Rio Info 2010 - Fórum de Negócios - Demandas e Oportunidades do Mercado de Petróleo - 02/09/2010

1. A Greater Houston Partnership
John Cuttino
Brazil Representative
Greater Houston Partnership
RioInfo 2010 * Rio de Janeiro
1 de setembro de 2010

2. Quem somos?
A Greater Houston Partnership é a principal
defensora da comunidade de negócios de Houston e
dedica-se a promover a prosperidade econômica
regional.
Opportunity Houston℠ é nosso agressivo programa
de marketing e geração de negócios de cinco anos.
Ele é o veículo através do qual a Partnership está
ajudando a ampliar o número de empregos,
aumentar o investimento de capital e expandir o
comércio exterior da região até 2015.

3. Houston e a Localização Estrategica
• Condando Harris–
 Largest in the Houston 10-
county region
 3rd maior dos EUA
• Houston –
 Maior cidade no Texas
 4a maior dos EUA
300 miles
482 km • População – 5,7 Milhões
500 miles • 2040 13 Milhões
804 km
1000 miles
1609 km

4. Diretrizes
• Aeroespacial e aviação
• Biotecnologia e ciências
biológicas
• Energia e petroquímica
• Tecnologia de informação
• Nanotecnologia
• Logística, transporte e
distribuição

5. Greater Houston Partnership
Serviços
•B2B e Matchmaking
•Procura de imóveis
• Viagens de seleção de localização
•Reuniões de preparação e orientação
•Solicitações de incentivos
•Processamento de permissões e
certificações
•Pesquisa de mercado, dados regionais e
análise

6. Incentivos Fiscais
 Texas Enterprise Fund
 Texas Emerging Technology Fund
 Cancer Prevention and Research Institute of Texas (CPRIT)
 Skills Development Fund
 Economic and Infrastructure Development Grants

7. Incentivos Fiscais
 Foreign Trade Zones *
• 6 Zones, 23 Subzones
• Volume anual = $78.8 billion
• Exportações = $2.3 billion
• 249 empresas
 Redução da Carga Tributaria:
• Local Property Tax Phase-In programs
• Sales Tax Exemptions for Manufacturers
• Sales Tax Rebates
• Texas Economic Development Act
• Pollution-Control Property Tax Abatements
* Source: National Association of Foreign Trade Zones

8. Houston: Vantagens
COST OF LIVING COMPARISIONS
Third Quarter 2009
Average for 320 Urban Areas = 100
Health Misc.
MSA Total Groceries Housing Utilities Transportation Care Goods & Svcs
Los Angeles 143.7 105.4 236.1 94.2 115.7 108.9 105.4
New York 153.4 120.5 232.2 144.3 109.4 114.9 118.6
Portland, OR 103.9 103.7 105.2 96.0 108.0 110.5 103.1
Miami 109.5 107.4 125.1 92.3 109.7 107.3 101.8
Seattle 113.8 112.5 130.2 86.0 112.1 121.5 107.9
Atlanta 94.0 96.9 87.1 85.0 97.4 105.3 99.0
Houston, TX 89.3 86.2 74.0 104.6 94.4 95.3 97.0
Source: ACCRA Cost of Living Index, 3rd Qtr 2009 (Published Nov.2009)

9. Houston: Vantagens
SAMPLE TAX COMPARISONS
MSA % Union Right to
State Corporate
MSA State Personal Members
Income Tax Work State?**
(Private Sector)
Los Angeles, CA 1% - 9.3% 8.84% 10.6% No
New York, NY 4% - 6.8% 7.1% 13.0% No
Portland, OR 5% - 9% 6.6% 9.8% No
Miami, FL None 5.5% 1.9% Yes
Seattle, WA None None 13.2% No
Atlanta, GA 1% -6% 6.0% 2.9% Yes
Houston, TX None None* 2.79% Yes
*Texas has a franchise tax. Does not apply to all companies.
** Employees in states that are “Right to Work” have a choice to join a union or not.
Source: All States Tax Handbook, 2009; Union Membership and Earnings Data Book, 2009

