing the bigger picture and understanding future growth. This slide deck shows you proven ways to grow and develop your business by focusing on where the growth is within your sector, how to find it and how to access it. See video: www.cowdenconsulting.co.uk

1. S
Where Does
Tomorrows Growth
Come From
By Richard Gourlay
Cowden Consulting.co.uk

2. Growth
S Growth is what everyone is looking for.
S Finding growth is not about doing what you’ve always done.
S Finding real growth is about looking beyond what is happening
today.
S Real growth is about looking at tomorrow.

3. Step Out Step Back
S To find real growth you cannot keep doing
what you have always done.
S Real growth opportunities can only be
found if you step out of your business,
and look at it subjectively.
S You don’t see tomorrow by looking at
yesterday.
S Don’t rely upon your history to let you
about your future.
S Learn from the past, BUT do not be
defined by it.

4. Tomorrow Is Another Day
S Business will evolve but if they only evolve they often die.
S Businesses which rely upon evolution, may survive but
will not thrive.
S Survival requires playing safe, doing what you’ve always
done (which is also the definition of insanity), will not
generate real sustainable growth.
S Real growth comes from looking for emerging
opportunities.

5. Find Opportunities For Growth
S Successful business leaders focus on finding
new opportunities
S Know where you are and where they want to
be.
S Validating opportunities ensuring they are
real and tangible.
S Check and rechecking that they are genuine.
S Assess opportunities and evaluating which
ones are best for the future of your business.

6. Sustainable Growth
S Opportunities come from looking not at what is happening but
at what will happen within your sector.
S Only by freshly looking at any market can you find continued
evolution and growth.
S By continually looking for new opportunities, evaluating options
and assessing likelihood of customer activity can you find
where tomorrow’s customers will come form.
S Sustainable growth only comes from continually evaluating
tomorrow’s business opportunities.

7. Finding Growth
S Business leaders need to look for where markets are going and
understanding why those markets are growing.
S The WHY is vital to understand the real value that those
customers are looking for.
S Know the drivers of growth and understand the impact they
make on your market.

8. Planning Growth
S Seeing growth is one thing, knowing
how to take advantage of it is
another thing.
S You have to plan out where you are
going and why.
S Knowing how to plan is one of the
great challenges which owners face
S Click here to access Business
Planning Tools using my video

9. Planning Growth
S Long term growth comes from
seeing tomorrow’s opportunities
and orientating your business to
take advantage of them.
S Building your growth plan to take
advantage of opportunities which
match your interests, your
strengths and matching your
competencies.

10. How to Reduce Risk
S Planning for tomorrow’s growth is about
removing risk.
S Good business planning reduces risk, but
assessing all opportunities and options
available to you.
S To assess your opportunities, use these
tried and tested business planning
tools. Click here to learn how to assess
and plan your market.

11. Summary
S Like to know more about how to find the right opportunities,
then click this link to learn: How to take the guess work out of
your business success.
S Like to know how more about finding and turning opportunities
into success then click here now to learn more.
S Thank you for taking the time to read this article.
Click here to read more from Richard Gourlay.