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BSBLDR523 - Lead and
manage effective workplace
relationships
Week 1

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TOPICS • Introduction
• Establish communication
strategies and
processes
• Communication
strategies and plans

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LEARNING
OBJECTIVES
• Develop communication strategies
and processes
• Develop a communication plan
• Select media to suit audience and
purpose of the communication
• Create a two-ways communication
system in the organisation

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• Ensure Strategies and Processes are in
place to Communicate Information
Associated with the Achievement of
Work Responsibilities to all Co-Workers
• Develop and/or Implement Consultation
Processes to Ensure that Employees
have the Opportunity to Contribute to
issues Related to their Work Role
• Facilitate Feedback to Employees on
Outcomes of the Consultation Processes
Manage Ideas and Information

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• Internal communication is facilitating
strategic connections within your
organisation.
• Internal communication ensures teams
are committed to achieving business
results, by improving collaboration,
productivity and performance.
• It empowers delivery of business
strategy, supporting the beliefs,
behaviours and culture that shape the
organisation’s future.
Internal Communication

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1. Understand employee audiences, stakeholders,
business objectives outcomes to improve
employee engagement.
2. Develop compelling employee communications
strategy aligned to business strategy, and the
right structure and skills to deliver these.
3. Equip leaders and managers to shape
employee behaviours and attitudes, and drive
business results.
Successful communications teams

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4. Choose channels and messages that educate
and inspire each employee to deliver on
organisational goals.
5. Measuring the effectiveness of Internal
Communication to demonstrate ROI, secure
and sustain investment, and inform strategic
planning.
Successful communications teams (cont.)

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Strategic planning helps ensure your internal
communication function stays relevant and
responsive to the needs of your business through
monitoring progress, assessing results and
developing new programs.
The strategic planning process integrates many of
the management practices that are followed daily
and also offers a clear methodology that can help
us make powerful decisions
Manage Ideas and Information

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These steps embody the major important actions:
1. The Present Situation
2. Learning from Key Stakeholders
3. Vision of the Future
4. Prioritise the Vision Ideas
5. Develop the Action Plans
6. Develop and Prioritise Potential Strategies and
Tactics
7. Define Metrics, Timelines and Responsibilities
8. Develop Strategic and Tactical Plans
9. Implementation and the Future
Manage Ideas and Information

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Develop and/or Implement Processes to Ensure
that Issues Raised are Resolved Promptly or
Referred to Relevant Personnel
• Strive to be transparent and straightforward
about the challenges of your business and even
about your organisation’s financials to foster
trust and understanding.
• What staff must learn and understand is that
you must take risks.
• They won't be able to understand the risk until
they understand the business
About issues

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Informal meetings with the people who report to
you serve as excellent occasions to check on their
progress as well as identify problems before they
escalate, and so can be a powerful motivational
tool.
Another good way to reinforce goals and uncover
potential obstacles is to have a brief meeting
(often called tailgate meetings) held at the start of
the day.
This meeting is often conducted standing in an
open space; it should not last more than 10 or 15
minutes.
Manage Ideas and Information

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The ways in which you communicate can often be
just as important as the substance of that
communication.
• Evaluate your Own Abilities
• Sharpen Your Message
• Recognise Good Work
• Prepare for Meetings
• Understand Unspoken Signals
• Follow up
How to communicate

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Successful communication is a two-
way street. If management is doing
all the talking, staff tend to tune out.
What's more, the people doing the
real work of the organisation often
have the best suggestions for
improving it and are often the first to
see danger approaching
Listening to Your Staff

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CONCLUSION
QUESTIONS AND
RECAP

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Disclaimer
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