10. Houston e Brasil Comércio Exterior

11. 2008 BRASIL: BALANÇO COMERCIAL
Country Trade Balance Exports Imports
1. USA $53,048,252,664 $27,423,048,799 $25,625,203,865
2. China $36,444,130,343 $16,403,038,989 $20,041,091,354
3. Argentina $30,863,546,581 $17,605,620,920 $13,257,925,661
4. Germany $20,876,557,237 $8,850,809,527 $12,025,747,710
5. Japan $12,921,251,880 $6,114,519,602 $6,806,732,278
6. Holland $11,959,688,720 $10,482,595,244 $1,477,093,476
7a. Houston $9,927,000,000 $4,334,500,000 $5,592,500,000
7. Italy $9,377,330,023 $4,765,047,181 $4,612,282,842
8. Chile $8,870,334,960 $4,791,703,200 $4,078,631,760
9. France $8,803,601,213 $4,125,539,839 $4,678,061,374
10. South Korea $8,531,256,325 $3,118,567,635 $5,412,688,690
11. Russia $7,984,911,825 $4,652,978,889 $3,331,932,936
12. Mexico $7,406,417,669 $4,281,324,607 $3,125,093,062
13. Spain $6,517,820,330 $4,045,886,632 $2,471,933,698
14. Venezuela $6,168,387,071 $5,150,187,992 $1,018,199,079
15. Belgium $6,065,694,054 $4,422,185,803 $1,643,508,251
Source: Sistema Alice, Brazilian Ministry of Development, Industry and Commerce and U.S. Census Bureau
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12. 2009 BRASIL: BALANÇO COMERCIAL
Country Total Exports Imports
1 China $36,914,850,059 $21,003,886,286 $15,910,963,773
2 USA $35,632,010,658 $15,601,628,031 $20,030,382,627
3 Argentina $24,066,311,309 $12,784,966,502 $11,281,344,807
4 Germany $16,042,599,539 $6,174,959,596 $9,867,639,943
5 Japan $9,637,429,809 $4,269,694,690 $5,367,735,119
6 Holland $9,122,578,498 $8,150,135,304 $972,443,194
7a Houston $8,419,518,901 $3,752,774,189 $4,666,744,712
7 South Korea $7,440,588,951 $2,622,284,922 $4,818,304,029
8 Italy $6,680,290,829 $3,016,154,168 $3,664,136,661
9 France $6,521,243,414 $2,905,454,953 $3,615,788,461
10 U.K. $6,130,988,631 $3,723,243,170 $2,407,745,461
11 Nigeria $5,827,077,096 $1,066,462,807 $4,760,614,289
12 India $5,606,135,391 $3,415,040,261 $2,191,095,130
13 Mexico $5,459,430,264 $2,675,888,299 $2,783,541,965
14 Chile $5,331,379,754 $2,656,793,690 $2,674,586,064
15 Spain $4,592,751,691 $2,637,393,150 $1,955,358,541
16 Belgium $4,291,917,231 $1,153,954,287 $3,137,962,944
17 Russia $4,280,687,758 $2,868,561,150 $1,412,126,608
18 Venezuela $4,191,932,569 $3,610,339,282 $581,593,287
Source: Sistema Alice, Brazilian Ministry of Development, Industry and Commerce and U.S. Census Bureau
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13. Indústria de Petroléo e Gás:
Destaques
• 13,3 % refino- Houston
• 48 % mercado de trabalho –
energia
• Mais de 3 mil empresas
• 500 E&P
• Centro de logística- 4 mi
barris/dia

14. Indústria da TI
• 262 fabricantes de computadores e
eletronica
• 400 developers de software
• 138 publishers
• 253 empresas de data processing e
hosting
• Motores:
•Energia
•NASA e Johnson Space Center
•Texas Medical Center
• Integradores de sistemas: $293 mi
em 2008

15. Indústria da Software: Empresas
• Atos Origin • Microsoft
• NetlQ, An Attachmate Company
• BMC Software, Inc. • Oracle Corp.
• Cimarron • PROS
• Cisco Systems, Inc. • Reynolds & Reynolds
• SAIC – Science Applications
• CSC
International Corp.
• GHG Corporation • Schlumberger Information
• IBM Solutions
• Symantec Corporation
• IDEA Integration
• The Planet
• Invensys Systems, • The Structure Group
Inc./SimSci-Esscor
• Logica North America, Inc.

16. Pesquisa e Desenvolvimento:
Petroléo e Gás
• Ultra-deepwater drilling • Chevron, ExxonMobil, Shell,
• Downhole oil water separation Baker Hughes, Weatherford e
Schlumberger
• Intelligent wells • Houston Advanced Energy
• MonoDiameter wells Consortium
• Permanent downhole •Rice University
monitoring • Universidade do Texas em
Austin
• 4-D Seismic
•Rotary closed-loop drilling • Houston Technology Center
systems • Marine Technology Society
• Micro e nanotecnologia

17. GHP e Brasil: Oportunidades
• Internacionalização da empresa brasileira
• Comercialização das tecnologias
• Pesquisa e desenvolvimento: Inovação
• Intercâmbio: Os APLs com os Clusters (Parques
Tecnologicos)
• University of Texas, Texas A&M, Rice, University of
Houston
• Houston Technology Center e incubadoras regionais

18. GHP e Brasil: Oportunidades

19. www.houston.org
Visite nosso estande
durante Rio Oil & Gas
Obrigado.
John Cuttino
Brazil Representative
Greater Houston Partnership
Av. Paulista, 2300 – Andar Pilotis
Sao Paulo – SP Brazil
CEP: 01310-300
Tel. (11) 2847-4931
jcuttino@portal-commerce.com